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Storytelling with Data

A Data Visualization Guide for Business Professionals

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Storytelling with Data

By: Cole Nussbaumer Knaflic
Narrated by: Cole Nussbaumer Knaflic
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About this listen

Don't simply show your data - tell a story with it!

Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory but made accessible through numerous real-world examples - ready for immediate application to your next graph or presentation.

Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to:

  • Understand the importance of context and audience
  • Determine the appropriate type of graph for your situation
  • Recognize and eliminate the clutter clouding your information
  • Direct your audience's attention to the most important parts of your data
  • Think like a designer and utilize concepts of design in data visualization
  • Leverage the power of storytelling to help your message resonate with your audience

Together, the lessons in this book will help you turn your data into high-impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data - Storytelling with Data will give you the skills and power to tell it!

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.

©2015 Cole Nussbaumer Knaflic (P)2018 Audible, Inc.
Marketing Marketing & Sales Mathematics Business Business Analysis Business Storytelling
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Brilliant book. Simple, full of practical examples and written in a way that keeps the audience's attention.

Practical, simple, all you need to know about storytellint

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Great succinct advice. But the audio descriptions of the figures are only helpful if you follow along with the pdf. Then it really enhances the value. Therefore I don’t recommend this audiobook for listening while walking or driving.

Great but you need to follow along with the included pdf

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