Showing results by publisher "Gildan Media, LLC" in Marketing & Sales
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SEO for Growth
- The Ultimate Guide for Marketers, Web Designers & Entrepreneurs
- By: John Jantsch, Phil Singleton
- Narrated by: John Jantsch
- Length: 5 hrs and 36 mins
- Unabridged
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To grow your business in today's economy, you need a strong online presence. But what does that entail exactly? Marketing is no longer about mass-market advertising and outbound sales; it's about capturing demand - grabbing the attention of people already looking to make a purchase or acquire specific knowledge. To do that, your content needs to be at the top of Internet search results. From website designers to business owners, marketers to entrepreneurs, everyone can benefit from understanding and applying SEO best practices.
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Highly Useful Read
- By Moira Moroney on 15-01-2017
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SEO for Growth
- The Ultimate Guide for Marketers, Web Designers & Entrepreneurs
- Narrated by: John Jantsch
- Length: 5 hrs and 36 mins
- Release date: 13-12-2016
- Language: English
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Marketing in the Age of Google
- Your Online Strategy IS Your Business Strategy
- By: Vanessa Fox
- Narrated by: Don Hagen
- Length: 5 hrs and 28 mins
- Unabridged
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In the age of Google, your customers are searching. Will they find you? In today’s searching world, customers turn to online search engines first. Yet many companies simply don’t realize acquiring customers from search engines should be a core business strategy. Instead, they usually focus on narrow goals, such as boosting page rankings. These oversights leave a huge channel for engaging with potential customers largely untapped.
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Marketing in the Age of Google
- Your Online Strategy IS Your Business Strategy
- Narrated by: Don Hagen
- Length: 5 hrs and 28 mins
- Release date: 06-06-2011
- Language: English
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The Fortune Cookie Principle
- The 20 Keys to a Great Brand Story and Why Your Business Needs One
- By: Bernadette Jiwa
- Narrated by: Bernadette Jiwa
- Length: 3 hrs and 37 mins
- Unabridged
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It's not how good you are. It's how well you tell your story. Big corporations might have huge marketing and advertising budgets, but you've got a story. Your brand story isn't just what you tell people. It's what they believe about you, based on the signals your brand sends. The Fortune Cookie Principle is a brand-building framework and communication strategy consisting of 20 keys that enable you to begin telling your brand's story from the inside out.
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Lots to think about and apply
- By Leonie F. Murray on 16-01-2020
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The Fortune Cookie Principle
- The 20 Keys to a Great Brand Story and Why Your Business Needs One
- Narrated by: Bernadette Jiwa
- Length: 3 hrs and 37 mins
- Release date: 12-08-2013
- Language: English
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They Ask You Answer
- A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer
- By: Marcus Sheridan
- Narrated by: Paul Boehmer
- Length: 6 hrs and 20 mins
- Unabridged
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They Ask You Answer is a straightforward guide to fixing your current marketing strategy. Regardless of your budget, you are almost certainly overspending on television, radio, and print ads, yet neglecting the number-one resource you have at your disposal: the Internet. Content marketing is no longer about key word-stuffing and link-building; in fact, using those tactics today gets your webpage shuffled to the bottom of the heap.
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Loved the book.
- By Anonymous User on 30-01-2020
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They Ask You Answer
- A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer
- Narrated by: Paul Boehmer
- Length: 6 hrs and 20 mins
- Release date: 26-06-2017
- Language: English
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The Ultimate Question 2.0 (Revised and Expanded Edition)
- How Net Promoter Companies Thrive in a Customer-Driven World
- By: Fred Reichheld, Rob Markey
- Narrated by: Walter Dixon
- Length: 8 hrs
- Unabridged
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In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: “Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.You also generate a vital metric: your Net Promoter Score.
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Great book
- By Louis on 08-11-2020
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The Ultimate Question 2.0 (Revised and Expanded Edition)
- How Net Promoter Companies Thrive in a Customer-Driven World
- Narrated by: Walter Dixon
- Length: 8 hrs
- Release date: 07-11-2011
- Language: English
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Hello, My Name Is Awesome
- How to Create Brand Names That Stick
- By: Alexandra Watkins
- Narrated by: Gina Sorell
- Length: 2 hrs and 22 mins
- Unabridged
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Every year, six million companies and more than 100,000 products are launched. They all need an awesome name, but many (such as Xobni, Svbtle, and Doostang) look like the results of a drunken Scrabble game. In this entertaining and engaging book, ace naming consultant Alexandra Watkins explains how anyone - even noncreative types - can create memorable and buzz-worthy brand names. No degree in linguistics required.
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Hello, My Name Is Awesome
- How to Create Brand Names That Stick
- Narrated by: Gina Sorell
- Length: 2 hrs and 22 mins
- Release date: 24-09-2014
- Language: English
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Content Rules
- How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series)
- By: Ann Handley, C. C. Chapman
- Narrated by: Ann Handley, C. C. Chapman
- Length: 6 hrs and 53 mins
- Unabridged
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To market your business, reach new customers, and create long-lasting loyalty, you need one indispensable element: CONTENT. Whether it’s bite-sized tweets that allow you to forge relationships on Twitter, blog posts that give your readers must-have advice, ebooks or white papers that engage (and don’t bore), videos that share the human side of your company, interactive webinars that deliver a valuable learning experience, or podcasts that can be downloaded and listened to on the fly (and more!) . . .
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Packed with value
- By Jane on 04-06-2023
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Content Rules
- How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series)
- Narrated by: Ann Handley, C. C. Chapman
- Length: 6 hrs and 53 mins
- Release date: 18-08-2011
- Language: English
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Make Your Idea Matter
- Stand Out with a Better Story
- By: Bernadette Jiwa
- Narrated by: Bernadette Jiwa
- Length: 1 hr and 57 mins
- Unabridged
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Make Your Idea Matter is a call to action for entrepreneurs, emerging brands and anyone with a great idea, who knows that to stand out in today's noisy world they need to tell a better story. It is full of bite-sized business and brand storytelling ideas originally sparked on Bernadette Jiwa's award-winning business blog TheStoryofTelling.com. Use this audiobook as both inspiration and guide to help you tell the best stories you can tell about your business, your ideas and the work that matters to you.
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Very eye opening and inspiring.
- By Anonymous User on 28-01-2020
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Make Your Idea Matter
- Stand Out with a Better Story
- Narrated by: Bernadette Jiwa
- Length: 1 hr and 57 mins
- Release date: 21-12-2012
- Language: English
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Inbound Marketing
- Get Found Using Google, Social Media, and Blogs
- By: Brian Halligan, Dharmesh Shah
- Narrated by: Erik Synnestvetd
- Length: 5 hrs and 5 mins
- Unabridged
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To connect with today's buyer, you need to stop pushing your message out and start pulling your customers in. The rules of marketing have changed and the key to winning is to use this change to your advantage. If you've wondered how to get found in Google or why blogs and social media sites like Facebook and Twitter are important, Inbound Marketing is the audiobook for you.
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a good book for novice in inbound marketing.
- By Komal on 16-11-2017
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Inbound Marketing
- Get Found Using Google, Social Media, and Blogs
- Narrated by: Erik Synnestvetd
- Length: 5 hrs and 5 mins
- Release date: 20-11-2009
- Language: English
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Marketing: A Love Story
- How to Matter to Your Customers
- By: Bernadette Jiwa
- Narrated by: Bernadette Jiwa
- Length: 2 hrs and 1 min
- Unabridged
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One of the biggest challenges we face as entrepreneurs and innovators is understanding how to make our ideas resonate. We tend to have no shortage of ideas, but we struggle to tell the story of how they are going to be useful in the world and why they will matter to people. Marketing is the way we communicate how our ideas translate to value for people in a marketplace.
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Feel Good approach
- By Brian Barreto on 11-01-2024
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Marketing: A Love Story
- How to Matter to Your Customers
- Narrated by: Bernadette Jiwa
- Length: 2 hrs and 1 min
- Release date: 22-01-2016
- Language: English
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The Culture Code
- An Ingenious Way To Understand Why People Around The World Live And Buy As They Do
- By: Clotaire Rapaille
- Narrated by: Barrett Whitener
- Length: 6 hrs and 29 mins
- Unabridged
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Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world.
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Shocking revelations
- By Salman on 13-12-2020
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The Culture Code
- An Ingenious Way To Understand Why People Around The World Live And Buy As They Do
- Narrated by: Barrett Whitener
- Length: 6 hrs and 29 mins
- Release date: 23-08-2007
- Language: English
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Be a Party Plan Superstar
- Build a $100,000-a-Year Direct Selling Business from Home
- By: Mary Christensen
- Narrated by: Lesley Parkin
- Length: 6 hrs and 32 mins
- Unabridged
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The "party plan" model of direct selling - introducing products through home parties, social gatherings, and fund-raisers - has been the route to financial freedom for millions. This inspiring audiobook, written by an author who has achieved unprecedented success herself, shows other women how they can generate more bookings, more sales, and more business leads at their parties as well as build a team of independent party planners and drive up their own commissions.
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party plan
- By Josephine Ford on 23-05-2018
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Be a Party Plan Superstar
- Build a $100,000-a-Year Direct Selling Business from Home
- Narrated by: Lesley Parkin
- Length: 6 hrs and 32 mins
- Release date: 02-12-2015
- Language: English
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Meaningful
- The Story of Ideas That Fly
- By: Bernadette Jiwa
- Narrated by: Bernadette Jiwa
- Length: 3 hrs and 3 mins
- Unabridged
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Our new digital landscape has spawned an entrepreneurial culture and the belief that anyone with a laptop and an Internet connection has the power to change the world - to create an idea that flies. But for every groundbreaking business that started this way, a thousand others have stalled or failed. Why? What's the secret to success? What do Khan Academy, the GoPro camera, the Dyson vacuum cleaner, and Kickstarter have in common?
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excellence as usual!
- By Katherine on 21-09-2016
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Meaningful
- The Story of Ideas That Fly
- Narrated by: Bernadette Jiwa
- Length: 3 hrs and 3 mins
- Release date: 22-01-2016
- Language: English
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3-D Negotiation
- Powerful Tools to Change the Game in Your Most Important Deals
- By: David A. Lax, James K. Sebenius
- Narrated by: Barrett Whitener
- Length: 10 hrs and 7 mins
- Unabridged
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Stuck in a "win-win versus win-lose" mind-set, most negotiators focus on the face-to-face process at the table. David Lax and James Sebenius urge bargainers to look beyond tactics at the table. Persuasive tactics are only the "first dimension" of the authors' path-breaking approach, developed from their decades of doing deals and analyzing great dealmakers.
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3-D Negotiation
- Powerful Tools to Change the Game in Your Most Important Deals
- Narrated by: Barrett Whitener
- Length: 10 hrs and 7 mins
- Release date: 08-05-2007
- Language: English
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The Six Figure Second Income
- How to Start and Grow a Successful Online Business Without Quitting Your Day Job
- By: Jonathan Rozek, David Lindahl
- Narrated by: David Lindahl, Jonathan Rozek
- Length: 7 hrs and 1 min
- Unabridged
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Here are proven methods for building an online income stream. Maybe you dream of making money with an online business, but haven’t tried so far because you’d have to quit your current job and enter the risky world of Internet startups. Or because you think you need lots of capital and way too much time. If these reasons sound familiar, Dave Lindahl and Jon Rozek beg to differ.
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Waste of Money.
- By Andrew Graham on 07-01-2023
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The Six Figure Second Income
- How to Start and Grow a Successful Online Business Without Quitting Your Day Job
- Narrated by: David Lindahl, Jonathan Rozek
- Length: 7 hrs and 1 min
- Release date: 18-03-2011
- Language: English
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Integration Marketing
- : How Small Businesses Become Big Businesses - and Big Businesses Become Empires
- By: Mark Joyner
- Narrated by: Erik Synnestvedt
- Length: 1 hr and 42 mins
- Unabridged
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The biggest, most successful businesses you can think of all started small and grew their way to massive success. What was their secret? Is there something those companies have in common - from Microsoft to McDonald's to U.S. Steel - that helped them grow from small businesses to globe-spanning corporations?The answer is "yes," and it's right here.
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Integration Marketing
- : How Small Businesses Become Big Businesses - and Big Businesses Become Empires
- Narrated by: Erik Synnestvedt
- Length: 1 hr and 42 mins
- Release date: 17-06-2009
- Language: English
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Be a Recruiting Superstar
- By: Mary Christensen
- Narrated by: Lesley Parkin
- Length: 6 hrs and 51 mins
- Unabridged
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No matter how motivated and energetic you are - even if you're the greatest salesperson on the planet! - as a network marketer with limited time, there's only so much money you can make without great people to help you sell your products. Recruiting is the life force of any network marketing, multilevel marketing, or party plan business; it lifts the ceiling off your income, the key that will allow you to keep checks rolling in above and beyond what you can do yourself.
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Be a Recruiting Superstar
- Narrated by: Lesley Parkin
- Length: 6 hrs and 51 mins
- Release date: 23-10-2015
- Language: English
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Hug Your Haters
- How to Embrace Complaints and Keep Your Customers
- By: Jay Baer
- Narrated by: Jay Baer
- Length: 5 hrs and 36 mins
- Unabridged
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Technology has evaporated the barriers of complaint. With smartphones and always-on Internet access, consumers complain more often and across more channels, many of them public. This requires a completely new system for instantly finding, evaluating, and addressing these complaints. Jay Baer and Edison Research conducted a landmark study of more than 2,000 consumers and found that not all complainers ("haters") are created equal.
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great case studies and very insightful
- By sam on 20-11-2017
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Hug Your Haters
- How to Embrace Complaints and Keep Your Customers
- Narrated by: Jay Baer
- Length: 5 hrs and 36 mins
- Release date: 01-03-2016
- Language: English
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Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
- By: Jill Konrath
- Narrated by: Jill Konrath
- Length: 6 hrs and 15 mins
- Unabridged
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Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
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Straight to the point
- By salma on 13-12-2020
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Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
- Narrated by: Jill Konrath
- Length: 6 hrs and 15 mins
- Release date: 06-12-2010
- Language: English
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Selling Boldly
- Applying the New Science of Positive Psychology to Dramatically Increase Your Confidence, Happiness, and Sales
- By: Alex Goldfayn
- Narrated by: Shawn Compton
- Length: 6 hrs and 22 mins
- Unabridged
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If you're in sales, fear has cost you millions of dollars, and this audiobook is for you. You will learn exactly how to overcome this destructive fear in sales and replace it with confidence, optimism, gratitude, joy, and proactive sales work. These are the powerful principles in the new field of positive psychology that are transforming how we work and succeed. Selling Boldly is the first audiobook that leverages positive psychology to help you sell more.
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Selling Boldly
- Applying the New Science of Positive Psychology to Dramatically Increase Your Confidence, Happiness, and Sales
- Narrated by: Shawn Compton
- Length: 6 hrs and 22 mins
- Release date: 12-02-2019
- Language: English
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