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The Practice

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The Practice

By: Seth Godin
Narrated by: Seth Godin
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About this listen

Brought to you by Penguin.

From the best-selling author of Purple Cow and This Is Marketing comes an elegant book that will inspire artists, writers and entrepreneurs to stretch and commit to putting their best work out into the world.

Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward.

Based on the breakthrough Akimbo workshop pioneered by legendary author Seth Godin, The Practice will help you get unstuck and find the courage to make and share creative work. Godin insists that writer's block is a myth, that consistency is far more important than authenticity and that experiencing the imposter syndrome is a sign that you're a well-adjusted human. Most of all, he shows you what it takes to turn your passion from a private distraction to a productive contribution, the one you've been seeking to share all along.

With this book as your guide, you'll learn to dance with your fear. To take the risks worth taking. And to embrace the empathy required to make work that contributes with authenticity and joy.

©2020 Seth Godin (P)2020 Penguin Audio Creativity Creativity & Genius Personal Development Psychology Psychology & Mental Health Inspiring
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The author presents his bite size ideas in an easy to relate manner. The narration is superb and the flow of the book is easy on the ears. A book to return to for inspiration and perspective.

bite sized ideas

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You need only listen for a few minutes and Seth Godin’s direct and sensible advice and insight comes barreling at you, questioning why you’ve hidden, delayed or distracted from shipping your clever ideas. I listened while walking daily and it set me up to hit the desk and create and ship. Love it all. Every bit of it.

Inspiring daily motivation

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Disconnected thoughts take you on a rollercoaster of fantastic insights all threaded through very consumable short narratives - great for interrupted listening (pop it on during a short commute).

Endless nuggets of gold

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I listened to The Practice at a time when I felt disillusioned by the content creation I’ve been doing. Seth Godin’s The Practice was just the tonic and reassurance (even though he advises against seeking reassurance) needed to believe in the work that you do. At its core, Seth’s message is to adopt a way of being and doing called the practice. The practice is a process that we enjoy then we publish to others to bring about a change. It’s not about the outcome; that’s a by-product of the practice and not a pre-cursor.

If you’re someone who feels a little lost or without support in your creative pursuits, then Godin’s words will serve as guidance. If you’re someone who is result driven, then this might be hard to hear for you. But it could also be just thing thing you need.

Seth repeats his cores messages through the book. He’s constructed it using numbered points inside a few sections. He offers many examples and imagery to consolidate his views. A great listen with many takeaways that you can adopt and live by.

Need a mentor? Get The Practice.

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Firstly, the audiobook format is not flattering at all for the content of this book, I would rather tho have this book next to a coffee table where I can revisit it many times and always get an inspirational idea.

I wish this book were more in-depth in delivering work at the practice, than a Buzzfeed article with 100 tips.

It's very average, okaish!

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... each one beautiful in itself, as well as also creating a strong arrow for creative true north when you step back from it and look.

I didn't think I got much out of this, each piece seeming to state such obvious stuff, but actually I'm working differently now.

This is Seth Godin's genius.

A mosaic of tiny tiles..

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you are an artist the moment you announce you are. practical advice on tapping into the creative source within each of us.

inspiring and actionable

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Seth doesn’t read his reviews but if he did I want him to know that he has made it ok to be imperfect and ship our work anyway. Of course we’ll work at improving and shipping better work but until then, our less than perfect work is ok for now as long as we are working to make things better and our intention is good.
For me that’s a fundamental shift. And a big one but it just feels so right.
This is his best work so far in my opinion.
Don’t read another review, just buy this book, you couldn’t regret it if you read it with an open mind.

Seth to the rescue

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As a fan and a long time listener to Seths podcast Akimbo I listened to his book and he didn’t disappoint. With short bite size easy to listen to chapters, that breaks down how to be a generous creative into great nuggets of wisdom. Thanks for your work Seth and keep it up!

Seth does it again!

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Very well written text that obliterates avoidance, inspiring the reader to take small achievable steps toward creative dreams. A reminder that achievement comes through disciplined practice. I recommend this for anyone who is feeling stalled with art, stuck in resistance. It dismantles unhelpful mindsets, and replaces with ways of thinking that help the creator know that it is possible to trust in their vision. "The Practice" has reminded me of why I engage with art, aiding me to get through the tricky parts, participating in the process even when the Muse is not present. Inspiration comes through The Practice.

Fantastic, Inspiring book for all Creatives!

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