Welcome back to the Founder Series: From Idea to Impact, where we spotlight athlete-founders redefining performance—on and off the field.

Following our debut episode with Darcy, we’re excited to continue sharing the journeys behind the grit, the growth, and the big goals. In Episode 2, Jenny sits down with Rob Fraser, a 5x Team Canada cyclist turned founder of Outway, the high-performance sock company worn by elite athletes and everyday go-getters alike.

Rob opens up about how his love of cycling sparked an entrepreneurial journey rooted in purpose, values, and bold reinvention. From navigating a major rebrand to scaling a multimillion-dollar business, Rob shares raw lessons on resilience, identity after sport, and why socks might be the most underrated gear in your closet.

Whether you’re an athlete eyeing your next chapter or a founder chasing fulfillment, this conversation will hit home, one personal best at a time.

In Episode 6 of Daylilie Diaries, we sit down with Canadian Rugby 7s captain Olivia Apps—an athlete whose leadership style left a permanent impression. From navigating Olympic heartbreak to reshaping the culture of a national team, Liv shares what it means to lead with authenticity, build trust, and make the comeback stronger than the setback.

We dive into her ACL recovery, her time as captain (and from reserve to captain in one year!), and how a younger generation taught her to yes, play the game of rugby at the highest level, but also to have fun. This episode is a masterclass in resilience, identity, and the real work of culture change in elite sport.

Whether you're a current athlete, a future leader, or someone figuring out how to show up fully as yourself, this one’s for you.

🎧 Listen in, laugh with us, and leave feeling more inspired than when you arrived.

🎧 In this episode of Daylilie Diaries, we sit down with Katie Vincent — Olympic gold medalist, trailblazer in sprint canoe, and all-around powerhouse.

From making history in Tokyo to smashing world records in Paris, Katie shares her unfiltered journey: the grit, the growth, and the gold. We love our humble, down-to-earth queen.

This episode goes beyond the podium. Katie opens up about leading forward to create a better future for the next generation of athletes, training with purpose, and finding peace in high-stakes moments. Whether you're a fan of water sports, a fellow athlete, or just someone who loves hearing from truly humble champions, this one’s for you.

💬 Expect laughs, goosebumps (Paris Gold & world record moment relived!), and banter on the behind-the-scenes moments you won’t find in a highlight reel.

We couldn’t have asked for a better guest to launch the Daylilie Diaries Founder Series.

In this powerful and heartfelt conversation, Jenny sits down with Darcy Haggith — endurance athlete, entrepreneur, and founder of Groupo Nutrition — to explore the journey from a handshake at a Christmas party to building one of Canada’s most trusted high-performance nutrition brands.

Darcy brings a rare blend of deep technical knowledge, lived experience as an endurance athlete, and unwavering integrity. His insight into why high-quality, well-sourced protein truly matters — for athletes and everyday people alike — will shift how you think about nutrition and longevity.

He shares the real moments behind building a brand with values, scaling with purpose, and staying rooted in community, sustainability, and honesty even when it means walking away from big-box opportunities - with some great adventures along the way.

Whether you're an athlete, founder, or someone chasing their “why,” this episode will inspire and inform. Join us for a conversation about resilience, doing things differently, and creating meaningful impact — one scoop, one decision, and one value-driven choice at a time.

💡 In this episode, we cover:

• The “accidental” marathon that sparked Darcy’s journey
• The evolution from Infinite Nutrition to Groupo
• The science of protein and what most people don’t know
• The costs (and rewards) of sticking to your values
• Advice for new founders navigating the noise

✨ This episode is for anyone who believes that building something meaningful starts with staying true to yourself.
Please note: The study mentioned at 22:47 on the effects of protein on Sarcopenia can be found here. The study was 20 weeks, not 12 weeks. We apologize. https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0181387

🔗 Learn more at groupo.com, polarjoe.com, or discover your protein needs at proteinperday.com

In this powerhouse episode of Daily Diaries, we sit down with Shallon Olsen, 3x Olympian, vault specialist, and trailblazer in Canadian gymnastics. From competing in Rio 2016, Tokyo 2020, and Paris 2024 to becoming a global symbol of sportsmanship, Shallon opens up about the mental and physical demands of elite gymnastics, her mindset under pressure, and the power of showing up—again and again.

We dive deep into her routines, rituals, and resilience, uncovering how she balances performance with personal growth. She talks about team bonding, self-belief, and owning your strength both on and off the mat.

This episode is a must-listen for gymnasts, female athletes, sports fans, and anyone navigating high-performance spaces.

💪 Whether you're an aspiring gymnast, a Daylilie supporter, or simply someone who loves a story of grit and grace, this episode will leave you inspired and ready to chase your version of excellence.

🎧 Listen now to hear how Shallon is flipping the script on what it means to be a strong, grounded, and unapologetically powerful woman in sport.

In this episode of Daylilie Diaries, we sit down with Canadian team pursuit cyclist Arianne Bonhomme, a true "girls' girl" with an inspiring perspective on chasing passion and purpose. Arianne shares how she keeps an "exit door" open at the end of every season, a mindset that forces her to ask herself: Do I still want this? Her approach ensures she’s always competing for the right reasons—because she chooses to, not because she has to. Join us as we dive into her journey, her love for uplifting others, and her belief that the key to happiness is following what truly lights you up. 🚴‍♀️✨

In this weeks episode of Daylilie Diaries, we sit down with Avalon Wasteneys—a dynamic athlete who’s challenging the status quo in rowing and beyond. Avalon dives deep into common misconceptions about the sport, explains how a growth mindset and redefining excellence have driven her journey, and shares candid stories about balancing high performance with genuine personal well-being. From the trials of funding her education and battling burnout to finding inspiration in fantasy books and embracing moments of laughter even under pressure, this episode is packed with insights for anyone striving to become the best version of themselves. Join us for a conversation that’s as inspiring as it is honest.

Are you ready to take the leap?

Elite sport is more than just training—it’s sacrifice, resilience, and navigating the unknown. In this episode of Daylilie Diaries, Erin Attwell shares her journey through Olympic dreams, relentless injuries, and the harsh realities of high-performance sport.

🔹 The brutal selection process—what it really takes to make a team

🔹 Injuries & setbacks—how she kept pushing forward

🔹 The post-Games crash—losing structure, identity, and rebuilding after sport

🔹 The power of sisterhood—why having the right people around you makes all the difference

💡 This episode isn’t just for athletes—it’s for anyone facing change, big decisions, or the fear of the unknown.

Share this with a teammate, friend, or anyone who you think needs to hear this! 👇