Showing titles in Marketing & Sales

More than 100 years of research and countless millions of dollars have been invested in seeking the causes for success and failure in selling. Let Brian Tracy teach you the key success principle in selling, the law of indirect effort, the most powerful buying influence, the use of authority in selling, the "feel, felt, found" method of dealing with objections, how to get past gatekeepers, how to get action and close the sale, the Pareto principle in modern selling, and the key questions for time management in selling.

How do you break through to impossible-to-reach executive buyers who are intent on blocking out the noise that confronts them every day? Old-school prospecting tactics or new-school techniques alone won't provide the answers. But Combo Prospecting will...by showing how to combine time-tested sales processes with cutting-edge social media strategies and clever technology hacks.

Your organization - business, church, or nonprofit - will experience unprecedented growth when you close the gap between these two game-changing questions: What are we known for? What do we want to be known for? In Know What You're FOR, entrepreneur and thought leader Jeff Henderson makes it...

One of Michiko Kakutani's (New York Times) top ten books of 2016 A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed. Businesses that once looked outdated, from film...

Over the past twenty years, as he first worked as an early employee at Salesforce and later cofounded Okta, a publicly traded software company now valued at over $40 billion, Frederic Kerrest met hundreds of business leaders and investors in Silicon Valley and beyond. In Zero to IPO, he's collected a trove of nitty-gritty tips for each stage of a company's growth and assembled them into a clear blueprint for how to build a business.

Are you ready to conquer your call reluctance? That is the promise of this book! Everybody is promoting something, and most of us have some resistance to the process of getting other people interested in whatever you are offering. The resources in this book are a reflection of 30-plus years as a full-time sales performance coach. This information has helped thousands of people break through their barriers and find the will to make the prospecting calls they need to make.

Let Tim Sales and Harvard-educated marketing professor Dr. Charles King lead your network marketing prospect to the "Yes" decision you want! Brilliant Compensation's educational approach delivers the "how-to-achieve-all-that" in a simple, straightforward 30-minute audio presentation with no sales talk and no hype. Best of all, Brilliant Compensation users report it virtually eliminates any resistance or objections, paving the way for your follow-up and close.

Welcome to AI ChatGPT Marketing for Business 2025, the ultimate 3-in-1 step-by-step audiobook designed to help you master the tools, tactics, and mindset of the digital economy. Whether you're launching your first side hustle, scaling your social media presence, or building a future-proof online brand, this bundle is your shortcut to real, sustainable results.

Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible is a comprehensive A-to-Z library of everything you might need to know. Not only does it teach new entrepreneurs what works and what doesn't, with scores of tips, hints, insider information, and secrets of success, but it's also a reliable, valuable, and insightful resource for established business owners who want to help their businesses to grow and succeed.

Have you discovered the power of the one-call close? Sell It Today, Sell It Now, an audio seminar by sales champion Tom Hopkins, is a supplemental training program that compliments the Sell It Today, Sell It Now book. This audio program, along with the accompanying workbook, is your ultimate reference guide to planning and perfecting the art of the one-call close.

Does Selling 100 Cars a Month Sound Impossible? I Thought So, Too . . . Until I did it! No one can sell 100 cars a month. Can they? Well, yes, they can. And you can, too. All you need are two things. You need to believe it’s possible. And you need to decide you want to do it. Once you have those two pieces of the puzzle firmly in place, your brain will start seeking out ways to make it happen. You’ll start thinking in new ways. You’ll approach your job differently. You don’t sell cars? That’s okay. It doesn’t matter whether you sell trucks, boats, RVs, motorcycles, or houses.

Create consistent, high-quality content without burnout — even if you’re starting from scratch. The AI Content Machine is a beginner-friendly guide that breaks down how creators, entrepreneurs, and business owners can use artificial intelligence to plan, create, repurpose, and automate social media content efficiently.

Marketing your business through social media isn't an option these days - it's absolutely imperative. In this new edition of the best-selling Social Media Marketing All-in-One for Dummies, you'll get comprehensive, expert guidance on how to use the latest social media platforms to promote your business, reach customers, and thrive in the global marketplace.

Whether you are a writer, creator, entrepreneur, executive, public speaker, investor, or industry thought leader, Snow Leopard is your guide for becoming known for a niche you own.

What if you discovered a blueprint that could grow your brand’s reputation and loyalty, dramatically reduce customer service issues, produce content and technology, and cement a powerful, lasting relationship between you and your customers? Communities have been a popular topic since the rise...

With ecommerce booming and more shoppers turning to online platforms every year, there’s never been a better time to get started. This audiobook walks you through every step, helping you build a profitable venture from scratch — even if you’re on a tight budget.

If there’s anyone who can prevent a bar or restaurant from going belly-up, it’s Jon Taffer. Widely considered the greatest authority in the food and beverage, hotel, and hospitality industries, he runs the biggest trade show in the business and has turned around nearly 1,000 bars and at least that many restaurants.

In Email Marketing Demystified, digital marketing expert Matthew Paulson reveals the strategies and techniques that top email marketers are currently using to build large mailing lists, write compelling copy that converts and generate millions in revenue using their email lists. Regardless of what kind of business you are building, email marketing can serve as the rocket fuel that that will skyrocket your business.

Nobody likes cold calls. And nobody really needs to make them. The Referral of a Lifetime teaches a step-by-step system that will allow anyone to generate a steady stream of new business through consistent referrals from existing customers and friends and, at the same time, maximize business with existing customers.

Stuck in a "win-win versus win-lose" mind-set, most negotiators focus on the face-to-face process at the table. David Lax and James Sebenius urge bargainers to look beyond tactics at the table. Persuasive tactics are only the "first dimension" of the authors' path-breaking approach, developed from their decades of doing deals and analyzing great dealmakers.