Showing results by publisher "HarperCollins Leadership" in Marketing & Sales
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Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- By: Donald Miller
- Narrated by: Donald Miller
- Length: 4 hrs and 56 mins
- Unabridged
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Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.
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it was a good book but...
- By farzane on 31-05-2018
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Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- Narrated by: Donald Miller
- Length: 4 hrs and 56 mins
- Release date: 10-10-2017
- Language: English
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Non-member price: $17.00 or 1 Credit
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Just Listen
- Discover the Secret to Getting Through to Absolutely Anyone
- By: Mark Goulston MD
- Narrated by: Arthur Morey
- Length: 7 hrs and 53 mins
- Unabridged
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Drawing on his experience as a psychiatrist, business consultant, and coach, author Mark Goulston combines his background with the latest scientific research to help listeners turn the "impossible" and "unreachable" people in their lives into allies, devoted customers, loyal colleagues, and lifetime friends. Just Listen provides simple but powerful techniques listeners can use to really get through to people.
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Permanent positivity
- By Kendel Inverarity on 24-05-2022
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Just Listen
- Discover the Secret to Getting Through to Absolutely Anyone
- Narrated by: Arthur Morey
- Length: 7 hrs and 53 mins
- Release date: 21-04-2020
- Language: English
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Marketing Made Simple
- A Step-by-Step StoryBrand Guide for Any Business
- By: Donald Miller, Dr. J.J. Peterson
- Narrated by: Donald Miller, Dr. J.J. Peterson
- Length: 4 hrs and 19 mins
- Unabridged
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This guide from New York Times best-selling author Donald Miller is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.
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Practical and actionable.
- By Anonymous User on 15-01-2024
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Marketing Made Simple
- A Step-by-Step StoryBrand Guide for Any Business
- Narrated by: Donald Miller, Dr. J.J. Peterson
- Series: Made Simple Series
- Length: 4 hrs and 19 mins
- Release date: 17-03-2020
- Language: English
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Social Media Success for Every Brand
- The Five StoryBrand Pillars That Turn Posts into Profits
- By: Claire Diaz-Ortiz, Donald Miller - foreword
- Narrated by: Jackie Dorman, Donald Miller - foreword
- Length: 4 hrs and 5 mins
- Unabridged
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Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels.
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Too much focus on Twitter
- By Rupert and George on 09-04-2024
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Social Media Success for Every Brand
- The Five StoryBrand Pillars That Turn Posts into Profits
- Narrated by: Jackie Dorman, Donald Miller - foreword
- Length: 4 hrs and 5 mins
- Release date: 22-10-2019
- Language: English
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The First-Time Manager: Sales
- First-Time Manager Series
- By: Mike Weinberg
- Narrated by: Mike Weinberg
- Length: 5 hrs and 51 mins
- Unabridged
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As a top-performing sales professional, you know how to own your calendar, focus your energy, create opportunities, navigate the sales process, negotiate, and close deals. Yet, if you are like most new sales managers, there is still so much you don’t know and that can trip you up if you aren’t careful. Luckily, Mike Weinberg knows the pitfalls to avoid and mindset changes needed to successfully make the leap. This powerful new resource contains candid guidance on how to master your expanded responsibilities like a pro.
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Mike has nailed it, again!
- By Anonymous User on 10-09-2023
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The First-Time Manager: Sales
- First-Time Manager Series
- Narrated by: Mike Weinberg
- Series: First-Time Manager Series
- Length: 5 hrs and 51 mins
- Release date: 05-09-2023
- Language: English
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Over the Top
- Moving from Survival to Stability, from Stability to Success, from Success to Significance
- By: Zig Ziglar
- Narrated by: Milton Bagby
- Length: 12 hrs and 23 mins
- Unabridged
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Drawing on forty years as a world-class motivational speaker and author, Ziglar identifies and outlines in his best-selling Over the Top precisely how to achieve what people desire most from life—to be happy, healthy, and reasonably prosperous and secure. As Ziglar delves into the hows and whys of living life with values, character, honesty, integrity, and sensitivity, you’ll learn to be more at peace with yourself and accomplish more with your skills and abilities.
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Over the Top
- Moving from Survival to Stability, from Stability to Success, from Success to Significance
- Narrated by: Milton Bagby
- Length: 12 hrs and 23 mins
- Release date: 13-09-2022
- Language: English
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Building a StoryBrand 2.0
- Clarify Your Message So Customers Will Listen
- By: Donald Miller
- Length: 7 hrs
- Unabridged
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New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses in this new edition of his bestselling book. In Building a StoryBrand 2.0, Donald Miller teaches marketers and business owners to use his fully revised system of the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses.
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Building a StoryBrand 2.0
- Clarify Your Message So Customers Will Listen
- Length: 7 hrs
- Release date: 15-10-2024
- Language: English
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The Introvert’s Edge to Networking
- Work the Room. Leverage Social Media. Develop Powerful Connections
- By: Matthew Pollard, Derek Lewis - contributor, Jeb Blount - foreword
- Narrated by: Jamie Jackson, Matthew Pollard, Jeb Blount
- Length: 7 hrs and 29 mins
- Unabridged
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One of the biggest myths that plagues the business world today is that our ability to network depends on having the “gift-of-gab”. You don’t have to be outgoing to be successful at networking. You don’t have to become a relentless self-promoter. In fact, you don’t have to act like an extrovert at all. Matthew Pollard, an introvert himself, draws on over a decade of research and real-world examples to provide an actionable blueprint for introverted networking.
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Excellent resource for introverts
- By Cate on 03-05-2023
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The Introvert’s Edge to Networking
- Work the Room. Leverage Social Media. Develop Powerful Connections
- Narrated by: Jamie Jackson, Matthew Pollard, Jeb Blount
- Length: 7 hrs and 29 mins
- Release date: 19-01-2021
- Language: English
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Tech-Powered Sales
- Achieve Superhuman Sales Skills
- By: Justin Michael, Tony Hughes
- Narrated by: Justin Michael
- Length: 6 hrs and 58 mins
- Unabridged
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In tough markets and with more people working remotely, creating a quality sales pipeline in traditional ways is more challenging than ever. As sales technologies continue to evolve and advance, developing technical quotient (TQ) is an essential element of sales success. Record-setting sales expert Justin Michael and bestselling sales leadership author Tony Hughes combine to provide practical guidance on how professional sellers can maximize results with an effective sales tech-stack to increase sales effectiveness for outstanding results.
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Evolution of Sales Excellence
- By Chris Prakash on 30-08-2021
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Tech-Powered Sales
- Achieve Superhuman Sales Skills
- Narrated by: Justin Michael
- Length: 6 hrs and 58 mins
- Release date: 29-06-2021
- Language: English
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A Mind for Sales
- Daily Habits and Practical Strategies for Sales Success
- By: Mark Hunter CSP
- Narrated by: Mark Hunter CSP, Henry O. Arnold
- Length: 4 hrs and 52 mins
- Unabridged
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Mark Hunter’s own start in sales was inauspicious, to say the least. He was fired from his first two stints before he began to learn the lessons that he covers in A Mind for Sales. He discovered that sales can be incredibly rewarding, such as when your customers call you for advice, thanking you for improving their business, and letting you know they just referred you to colleagues. The difference is simply developing mindset and momentum habits.
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A Mind for Sales
- Daily Habits and Practical Strategies for Sales Success
- Narrated by: Mark Hunter CSP, Henry O. Arnold
- Length: 4 hrs and 52 mins
- Release date: 31-03-2020
- Language: English
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The Gold Standard
- Giving Your Customers What They Didn't Know They Wanted
- By: Colin Cowie
- Narrated by: Colin Cowie
- Length: 5 hrs and 47 mins
- Unabridged
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Learn how to cultivate the most incredible customer experiences on earth through this essential guide by Colin Cowie, distinguished purveyor of unforgettable “wow” events for the world’s most demanding clients.
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Nuggets of gold
- By Anonymous User on 11-11-2022
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The Gold Standard
- Giving Your Customers What They Didn't Know They Wanted
- Narrated by: Colin Cowie
- Length: 5 hrs and 47 mins
- Release date: 07-09-2021
- Language: English
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Honest Answers
- Interview and Negotiation Skills to Get to the Truth
- By: Lena Sisco
- Narrated by: Jessica Holtan
- Length: 5 hrs and 42 mins
- Unabridged
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No matter the conversation, detecting honesty and persuading others to be honest are some of the most valuable skills you can learn. With these skills, you can master your daily conversations and interactions with others. The Strategic Interviewing Skills and Competencies (SISCO) Method will help you see the full picture, have all the facts, and make effective decisions. Former Navy interrogator, Lena Sisco, created this method during challenging investigative and information-gathering interviews. Her 5-step program focuses human-to-human interaction.
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Honest Answers
- By Kelly Michelle on 20-11-2022
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Honest Answers
- Interview and Negotiation Skills to Get to the Truth
- Narrated by: Jessica Holtan
- Length: 5 hrs and 42 mins
- Release date: 15-11-2022
- Language: English
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People Powered
- How Communities Can Supercharge Your Business, Brand, and Teams
- By: Jono Bacon, Peter H. Diamandis
- Narrated by: Jono Bacon
- Length: 6 hrs and 25 mins
- Unabridged
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What if you discovered a blueprint that could grow your brand’s reputation and loyalty, dramatically reduce customer-service issues, produce content and technology, and cement a powerful, lasting relationship between you and your customers? Harness the power of communities, both inside and outside of your organization, to drive value and revenue, activate your employees’ and customers’ talents, and create a highly engaged, loyal customer base.
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People Powered
- How Communities Can Supercharge Your Business, Brand, and Teams
- Narrated by: Jono Bacon
- Length: 6 hrs and 25 mins
- Release date: 12-11-2019
- Language: English
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Sales Truth
- Debunk the Myths. Apply Powerful Principles. Win More New Sales.
- By: Mike Weinberg, Anthony Iannarino - foreword
- Narrated by: Mark Smeby, Gabe Wicks - foreword
- Length: 6 hrs and 15 mins
- Unabridged
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Are you having trouble believing what the new self-proclaimed “experts” post on LinkedIn and beginning to question their proclamation that everything in sales has changed? The one constant in the world of sales is the noise from self-titled experts and thought leaders informing you of the latest tools, tricks, and strategies that you should utilize. However, ironically, the more modern solutions you adopt, the harder it is to get results. Mike Weinberg offers a wake-up call to salespeople and sales leaders on how to bypass the noise so you can start winning more new sales.
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Nothing New
- By James on 30-07-2019
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Sales Truth
- Debunk the Myths. Apply Powerful Principles. Win More New Sales.
- Narrated by: Mark Smeby, Gabe Wicks - foreword
- Length: 6 hrs and 15 mins
- Release date: 11-06-2019
- Language: English
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Ignore Your Customers (And They'll Go Away)
- The Simple Playbook for Delivering the Ultimate Customer Service Experience
- By: Micah Solomon
- Narrated by: Jakob Lewis, Gabe Wicks - foreword, John Behrens - preface
- Length: 5 hrs and 16 mins
- Unabridged
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Discover how to create exceptional customer service and a superior customer experience, learning from the greatest companies of our time.
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The book that you'll need to improve your CS
- By Amazon Customer on 03-06-2023
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Ignore Your Customers (And They'll Go Away)
- The Simple Playbook for Delivering the Ultimate Customer Service Experience
- Narrated by: Jakob Lewis, Gabe Wicks - foreword, John Behrens - preface
- Length: 5 hrs and 16 mins
- Release date: 14-01-2020
- Language: English
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Emotional Intelligence for Sales Leadership
- The Secret to Building High-Performance Sales Teams
- By: Colleen Stanley
- Narrated by: Colleen Stanley
- Length: 6 hrs and 50 mins
- Unabridged
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Chronic complainers, no accountability finger-pointers, or learning-resistant laggards—these culture-killers costs sales organizations more in productivity than being weak in the so-called hard skills of selling. Learn how emotional intelligence and the development of these critical soft skills improve sales leadership effectiveness and outperforms doubling down on more sales technology tools and fads. The missing link is in hiring for and developing emotional intelligence skills in sellers and sales leaders.
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Emotional Intelligence for Sales Leadership
- The Secret to Building High-Performance Sales Teams
- Narrated by: Colleen Stanley
- Length: 6 hrs and 50 mins
- Release date: 16-06-2020
- Language: English
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Neuromarketing
- Understanding the Buy Buttons in Your Customer's Brain
- By: Patrick Renvoise, Christophe Morin
- Narrated by: Alan Taylor
- Length: 5 hrs and 12 mins
- Unabridged
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With people being inundated with thousands of daily sales messages, selling is now tougher than ever. That's why you need to learn what neuroscience has uncovered that will immediately increase your selling and influencing effectiveness.
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Neuromarketing
- Understanding the Buy Buttons in Your Customer's Brain
- Narrated by: Alan Taylor
- Length: 5 hrs and 12 mins
- Release date: 09-11-2021
- Language: English
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Sell Different!
- All New Sales Differentiation Strategies to Outsmart, Outmaneuver, and Outsell the Competition
- By: Lee B. Salz, Jack Daly - foreword
- Narrated by: Lee B. Salz
- Length: 5 hrs and 34 mins
- Unabridged
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How do you stand out from the pack and not just land the account, but win deals at the prices you want? Lee B. Salz’s previous groundbreaking, best-selling book Sales Differentiation armed salespeople with strategies to differentiate both what they sell and how they sell it. Sell Different! provides a new component of Sales Differentiation strategy to help you outsmart, outmaneuver, and outsell the competition to win more deals at the prices you want. This book provides you with the tools you need to land new accounts and grow existing ones.
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Sell Different!
- All New Sales Differentiation Strategies to Outsmart, Outmaneuver, and Outsell the Competition
- Narrated by: Lee B. Salz
- Length: 5 hrs and 34 mins
- Release date: 14-09-2021
- Language: English
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Platform
- Get Noticed in a Noisy World
- By: Michael Hyatt
- Narrated by: Michael Hyatt
- Length: 5 hrs and 13 mins
- Unabridged
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To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful platform. In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers, takes readers behind the scenes, into the new world of social media success. He shows you what best-selling authors, public speakers, entrepreneurs, musicians, and other creative minds are doing differently to win customers in today’s crowded marketplace.
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Great book, too much focus on Twitter...
- By MattKo on 16-08-2017
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Platform
- Get Noticed in a Noisy World
- Narrated by: Michael Hyatt
- Length: 5 hrs and 13 mins
- Release date: 15-05-2012
- Language: English
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R.E.D. Marketing
- The Three Ingredients of Leading Brands
- By: Greg Creed, Ken Muench
- Narrated by: Greg Creed, Ken Muench
- Length: 7 hrs and 30 mins
- Unabridged
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Sidestep the marketing books, courses, and even TED talks that offer hypothetical explanations that sound sensible and embrace the proven systematic approach of R.E.D. Marketing, which the recent CEO and current CMO of Yum! Brands applied to lead Taco Bell and KFC to double digit growth. This book, filled with simple frameworks and engaging stories, will help everyone in your company understand what really works for driving sustainable brand growth and business success.
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must read for any business leader
- By Nick on 25-08-2021
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R.E.D. Marketing
- The Three Ingredients of Leading Brands
- Narrated by: Greg Creed, Ken Muench
- Length: 7 hrs and 30 mins
- Release date: 08-06-2021
- Language: English
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