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  • The Song of Significance

  • By: Seth Godin
  • Narrated by: Seth Godin
  • Length: 4 hrs and 21 mins
  • 3.4 out of 5 stars (9 ratings)

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The Song of Significance

By: Seth Godin
Narrated by: Seth Godin
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Publisher's Summary

Brought to you by Penguin.

"Humans aren't a resource to be bought, used and discarded - they are the point of the workplace, the life essence of innovation, growth and success."

From the bestselling author of Purple Cow and This Is Marketing comes an urgent manifesto for leaders facing unprecedented challenges in a rapidly-changing workplace.

The workplace has undergone a massive shift. Remote work and economic instability have depressed innovation and left us disconnected and disengaged. Paychecks no longer buy loyalty, happiness, and effort. Quiet quitting runs rampant, and people show up without truly showing up. Alarmed managers are doubling down on keystroke surveillance, productivity tracking and back-to-the-office mandates, when what they should be doing is the opposite - affording employees the dignity necessary to inject purpose and motivation into their work.

In The Song of Significance, legendary author and business thinker Seth Godin posits a new view of what industry leaders must do now. If you want your employees to live up to their full professional potential, you must give them the respect and autonomy they deserve as humans. The choice is simple: either keep treating your people as disposable and join in the AI-fueled race to the bottom, or build a significant organization that enrolls, empowers, and trusts employees to deliver their best work, no matter where they're working.

©2023 Seth Godin (P)2023 Penguin Audio

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    3 out of 5 stars

absolutely brilliant

I've listened twice already and will listen again.
there is so much to learn from Seth.

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    2 out of 5 stars
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Beautiful premise but unengaging story delivery

Lists nice ideas in unending bullet points but doesn't expound on them. I loved Seth's other work but just not this. I guess I'm not in his minimal viable audience.

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    3 out of 5 stars
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A bunch of random musings. Not his best work

Although Seth added some thoughtful elements to his themes - (the biggest of which was the threat of automation to the workforce as we know it). The majority of the book was bullet pointed and had no clear structure or flow to it. Would have stopped halfway, but persisted with the audiobook just because it was Seth Godin. I may have had unrealistic expectations, but I felt I didn’t learn anything useful compared to his previous books.

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    2 out of 5 stars
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A boring book of bullet points

I’m sure this is an important topic but this is not the book to teach it. It’s just a boring list of hundreds of (numbered) bullet points. No stories, no persuasion, no argument and no attempt to engage the reader (or listener in my case).
What a disappointment! A marketing guru like Seth must surely have stories to back up his point of view, that’s marketing 101.

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