Marketing

This audiobook contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200,000,000 per year in under a decade. Wanna know the biggest difference between those two time periods? How many leads I was getting.

Donald Miller not only deepens his teaching on how to use his seven universal story elements—he'll provide you with one of the most powerful and cutting-edge tools to help with your brand messaging efficacy and output.

We are losing ourselves. We're chasing the wrong things, asking the wrong questions, and polluting our minds. It's time to stop, it's time to resist and it's time to rethink the fundamental social blueprint that our lives are built upon....

From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world.

The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor.

In this groundbreaking audiobook, Pauline Brown shows executives, entrepreneurs, and other professionals how to harness the power of the senses to create products, services, and experiences that stand out....

People don't buy from people they like. No! Your buyer doesn't care about you or your product or service. It's not your job to overcome objections, it's your buyer's. Closing isn't a skill of good salespeople; it's the skill of weak salespeople....

Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels....

Over twenty years ago at a company convention, Eric Worre had an "aha" moment that changed his life forever....

What separates the world's top traders from the vast majority of unsuccessful investors? In this iconic financial classic, Jack Schwager sets out to answer this question in his interviews with superstar money-makers....

To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth....

In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.

This audiobook provides evidence-based answers to the key questions asked by marketers every day....

Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting....

Word of mouth makes products, ideas, and behaviors catch on. Can you create word of mouth for your product or idea? According to Berger, you can....

One Million Followers is the ultimate guide to building your worldwide brand and unlocking all the benefits social media has to offer. It’s time to stop being a follower and start being a leader....

Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs....

Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science....

Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention....

Surprising rules for successful monetization....

Peter Senge's groundbreaking ideas on building organizations have made him a household name among corporate managers...

A rainmaker is a person who brings revenue into an organization. That revenue comes from customers, it is the lifeforce of the organization, and without it the organization will die...

Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels....

Hook Point by out-of-the-box thinker Brendan Kane breaks down the most effective strategies to generate new opportunities, innovate and scale your business, and create a compelling brand—both online and off—so you can thrive in the new micro-attention world in which we live....

There are laws of nature, so why shouldn’t there be laws of marketing....

Когда мне было чуть за двадцать, я зарабатывал за год больше, чем CEO Макдоналдса, ИКЕА, Форда, Моторолы и Yahoo... все вместе взятые, используя метод $100 МЛН ОФФЕРЫ. Он работает. И сработает для тебя. Вот что именно ты узнаешь из этой книги: Как брать денег больше, чем ты берешь сейчас ...

Вы можете получить в 2 раза, 10 раз или 100 раз больше лидов, чем сейчас, не меняя ничего в том, что вы продаете... В этой книге собраны игровые схемы, которые привели меня от спящего на полу в спортзале до владельца портфеля компаний, приносящих $200 000 000 в год, менее чем за десять лет. Хотите знать самую большую разницу между этими двумя периодами? В количестве получаемых мною ссылок.

This book reveals a battle-tested blueprint from 25 home service HEAVYWEIGHTS, including Tommy Mello, Marcus Sheridan, Roger Wakefield, Mike Prencavage, and Stephanie Allen, who've all mastered local dominance. With the H.E.R.O. Framework, turn your logo into an emblem of community, purpose, and belonging. Stop letting competitors eat your lunch. Start becoming the obvious choice everyone recommends.

Public Relations for Dummies helps you understand the mechanics of PR and gives you all the tools you need to succeed. This friendly guide gives you practical insights on using the many components of PR to create successful campaigns. You'll learn how to assemble a PR plan, create a budget, develop winning ideas, cultivate media contacts, create pitches, leverage social media and podcasts, secure public speaking engagements, and beyond.

One of the biggest challenges facing business leaders today is the overload of data, with no idea how to effectively use it. Hidden in all that information, is the answer to those business questions that keep you awake at night. The Approachable Data Method is a step-by-step guide that helps you transform your business using the data you already have. Learn how to identify the key business questions that need to be answered, uncover the hidden patterns in your data, and translate those patterns into actionable insights.

Ob neue Technologien, Sneaker oder das Nachbarschaftscafé – oft scheitern großartige Ideen trotz erheblicher Investitionen an fehlendem Feinschliff oder mangelnder Kundenresonanz. Doch mit den richtigen Methoden kann aus jeder Idee ein Markterfolg werden.

Positioniere dich – oder geh unter! ist kein gewöhnliches Businessbuch – es ist ein Weckruf. In einer Welt voller Ablenkung, Lärm und Austauschbarkeit zeigt dir dieses Buch, wie du deine persönliche Marke mutig, klar und mit Wirkung positionierst. Es richtet sich an Unternehmer, Coaches, Experten und Kreative, die keine Zeit mehr verschwenden wollen – sondern bereit sind, sichtbar zu werden, mit Integrität zu verkaufen und echte Transformation zu bewirken.

In this era of information overload and real-time communication where anyone can publish and broadcast to millions of people with the click of a button, there is no shortage of people talking about the need to get their message across, or having a "narrative." But for business, marketing, and political campaigns, there is no definitive how-to on crafting a compelling narrative that achieves lasting results. On Message solves that problem, illustrating how effective communicators understand the power of narrative, emotion, and simple messaging.

TikTok isn’t just for dancing teens–it’s a booming social media platform that can help your small business reach new customers and build a community around your brand.

¿Y si vender no fuera incómodo, agresivo ni manipulador? Ventas Sin Miedo es la guía definitiva para emprendedores, profesionales y coaches que quieren aprender a vender con autenticidad, seguridad y resultados, sin dejar de ser ellos mismos. Este libro rompe con los viejos mitos de la venta agresiva y te muestra paso a paso cómo conectar con tus clientes desde la empatía, el valor real y la comunicación emocional. No encontrarás fórmulas vacías ni técnicas de presión, sino principios prácticos y éticos que funcionan en la vida real.

Learn the proven prompt engineering techniques that will make AI the most powerful tool for generating income, automating tasks, and producing high-performing content. This isn't just theory, it's a practical manual with copy-paste prompts, step-by-step breakdowns, and real case studies from people making serious money with AI. Stop spinning your wheels with weak prompts that deliver minimal results. Your competitors are still in the dark about the true capabilities of AI. Leave them behind for good.

Marketingstrategie mit Wirkung ist kein weiteres Buch voller Theorien–es ist ein praxisnaher Fahrplan für Selbstständige, Coaches und Unternehmer:innen, die endlich strategisch sichtbar werden, verkaufen und wachsen wollen.

Are you tired of lackluster sales results and feeling like you're not maximizing your potential? This sales mastering guidebook is a game changer for anyone looking to take their sales skills to the next level. Apply one new tactic and 4X your lead generation output. Apply two new tactics and 10X your entire strategy. Specifically designed for both B2B and B2C salespeople and managers. This book covers all aspects of the selling process, from lead management to brand ownership and beyond. Closing tactics. Sales Pitch Strategy. Merchandising Techniques that lead to sales.

Building Your Influencer Marketing Business by VentureNest Books is an essential guide for anyone eager to transform their passion for social media into a profitable influencer marketing venture. This book addresses the challenges many face, such as where to start with influencer strategies, choosing the right platforms, creating impactful campaigns, and forming genuine connections with influencers. Offering a step-by-step approach, it covers everything from the fundamentals of influencer marketing to advanced strategies.

This short book is for anyone who runs or markets an app—or other startup, scaleup or challenger brand—and wants to generate a ton of buzz, coverage and attention but without having a ton of money to do so. With over 1.5 million new apps launched every year—over 4,000 a day—it’s never been harder to win attention by standing out in a noisy world; and never been more crucial to do so. This book is at least two things: part case study and part how-to guide.

In today’s fiercely competitive marketplace, winning customers and scaling your business fast requires more than just great products—it demands a strategic battle plan. Marketing Warfare by Austin Willman reveals the proven four-step framework that equips entrepreneurs, marketers, and business leaders with the tools and tactics to conquer their market, outpace rivals, and achieve sustainable growth.

Es gibt Fundraising… und dann gibt es hocheffektives Fundraising. Sorgen Sie dafür, dass Ihres zu Letzterem gehört!

The Buyer-Centric Operating System isn't just another business book—it's a wake-up call for leaders who want to revolutionize their growth strategy by placing their buyers at the core of every decision. Forget outdated personas, funnel thinking, and superficial metrics. Andy Halko challenges traditional business frameworks, offering a radical approach to truly understanding, aligning with, and delighting your buyer. Through sharp insights, practical frameworks, and relatable experiences, this book walks you through transforming your organization into one that thrives on customer obsession.

Are you an agency founder exhausted from doing all the selling yourself? Are you trapped in endless sales calls, last-minute proposals, and a pipeline that only flows when you hustle harder? Anyone, Not Everyone is your step-by-step blueprint to finally break free from founder-led sales and build a system that sells — with or without you.

Strategic Marketing Mastery is the ultimate guide for entrepreneurs, coaches, consultants, and creators who are ready to stop chasing tactics—and start building a business that thrives. This isn’t just theory. It’s a complete, actionable system to attract ideal clients, sell with confidence, and scale with clarity. Inside, Kohelet reveals the exact steps to craft an irresistible core offer, launch with impact, automate with authenticity, and grow a brand that stands out—without burning out.