Advertising

I took home more in a year than the CEOs of McDonalds, IKEA, Ford, Motorola, and Yahoo…. combined…. as a kid in my twenties…. using the $100M Offer method. It works. And it will work for you.

If you have a business, this book will help you make more from it. If you don’t have a business, this will help you start one. If you have parents, this book will help you retire them. If you have rivals, this book will help you beat them.

You can get 2x, 10x, or 100x more leads than you currently are without changing anything about what you sell…This book contains the playbooks that took me from sleeping on my gym floor to owning a multimillion-dollar portfolio of companies that generate $200,000,000 a year.

Why do certain products and ideas go viral? Dynamic young Wharton professor Jonah Berger draws on his research to explain the six steps that make products or ideas contagious. Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes...

Learn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life. Every day we face the challenge of persuading others to do what...

The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor.

Are you overwhelmed by the breathtaking rate of change in the business world? Are confusing consumer trends, the unrelenting pace of technology, and the breakneck speed of digital marketing making you feel irrelevant and lost? Listen to find out more....

This guide from New York Times bestselling author Donald Miller, is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales. Every day, your company...

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the...

There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics...

Magnetic Marketing is a radical, dramatically different sea-change in the way new customers, clients, patients, or prospects are attracted and in the way products, services, businesses, and practices are advertised....

A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. Written by bestselling author Carol S. Pearson (The Hero...

The award-winning classic on why we must revolutionise the fashion industry....

You keep being told to do more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real. There's a better way.

Rory Sutherland explores the stories and psychology behind the most influential marketing campaigns in history, and smashes apart received wisdom with a look at iconoclastic ideas. Advertising guru Rory Sutherland is a world-leading proponent of behavioural economics. In Hacking the Unconscious...

Find the keys to sales success! The world's foremost producer of personal development and motivational audio programs offers an expanded version of Brian Tracy's sales classic. The Unsuccessful Salesperson says, "The other guy has the best territory." The Successful Salesperson says, "Every...

This isn't a book. It's a collection of chapters containing proven tactics I withheld from the $100M Series because they were "too advanced," "too niche," or "too much math." Translation: They work too well for specific situations.

You are being powerfully influenced by dozens of proven scientific principles of advertising psychology...little-known techniques of consumer persuasion....

You’ve already built a seven-figure business. So why does marketing still feel uncertain? Reaching this level proves your product works and your execution is strong. Yet growth has slowed. Margins feel tighter. You are spending more on marketing without clear visibility into what is actually...

Social Media Marketing. 2026 updated Edition. Learn social media marketing in plain English, step by step. Buy the workbook used at Stanford Continuing Studies to teach social media marketing for business.

The Search Engine Optimization (SEO) game has changed forever. It is no longer about chasing keywords, building backlinks, and paying for clicks. AI systems like ChatGPT, Perplexity, Gemini, and Bing no longer show results — they deliver direct answers.

Discover a foolproof method for crafting customer-centric copy that converts visitors into leads and leads into sales—while staying true to your brand. The most effective copywriters aren’t wordsmiths—they’re salespeople. They follow a hidden system that helps them sell anything, from...

Seth Godin, one of today's most influential business thinkers, writes best-selling books like Purple Cow and All Marketers Are Liars. And in between those annual books, he delivers a daily stream of ideas on one of the world's most popular blogs. Collected here for the first time are eight years...

The new edition of the book people call the bible for advertising The sixth edition of Hey Whipple, Squeeze This offers a new take on the rapidly evolving industry of creative advertising. Creativity—while critical—is no longer enough to succeed. Updating all the classic creativity training...

New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the...

What if the most valuable asset you own isn’t your business, your network, but the knowledge, experience, and perspective you’ve spent a lifetime building? Most people have far more value inside them than they realize. Years of experience. Hard-earned lessons. Patterns they can see that others miss. Problems they know how to solve. Stories, skills, scars, insights, and ideas that could help other people move faster and avoid costly mistakes. Yet much of that knowledge remains trapped in their head. The New Genius Code shows you how to change that. Justin Michael and Jeremy C.

Turn Your Social Media Into a $12,000+/Month Machine (Even If You’re Starting from Scratch) Tired of posting content that doesn’t bring real growth, customers, or sales? Now picture this: you open your social apps and finally see numbers that matter—DMs coming in, booked calls, orders, partnerships… without spending hours guessing what to post, and without relying on “luck” with the algorithm.

What if you could find out whether your business idea will actually work BEFORE risking your savings, quitting your job, or wasting months building something nobody wants? Most people start a business backward. They form the LLC. Build the website. Design the logo. Buy inventory. Spend money on advertising. Then they finally ask the market if anybody wants it. GO PROVE IT flips that process around. Entrepreneur Shawn Hart and his 17-year-old son, Moses, give you a 14-day challenge for answering the most important question in business: Will anybody actually pay for this?

A savvy, real-world guide to creating a profitable social media presence that stands out in an oversaturated industry Today, when the average American spends around 4.5 hours a day on their phones—including 2.5 hours scrolling social media—it is undeniable that a well-crafted social media...

Your work is better than the other guy's. So why does the homeowner keep picking his truck over yours? If you run a home service business, you have felt that sting. The jobs you should win go to a contractor who does worse work but simply looks the part. You are not losing on skill. You are losing on branding, and most owners never see it happening until it has already cost them years.

Have you finished writing your book and now find yourself wondering what comes next? Writing a book is a huge accomplishment. Publishing it can feel just as overwhelming. From editing and formatting to ISBNs, distribution, and choosing between self-publishing and traditional publishing, there are many decisions to make before your book reaches readers. In How to Publish a Book: A Guide to Self-Publishing for First-Time Writers, Lauren Bingham walks aspiring authors through the publishing process step by step, helping you turn your finished manuscript into a professional, published book.

The story of young advertising executive and his trials and tribulations as he was promoted through the ranks, which landed him in New York City. The pinnacle of advertising in the modern day.

Winning the private label e-commerce game isn't a matter of luck: it's a matter of building strong repeatable systems. FBA CHEAT CODES is a highly dense reference blueprint written for serious private label brand owners who want to scale a multi-product catalog with absolute precision. Speedrun the Amazon ecom game today with this ultimate FBA Private Label playbook that includes: • Chronological 10 • Month Milestone Architecture: Move through a data-driven 9-criteria protocol for picking a golden niche.

Master the behavioral psychology of hidden persuasion and stop marketers from manufacturing desire in your daily life. Whether you are mindlessly scrolling a social feed or navigating a crowded store, this eye-opening investigation exposes the invisible tactics engineered to capture your...

Unmask the corporate monopoly and advertising psychology that engineered a basic rock into the global symbol of romance. Perfect for your morning commute, this eye-opening cultural history takes you from the flooded diamond mines of South Africa to the elite boardrooms of Madison Avenue. Listen...