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Building a StoryBrand

Clarify Your Message So Customers Will Listen
Narrated by: Donald Miller
Length: 4 hrs and 56 mins
4.5 out of 5 stars (130 ratings)
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Publisher's Summary

New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses.

Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

©2017 Donald Miller (P)2017 Thomas Nelson Publishers

What members say

Average Customer Ratings

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Great clear explanation

Many businesses don't understand how to make sure their message will be heard. Really loved the detail and info to help clearly guide other businesses what the customer really wants to know and what they don't.

2 of 2 people found this review helpful

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If you’re serious about business...

Where does Building a StoryBrand rank among all the audiobooks you’ve listened to so far?

This is the most valuable book I have read, re read and listened to. Follow this with the podcasts, the great material and tutorials on the story brand website and you have yourself serious artillery in driving your business forward.

What other book might you compare Building a StoryBrand to, and why?

None. If you’ve read copy that sells, the curse of knowledge and similar titles than this is the icing on the cake that brings it all home.

Have you listened to any of Donald Miller’s other performances? How does this one compare?

None but I listen to his podcast weekly.

Was there a moment in the book that particularly moved you?

The brandscript. What a way to transition your brand into something your audience can relate to, engage with and want to do business with.

Any additional comments?

OUTSTANDING.

2 of 2 people found this review helpful

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it was a good book but...

i learnt a lot from this book. however, the writer was advertising his businesses in the book directly and indirectly which i think its not appropriate for a book. specially when we are paying for it. its not free.
the purpose of a book is transfering knowledge and having the credit for it. the author used this book like an email marketing. which i think its not fair to the listner or reader

1 of 1 people found this review helpful

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Brilliant.

You can tell the author know his stuff and is passionate about it because he never sounded like he was reading from a book. Fabulous info. Can't wait to implement it all.

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Tactical book that gets you to rethink your strategies

There is a lot of ideas in the book that get you to think more deeply about your messaging. Or even help with tweaking the ways how you’re doing things.

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One of those life changing books

This book has taken me from not understanding branding at all to looking at the story in all brands around me and understanding what they are doing and how it is affective. I now feel confident in branding my own company and as well as that I can see ,branding solutions for the companies I see around me everyday! Great book. excellently read and explained. Highly reccomend

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A must have for any business large or small

Without a doubt one of the most thought-provoking business books I have listened to in a long time, it clearly helps you establish a simple story for your customers to understand.

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great book

outstanding book, if you don't take a bunch of ideas from this book you will at the very least know how to build a great website that gets to the point.

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My new brand storytelling guru!

So happy to have discovered this book! Lots of great ideas and (finally!) an easy-to-implment, universal framework to build great, story-driven brands that will actually resonate. Can’t wait to try these new ideas with my agency clients!

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An essential for anyone

This book is so good! I’ve been in the advertising industry for 12 years and still found this book extremely insightful and interesting. I’ve recommended it to everyone I know in business or starting a business.

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  • Tyson
  • 29-01-2018

Have you heard of the SB7 Framework?

If not, you will. This book is one long, drawn out pitch after another ...over and over and over- even his ‘case study’ references are a thinly veiled side pitch for his courses, website, and other assorted nonsense. A total waste of $18

134 of 143 people found this review helpful

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  • ManBearPig
  • 06-12-2017

Starts to Feel Like One Big Ad for Authors Product

They push their product way too hard on this. Started to get really annoying by the end

85 of 91 people found this review helpful

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  • Sheldon Z.
  • 31-01-2018

It is OK.

Would you try another book from Donald Miller and/or Donald Miller?

I don't think I would.

Would you be willing to try another book from Donald Miller? Why or why not?

As someone who says he has written multiple books and now has written one on telling stories, you'd think that he could write one that could hold your attention and keep you interested. Not so much in this case.

What did you like about the performance? What did you dislike?

While the reader did an OK job, he lacked the enthusiasm that you often get from books read by the author. Sometimes, it is better to have someone else read the book.

Was Building a StoryBrand worth the listening time?

No, I don't think it was worth the time. The first four chapters of the book consisted of the author providing some high-level information as a thinly veiled attempt to promote his website. From a guy that is writing a book on how to market your brand, I expected to get some value that would hold me in the book. This didn't have it.

59 of 64 people found this review helpful

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  • Carson Swisher
  • 25-10-2017

Every entrepreneur should read or listen to this book.

This book is so rich on content I need to give it another listen. The basics of the book are clarifying your message and making your customer the hero of the story. Miller goes into detail and lays out the framework and gives plenty of real life examples. This is an invaluable business/marketing/branding book.

32 of 35 people found this review helpful

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  • Layne
  • 14-11-2017

Literally changed my life overnight.

I've been running a business for the last 10 months and I've had less-than-stellar results. My entire business had been built on referrals up until this point. I had not been able to capture leads using actual marketing techniques, and I'm a marketer for god sakes! I just didn't seem to be connecting with my audience with my marketing. A friend told me about this book in very brief description, and something drove me to go out and get it. So I did that very night and I had torn through it by the next morning. I was finished with it by lunch time and I went home to write an email to a group I've been emailing for months now to no avail. I sent the email by 3 p.m. and by the time I woke up at 8 a.m. the next morning I had three people on my schedule. That evening I spoke to a client and negotiated a five-figure deal which I officially closed 2 Days Later. I was at the point of being completely penniless and this book changed everything. If you're a marketer this is an absolute must read. If you're a business owner and need to Market your business this is an absolute must-read.

110 of 123 people found this review helpful

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  • Thomas
  • 10-05-2018

Informative, but irratating at times

There was a lot of good information in this book as far as a marketing perspective but I also felt that I was being sold other additional services on top of the price of the audiobook.

At one point in the story, he talks politics which nearly completely took me out of wanting to listen.

It's also extremely short and I finished it in a days time. I do think it was an easy and engaging listen though -- Take the marketing tools they suggest, but ignore everything else.

6 of 6 people found this review helpful

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  • Patricia
  • 20-11-2017

Only at 2nd section but WOW!

Donald Miller is a genius. I struggle like crazy as an expert speaking a lingo that’s not the best for marketing. Don puts it in a completely different light that I’m finally really getting it. Super helpful.

6 of 6 people found this review helpful

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  • Brion Daugherty
  • 13-10-2017

If you create things--products, books, sermons, podcasts--this book will help you do it better.

After this book, I am rethinking my messaging on all my projects--both personal and business. Seriously. It's that good.

34 of 38 people found this review helpful

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  • Amazon Customer
  • 12-10-2017

Clear Message About Clear Messaging

Brilliant work. Succinct, straightforward writing, and most of all effective in achieving results. With his proven track record of success, Don gives candid insight that is sure to help any person who communicates messages (which is all of us). Highly recommend.

11 of 12 people found this review helpful

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  • Amir Ghannad
  • 23-10-2017

Thanks

It was clear, it was concise, I love the step-by-step guide that's in this book. We are a small family business and we are implementing a lot of the principles in this book immediately. Thank you, I can't say it enough. Thank you so much for your book.

4 of 4 people found this review helpful

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  • Amazon Customer
  • 13-02-2018

A very long sales letter to an expensive course

What would have made Building a StoryBrand better?

Before you buy the book go to the site and try and put together a 'brandscript' - this is the best offering you are going to get and this is intentionally used as a tease to sell you a course.

What was most disappointing about Donald Miller’s story?

It's not a story - is a very long sales letter.

What didn’t you like about Donald Miller’s performance?

I was so looking forward to this book - I had planned the weekend to read the book it's 8hrs and then to have a finalised written 'script' - I personally found the information wanting. In order to implement the content you need to go on the course. The reviews were excellent, I am now actually thinking there ought to be a plausible rating system from 'experts' as there are for films.

What reaction did this book spark in you? Anger, sadness, disappointment?

Very angry - I can't believe that I fell for this. I could not log in to the site. It would not except any number that were not US ones so you could not complete the form. No response from my emails etc etc from someone talking about brands!!

15 of 15 people found this review helpful

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  • Howard Golding
  • 28-12-2017

A novel approach, but....

It is hard to overlook the authors relentless attempts to sell his system throughout the book.

I don’t recommend logging into the website for the Story Brand template; unless of course you are happy to extend the invitation to Donald Miller to continue his quest to make you a Story Brand client via your inbox.

If you are patient enough, you can get some good communication tips; personally, I abhor the practice of automating mail-bombing, however well the messages are constructed.

11 of 12 people found this review helpful

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  • OE
  • 14-10-2018

Simple yet Powerful

Really great book. So concise and in spite of being over simple in some cases, a powerful and timely reminder of the power of clarity.

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  • Omar Gasim
  • 16-09-2018

amazing book that truly will transfer your busines

will transfer ur business and knowledge to the next level in short , must apply

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  • Noah Mitchell
  • 05-09-2018

The only marketing philosophy you'll ever need

Donald Miller offers a powerful way to think about, structure and promote a business or non profit. It's all about story.

It's all about why humans engage with story and why playing the role of the guide, rather than the hero, will keep customers coming to you for years to come.

At times, the story thing was a bit of a laboured metaphor, but this book is brimming with actionable content and the tools to make marketing and communication simple.

It had the rare quality of not just being a great read, but a great listen as well. Highly recommended.

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  • Miss D
  • 30-08-2018

A highly worthwhile read for any business

The principles in this book are so simple and actionable and yet you seldom see them being used. I'll be rewriting our entire website having listened to this book

Storybrand provides a clear roadmap for anyone in business to follow. I've listened to/read a lot of marketing books in my time. This is definitely one of the most valuable.

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  • Anonymous User
  • 16-08-2018

Amazing read

A must read for all new business owners I love this book and will refer to it again and again!

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  • Danny Gibson
  • 29-07-2018

Every business owner needs to read this

Great advice for anyone who has their own product or service.
My key take away: If you confuse, you lose.

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    5 out of 5 stars
  • Marcin
  • 15-03-2018

Brilliant

Finally a book with actionable steps that a business owner can take right away. Brilliant

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  • Angie Wilkes
  • 04-03-2018

instant success

This is a great book and I tried it out straight away and am seeing a huge difference in my results already