Showing results by author "Seth Godin"

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    • Purple Cow

    • Transform Your Business by Being Remarkable
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 58 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 284
    • Performance
      4.5 out of 5 stars 245
    • Story
      4.5 out of 5 stars 242

    What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp their last? Face it, the checklist of tired P's marketers have used for decades to get their product noticed - Pricing, Promotion, Publicity, to name a few - aren't working anymore.

    • 5 out of 5 stars
    • change your perspective...

    • By Nick on 18-05-2015
    • Transform Your Business by Being Remarkable
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 58 mins
    • Release date: 29-04-2009
    • 4.5 out of 5 stars 284 ratings

    Regular price: $20.49

    • Tribes

    • We Need You to Lead Us
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 3 hrs and 42 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 324
    • Performance
      4.5 out of 5 stars 276
    • Story
      4.5 out of 5 stars 274

    Tribes are groups of people aligned around an idea, connected to a leader and to each other. Tribes make our world work, and always have. The new opportunity is that it's easier than ever to find, organize, and lead a tribe. The Web has enabled an explosion of all kinds of tribes - and created shortage of people to lead them. This is the growth industry of our time. Tribes will help you understand exactly what's at stake, and why YOU can and should lead a tribe of your own.

    • 4 out of 5 stars
    • Seth is great! Great book for building tribes

    • By Ted on 12-06-2016
    • We Need You to Lead Us
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 3 hrs and 42 mins
    • Release date: 16-10-2008
    • 4.5 out of 5 stars 324 ratings

    Regular price: $21.90

    • The Dip

    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 1 hr and 32 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 128
    • Performance
      4.5 out of 5 stars 116
    • Story
      4.5 out of 5 stars 116

    Every new project (or job, or hobby, or company) starts out exciting and fun. Then it gets harder and less fun, until it hits a low point: really hard, and not much fun at all. And then you find yourself asking if the goal is even worth the hassle. Maybe you're in a Dip: a temporary setback that you will overcome if you keep pushing. But maybe it's really a Cul-de-Sac, which will never get better, no matter how hard you try.

    • 5 out of 5 stars
    • Good short simple book on success and quitting

    • By Adm TeKnoMan on 17-07-2015

    Regular price: $11.64

    • Linchpin

    • Are You Indispensable?
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 8 hrs and 27 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 111
    • Performance
      5 out of 5 stars 93
    • Story
      4.5 out of 5 stars 94

    There used to be two teams in every workplace: management and labor. Now there’s a third team, the linchpins. These people invent, lead (regardless of title), connect others, make things happen, and create order out of chaos. They figure out what to do when there’s no rule book. They delight and challenge their customers and peers. They love their work, pour their best selves into it, and turn each day into a kind of art.

    • 5 out of 5 stars
    • Genius at work here - actually an artist

    • By Dianne Kennedy on 18-04-2018
    • Are You Indispensable?
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 8 hrs and 27 mins
    • Release date: 26-01-2010
    • 4.5 out of 5 stars 111 ratings

    Regular price: $40.91

    • The Icarus Deception

    • How High Will You Fly?
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 7 hrs and 12 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 78
    • Performance
      4.5 out of 5 stars 71
    • Story
      4.5 out of 5 stars 70

    In his bravest and most challenging book yet, Seth Godin shows how we can thrive in an economy that rewards art, not compliance. He explains why true innovators focus on trust, remarkability, leadership, and stories that spread. And he makes a passionate argument for why you should be treating your work as art. Art is not a gene or a specific talent. It's an attitude, available to anyone who has a vision that others don't, and the guts to do something about it.

    • 5 out of 5 stars
    • This is my 4th or 5th listen here..

    • By nickw on 06-03-2015

    Regular price: $41.01

    • Leap First

    • Creating Work That Matters
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 6 mins
    • Original Recording
    • Overall
      4.5 out of 5 stars 125
    • Performance
      4.5 out of 5 stars 114
    • Story
      4.5 out of 5 stars 112

    Recorded in an intimate gathering of aspiring entrepreneurs, writers, and leaders, Leap First teaches us 49 essential principles, practices, and life lessons that have helped Seth the most in his own work and life. More than an audiobook or keynote speech, each track here presents a carefully chosen catalyst intended to trigger our own passion and insight with each listening.

    • 5 out of 5 stars
    • Thank you

    • By Ellie O'Brien on 25-05-2017
    • Creating Work That Matters
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 6 mins
    • Release date: 01-02-2015
    • 4.5 out of 5 stars 125 ratings

    Regular price: $14.33

    • Linchpin: Are You Indispensable?

    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 8 hrs and 22 mins
    • Unabridged
    • Overall
      5 out of 5 stars 11
    • Performance
      4.5 out of 5 stars 10
    • Story
      5 out of 5 stars 10

    In his most powerful book yet, Seth Godin argues that it's more essential than ever to become indispensable – and the key to being indispensable is overcoming the fears that hold most of us back. Fear of change, fear of authority, fear of embarrassment all come from the most primitive and powerful part of our brain. Godin shows how to overcome that internal resistance, so you can unleash your greatest art, passion, insight and generosity at work.

    • 5 out of 5 stars
    • Just listen.

    • By Kerryn Jamieson on 16-10-2017

    Regular price: $40.97

    • All Marketers Are Liars

    • The Power of Telling Authentic Stories in a Low-Trust World
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 4 hrs and 17 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 86
    • Performance
      5 out of 5 stars 76
    • Story
      5 out of 5 stars 76

    Every marketer tells a story. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche Cayenne is vastly superior to a $36,000 VW Touareg, which is virtually the same car. We believe that $225 Pumas will make our feet feel better, and look cooler, than $20 no-names... and believing it makes it true.

    • 4 out of 5 stars
    • interesting over view on marketing.

    • By Brett on 09-02-2016

    Regular price: $29.22

    • Poke the Box

    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 14 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 19
    • Performance
      4.5 out of 5 stars 18
    • Story
      4.5 out of 5 stars 18

    We send our kids to school and obsess about their test scores, their behavior and theirability to fit in. We post a help wanted ad and look for experience, famous colleges and a history of avoiding failure. We invest in companies based on how they did last quarter, not on what they’re going to do tomorrow. So why are we surprised when it all falls apart? Our economy is not static, but we act as if it is. Your position in the world is defined by what you instigate, how you provoke, and what you learn from the events you cause. In a worldfilled with change, that’s what matters - your ability to create and learn from change.

    Regular price: $10.24

    • Linchpin

    • Are You Indispensable?
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 18 mins
    • Abridged
    • Overall
      3.5 out of 5 stars 6
    • Performance
      3.5 out of 5 stars 3
    • Story
      3 out of 5 stars 4

    There used to be two teams in every workplace: management and labor. Now there's a third team: the linchpins. These people invent, lead (regardless of title), connect others, make things happen, and create order out of chaos. They figure out what to do when there's no rule book. They delight and challenge their customers and peers. They love their work, pour their best selves into it, and turn each day into a kind of art. Linchpins are the essential building blocks of great organizations.

    • Are You Indispensable?
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 18 mins
    • Release date: 09-02-2010
    • 3.5 out of 5 stars 6 ratings

    Regular price: $23.11

    • Small Is the New Big

    • And 193 Other Riffs, Rants, and Remarkable Business Ideas
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 7 hrs and 27 mins
    • Abridged
    • Overall
      4.5 out of 5 stars 19
    • Performance
      4.5 out of 5 stars 15
    • Story
      4.5 out of 5 stars 16

    Seth Godin, one of today's most influential business thinkers, writes best-selling books like Purple Cow and All Marketers Are Liars. And in between those annual books, he delivers a daily stream of ideas on one of the world's most popular blogs.

    • 5 out of 5 stars
    • If you don't have time to do it right, you don't have time to do it again

    • By Amazon Customer on 20-09-2017
    • And 193 Other Riffs, Rants, and Remarkable Business Ideas
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 7 hrs and 27 mins
    • Release date: 18-08-2006
    • 4.5 out of 5 stars 19 ratings

    Regular price: $30.72

    • Meatball Sundae

    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 4 hrs and 51 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 8
    • Performance
      4.5 out of 5 stars 8
    • Story
      4.5 out of 5 stars 8

    New Marketing, whose tools include things like MySpace, You Tube, Web sites, permission marketing, cable TV, and viral techniques, is reshaping our world. But many companies try to use the tools without first getting their organization and products in sync with them. The result: what Seth Godin calls a "meatball sundae". A big, ineffective mess.

    • 4 out of 5 stars
    • All Seth Godin is incredible

    • By James on 08-05-2017

    Regular price: $27.38

    • Survival Is Not Enough

    • Zooming, Evolution, and the Future of Your Company
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 54 mins
    • Abridged
    • Overall
      4 out of 5 stars 2
    • Performance
      4 out of 5 stars 2
    • Story
      4 out of 5 stars 2

    It's come to this. All the confusion and chaos and change and turmoil in our working lives have finally tipped the balance. We now need a new way of doing business. Best selling author Seth Godin leads the way, using Darwin's theory of evolution as a simple yet profound model.

    Regular price: $28.91

    • Unleashing the Ideavirus

    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 8 mins
    • Abridged
    • Overall
      3 out of 5 stars 4
    • Performance
      4 out of 5 stars 4
    • Story
      4 out of 5 stars 3

    Stop marketing at people! Turn your ideas into epidemics - ideaviruses - by helping your customers do the marketing for you. So says Info Age marketing guru Seth Godin.

    Regular price: $21.18

    • The Big Moo

    • Stop Trying to Be Perfect and Start Being Remarkable
    • By: Seth Godin, The Group of 33
    • Narrated by: Seth Godin
    • Length: 3 hrs and 40 mins
    • Unabridged
    • Overall
      3.5 out of 5 stars 6
    • Performance
      4.5 out of 5 stars 5
    • Story
      4.5 out of 5 stars 5

    The Big Moo is a simple audiobook in the tradition of Fish and Don't Sweat the Small Stuff. Instead of lecturing you, it tells stories that stick to your ribs and light your fire. It will help you to create a culture that consistently delivers remarkable innovations.

    Regular price: $26.29

    • Free Prize Inside!

    • The Next Big Marketing Idea
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 58 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 3
    • Performance
      4.5 out of 5 stars 3
    • Story
      4.5 out of 5 stars 3

    Purple Cow taught marketers the value of standing out from the herd, which is how companies like Krispy Kreme and JetBlue made it big. But it left readers hungry for more: How do you actually think up new Purple Cows? And how do you get them adopted by risk-averse Brown Cow companies? Free Prize Inside delivers those answers and much more.

    Regular price: $20.25

    • We Are All Weird

    • The Myth of Mass and the End of Compliance
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 15 mins
    • Unabridged
    • Overall
      4 out of 5 stars 7
    • Performance
      4 out of 5 stars 5
    • Story
      3.5 out of 5 stars 5

    We Are All Weird is a celebration of choice, of treating different people differently and of embracing the notion that everyone deserves the dignity and respect that comes from being heard. The book calls for end of "mass" and for the beginning of offering people more choices, more interests, and giving them more authority to operate in ways that reflect their own unique values.

    Regular price: $15.22

    • La mucca viola: Farsi notare (e fare fortuna) in un mondo tutto marrone

    • By: Seth Godin
    • Narrated by: Dario Maria Dossena
    • Length: 4 hrs and 19 mins
    • Unabridged
    • Overall
      0 out of 5 stars 0
    • Performance
      0 out of 5 stars 0
    • Story
      0 out of 5 stars 0

    Che cosa hanno imprese internazionali come Apple, Google, Ikea, Starbucks o il macellaio Dario Cecchini, che voi non avete? Perché queste aziende continuano a stupire con il loro spettacolare successo, mentre le grandi marche di una volta arrancano a fatica alle loro spalle? Le "P" tradizionali come prezzo, promozione, pubblicità, posizionamento e altre che il marketing usa da tempo non funzionano più. Oggi, all'elenco, c'è da aggiungere un'altra P di importanza eccezionale: quella di Purple Cow, la Mucca Viola.

    Regular price: $20.07

    • Seth Godin on the Death of Books and Rebirth of Ideas

    • By: Seth Godin
    • Narrated by: Dave Summers
    • Length: 10 mins
    • Original Recording
    • Overall
      3 out of 5 stars 1
    • Performance
      0 out of 5 stars 0
    • Story
      0 out of 5 stars 0

    In this episode of Edgewise, Seth expounds on why the exchange of content via new media is more than a means to make a living, and how to leverage it to ultimately make an impact.

    • 3 out of 5 stars
    • Good content but much too short

    • By Carlin on 06-11-2016

    Regular price: $1.44