Marketing

If you have a business, this book will help you make more from it. If you don’t have a business, this will help you start one. If you have parents, this book will help you retire them. If you have rivals, this book will help you beat them.

This audiobook contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200,000,000 per year in under a decade. Wanna know the biggest difference between those two time periods? How many leads I was getting.

Read by the author. When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . . Since the original publication of Building a StoryBrand, over one million business leaders have...

Learn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life. Every day we face the challenge of persuading others to do what...

Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting....

People don't buy from people they like. No! Your buyer doesn't care about you or your product or service. It's not your job to overcome objections, it's your buyer's. Closing isn't a skill of good salespeople; it's the skill of weak salespeople....

Learn how to get your business oversubscribed in a crowded marketplace to make your business stand out and get people lining up to do business with you....

This isn't a book. It's a collection of chapters containing proven tactics I withheld from the $100M Series because they were "too advanced," "too niche," or "too much math." Translation: They work too well for specific situations.

The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor.

The biggest problem that most entrepreneurs have isn't creating an amazing product or service; it's getting their future customers to discover that they even exist. Every year, tens of thousands of businesses start and fail because the entrepreneurs don't understand this one essential skill: the...

Why do certain products and ideas go viral? Dynamic young Wharton professor Jonah Berger draws on his research to explain the six steps that make products or ideas contagious. Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes...

A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller. From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world...

You know your product is awesome, but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to a competition, or trying to attract the widest customer base....

There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics...

Your message has the ability to change someone's life. The impact that the right message can have on someone at the right time in their life is immeasurable. But only if you know how to get it into the hands of the people whose lives you have been called to change....

Transform your business with the fully updated 2025 edition of The 1-Page Marketing Plan. This edition is more practical than ever, now packed with new step-by-step examples and actionable exercises in every chapter to help you implement your marketing plan with precision. Master the timeless...

While most books are a 400-page exercise in academia, we have 4 promises to make this the most actionable sales book you've ever heard of.

This audiobook provides evidence-based answers to the key questions asked by marketers every day....

“One thing I've learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them.” — Michael Rubin, CEO of Fanatics In his seventh business book, bestselling author, entrepreneur, and investor...

You keep being told to do more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real. There's a better way.

First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear. Bernays (1891-1995), a nephew of Sigmund Freud, shaped the management of public opinion at a time when the modern media were beginning to take their present shape.

Bestselling novelist and consultant Matthew Dicks shows people in business how to get their message across without relying on cookie-cutter presentations or stodgy case studies.

This isn't a book. It's a collection of chapters containing proven tactics I withheld from the $100M Series because they were "too advanced," "too niche," or "too much math." Translation: They work too well for specific situations.

Customers, followers, subscribers. It's easy to just look at the numbers. How many likes? How many purchases? How many email subscribers? But as entrepreneurs, we have to remember that there are people behind all that data....

Every marketer tells a story. And if they do it right, we believe them....

Ein Geldmodell ist eine durchdachte Abfolge von Angeboten. Es geht darum, was Sie anbieten, wann Sie es anbieten und wie Sie es anbieten, um so schnell wie möglich so viel Geld wie möglich zu verdienen. Im Idealfall verdienen Sie mit einem Kunden genug Geld, um in weniger als 30 Tagen mindestens zwei weitere Kunden zu gewinnen und zu bedienen. Das sieht selten einfach aus, aber ich teile 100-Millionen-Dollar-Geldmodelle in drei Phasen ein:

Put customers at the core of your business. If you listen to nothing else on marketing, listen to this book. We've chosen a new selection of current and classic Harvard Business Review articles that will help you connect better with your established customers, develop offerings that attract new ones, and unlock opportunities for growth.

Se deseja atrair mais clientes potenciais para responder aos seus anúncios com menos gastos em publicidade e fazê-los dizer SIM a preços impressionantes... então ADICIONE AO CARRINHO, use o seu conteúdo e veja por si mesmo.

Most business books sell you a dream. This one shows you the math.

Real Estate Market Analysis Basics is a practical guide designed to equip listeners with the essential tools and knowledge to understand, interpret, and navigate the dynamic world of real estate markets. Whether you are an aspiring investor, a real estate professional, or simply seeking to understand the forces that shape property values and market trends, this book provides a comprehensive introduction to the fundamental concepts of market analysis.

AI Agent Side Hustle is the no-code playbook for crossing that line — seven proven online business models, each with a complete automation blueprint that takes a manually operated side hustle and turns it into a system that runs without you. Whether you're launching from zero this weekend or already earning but stuck in a time ceiling where growth means more hours, this book gets you from "I do everything" to "my system handles it."

Someone with half your experience just produced work that used to take you all week. They finished it in a day. And tomorrow, they'll do it again — faster. That's not a hypothetical. It's happening across every knowledge profession right now. The professional who spent Monday through Friday on a competitive analysis lost the contract to the one who delivered a better version by Tuesday — same quality of thinking, same level of expertise, different tools.

Jade is a real estate agent with big dreams but little self-confidence. Struggling with anxiety, she raises two daughters while trying to grow her brokerage. When the chance arises to sell a home in an upscale neighborhood, she knows landing the listing could launch her business. But then she makes a disastrous mistake that could ruin everything.

As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, it's due to a basic strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions.

The affiliate marketing game has completely changed, and artificial intelligence is giving everyday entrepreneurs an unfair advantage in building six- and seven-figure businesses faster than ever thought possible. This comprehensive blueprint reveals exactly how successful affiliate marketers leverage AI tools and automation to generate passive income streams that run around the clock. Whether you're a complete beginner or an experienced marketer ready to scale, you'll discover proven strategies that work in today's AI-driven marketplace.

Social Media Marketing. 2026 updated Edition. Learn social media marketing in plain English, step by step. Buy the workbook used at Stanford Continuing Studies to teach social media marketing for business. 2026 Updated Edition – Fully updated content, including a new chapter on “Marketing Basics,” continued analysis of TikTok, and revisions covering LinkedIn, Facebook, and other major platforms. Read the Reviews – Compare the real reviews of this book to those of other social media marketing books.

The era of mass influence is over. The center has dissolved. In its place stands a vast archipelago of digital tribes — micro-communities bound not by geography, but by shared values, passions, and identity. The Age of Digital Tribes is a strategic and philosophical guide to understanding this transformation and mastering influence in a decentralized world. Where traditional authority once depended on scale, broadcasting power, and institutional control, modern influence now depends on resonance, authenticity, and trust within high-intensity niche networks.

This comprehensive guide reveals exactly how to build an agentic AI email marketing system using Claude and ChatGPT to research audiences, write campaigns, test subject lines, and optimize performance automatically. You'll discover the precise workflows and prompts that transform email marketing from a time-consuming task into a passive revenue stream. What You'll Master Inside: Build automated welcome sequences that convert 3% or more of new subscribers into paying customers using personalized AI-generated content.

Most businesses and creators on Facebook are working harder than ever and seeing less than ever in return. They post consistently, boost the occasional ad, engage with their audience — and still wonder why the platform never quite delivers the results they know it should. The answer is not more effort. The answer is a fundamentally different approach — one that understands what Facebook has actually become, how its AI systems really work, and how to use artificial intelligence to build, grow, and monetize a Facebook presence faster and smarter than your competition.

Digital Marketing Strategy Explained is a clear and structured guide for beginners who want to understand how digital marketing fits together as a complete system. Instead of treating marketing as a collection of disconnected tactics, this audiobook explains how planning, execution, and evaluation work together to support real business goals in a calm and logical way. The audiobook walks listeners through defining clear objectives, understanding their audience, crafting meaningful messages, and choosing the right digital channels without overwhelm.

What if the digital marketing struggle that's consuming your time and budget is completely unnecessary in the AI era? While you're manually researching keywords, agonizing over blog posts, and wondering why your sporadic email campaigns barely move the needle, a small group of early adopters has discovered how to use AI to build complete marketing systems that generate consistent customers—without the overwhelm, without the massive budgets, and without sacrificing the rest of their business.

In Let's talk about Brands nimmt dich Ugur Erdem mit auf eine faszinierende Reise durch die Welt der bekanntesten Marken unserer Zeit. Dieses Hörbuch versammelt 1.000 kurze, überraschende und leicht verständliche Fakten zu den 100 größten Brands der Welt. Du erfährst, warum Logos so aussehen, wie sie aussehen, welche Entscheidungen hinter ikonischen Markenmomenten stecken und wie Storytelling, Design und Psychologie globale Marken formen.

Every day, thousands of creators upload videos that nobody watches. Not because the content is bad. Not because the niche is wrong. But because they're still playing by the old rules — on a platform that has already rewritten the game. YouTube has evolved. And Artificial Intelligence is the force driving that evolution. In YouTube AI Evolution, you'll discover exactly how AI has transformed the world's second largest search engine from the inside out — and how you can use that transformation to build, grow, and monetize a channel faster than ever before.

Closing with Character is not a sales book. It is a book about what happens inside people when decisions are made under pressure. In high-stakes conversations, sales, leadership, negotiations, consulting, or influence, pressure is often mistaken for effectiveness. Scripts are sharpened. Objections are anticipated. Language is engineered to move people forward. And yet, many of those “successful” closes leave something behind: discomfort, regret, resistance, or mistrust. This book challenges that model.

This book is your go-to resource for understanding the always changing social media landscape, regardless of your experience level as a marketer or your recent entry into the digital space. This workbook, which is jam-packed with practical tactics, walks you through the process of creating effective campaigns that do more than just grab attention; they also produce tangible outcomes.

Online marketing doesn't have to feel confusing, time-consuming, or stressful. Online Marketing Without the Overwhelm offers a calm, step-by-step approach to helping small business owners and beginners build effective marketing efforts without chasing every platform or trend. This book focuses on clarity first—guiding listeners to choose the right platforms, define simple goals, and plan campaigns that are realistic and manageable. Instead of doing everything at once, it shows how to focus on one message, one action, and one channel at a time to build confidence and momentum.

The Modern Digital Marketing Playbook is a practical, step-by-step guide for anyone who wants to understand how digital marketing works in today’s online environment—without confusion, pressure, or unrealistic expectations. Written specifically with beginners in mind, this book breaks down complex marketing concepts into clear, manageable ideas that can be learned and applied with confidence.

Practical Digital Marketing for Beginners is a clear, grounded introduction to digital marketing for listeners who want to understand how online marketing actually supports real business goals. Instead of trends, hype, or shortcuts, this book focuses on fundamentals—helping beginners learn how digital channels work together to build visibility, trust, and meaningful customer relationships over time.

Digital Marketing Fundamentals is a clear, practical guide for anyone who wants to understand how digital marketing truly works—without jargon, hype, or unrealistic promises. Designed especially for beginners, this book explains the core ideas behind online visibility, audience connection, and long-term digital growth in a calm, structured, and easy-to-follow way.

Marketing Escape Velocity argues that unicorn companies aren’t built by luck or product alone, but by achieving self-reinforcing growth. Early startups struggle under “gravity”—unpredictable acquisition, fragile retention, and capital constraints. Escape velocity occurs when customer acquisition becomes predictable, lifetime value expands, marginal acquisition costs stabilize, and organic demand amplifies paid growth. With this momentum, companies can execute an “up pivot,” scaling ambition 10X because data supports it.