Real World Careers

Artificial intelligence tools like ChatGPT are changing how businesses write, market, sell, and communicate. But many wedding and event pros have tried AI once or twice and thought, "That wasn't very helpful." The truth is, AI can be incredibly powerful for your business. The key is learning how to ask better questions.

The Real-World Blueprint to Critical Thinking, Logic & Decision Making is the guide you need. Backed by cognitive science and grounded in real-life examples, this hands-on workbook helps you outthink bias, avoid manipulation, and make better choices in every area of life.

You can talk about theories, concepts, and ideologies all you want, but when it gets right down to it, winning in business is all about mastering the gritty, inescapable, make-or-break, real-life dilemmas that define the new economy, the old economy, and everything in between. My boss is driving...

Think boldly. Build intelligently. Create what does not yet exist. You don’t need a laboratory or a revolutionary invention to think like an inventor—just curiosity, imagination, and the willingness to improve what already exists. In a world changing faster than ever, inventive thinking is no longer reserved for engineers, entrepreneurs, or scientists. It is a mindset for navigating uncertainty, solving meaningful problems, and turning ideas into reality. Think Like an Inventor shows you how to think creatively, adapt intelligently, and build with purpose in every area of life.

Figuring out the future can be overwhelming, but No Degree? No Problem makes it easier to map out a path to success. This guide goes beyond the usual career advice, exploring options like apprenticeships, vocational training, and even starting a business. It helps build confidence, organizational skills, and emotional intelligence—key tools for thriving in any field.

The New York Times bestselling author and coauthor of Great Work, Great Career share the secrets to getting and keeping the job you want. This three set audio program teaches you how to create your ultimate job and make an extraordinary contribution includes the following: -In this 30-minute...

Innovation-ish: How Anyone Can Create Breakthrough Solutions to Real Problems in the Real World is your no-nonsense guide to unlocking your innate creativity. Expertly crafted by design strategist Richard Braden and cognitive scientist Tessa Forshaw, this book skips the fluff and dives straight into actionable strategies to ignite your innovative potential.

Wellness pioneers Nadia Narain and Katia Narain Phillips have spent decades helping others to feel their best. But it took them a bit longer to learn to care for themselves. Here they share the small, achievable steps they picked up on a lifetime’s journey towards self-care, and how you can apply them to your life, wherever you are. Right now, you may be deep in the waves of life, being tossed around. Learning self-care is like building your own life boat plank by plank.

Artificial Intelligence Decoded is an accessible introduction to artificial intelligence designed for listeners who want to understand how AI works without getting lost in technical complexity. Through clear explanations and practical examples, this book explores the fundamental concepts behind algorithms, automation, and digital innovation, helping readers build confidence in navigating an increasingly technology-driven world. Listeners will discover how AI systems process information, automate routine tasks, and support decision-making across a wide range of everyday applications.

Communication is the exchange of information between two or more people. This can be verbal, for example when two people converse, or it can be non-verbal, like the information we perceive through facial expressions or gestures that us know if a person is angry or cheerful. Within non-verbal communication, physical communication is of great importance: A kiss, a handshake, or a hug transfers a lot of information. Communication can be positive, negative, effective or ineffective.

The world has changed since we published the first edition of this book in 2013. There are several updates and specifically, two new chapters: channel management and technology and the sales professional. McKinsey predicts 45% of all marketing and sales jobs will be replaced by AI. If you are not staying ahead of technology and following a sales process, you will end up like the buggy whip salesperson in the 1950s. Or like Mr. Brown the bookseller… in a bustling city, there was a street lined with small shops selling all kinds of goods.

Real-World Digital Strategy for Small Business is a practical and approachable guide for entrepreneurs and small business owners who want to improve their online presence without becoming overwhelmed by complicated marketing systems.

The third edition of the essential guide for college students and recent graduates to help you prepare for starting your career—now revised and updated for Gen Z to reflect the realities of the current job market How do you get a job without expe­rience and get experience without a job?...

The old industrial world is gone. Yet traditional management models still treat marketing like a machine: insert budget, receive results. Marketing is a complex, non-linear system and your old playbook was never designed for today's uncertain environment. Kathleen Schaub—marketing innovator, former CMO, and research analyst—reveals a breakthrough approach rooted in systems thinking and complexity science that finally explains why your best efforts produce unpredictable results and shows you what leaders must do instead to stay credible, strategic, and in control.

No-Nonsense Leadership is the most useable, hard-hitting field manual on managing and leading people available. It is broken down into short, direct, applicable sections filled with strategies like these: seven steps to recruiting and hiring a team of eagles; how to leverage the power of momentum; are you more manager than leader; 11 steps for leading change; a fish rots at the head; five causes and cures for corporate cancer; and more.

You built the company. Now it’s time to build your legacy. The Entrepreneur’s Exit Playbook is the definitive, founder-first guide to preparing for and executing a successful business sale—from the first valuation conversation to the final wire hitting your account. Written by serial entrepreneur and M&A advisor Kristopher B. Jones, this book combines decades of hard-earned insight, tactical frameworks, and real-world case studies to help you exit on your terms—and win beyond the deal.

Imagine combining the wealth of experience from two top industry leaders and best-selling authors offering you real-world truths for network marketing and direct sales success. Well you have that here with this audiobook, as Wes Linden chats with Randy Gage, the New York Times best-selling author of Mad Genius, Risky is the New Safe, Making the First Circle Work, and How to Build a Multi Level Marketing Money Machine.

Bigger Than Business: Real-World Stories of Business Owners Living Their Purpose brings you eight inspiring and thought-provoking stories of Christian business owners from six continents living out the purpose for which God created them in their unique business settings. Through their transparent, true-life stories and the wisdom they convey, you will become better equipped to fully and effectively serve God right where you are - in and through the business that God has entrusted to you, thereby fulfilling the purpose for which God created you.

If you've ever set a goal and not achieved it, don't panic. You are not alone, and help is at hand. In this refreshing two-part book, business inspiration specialist David Pearl shares some refreshing new ideas which will help you set and realise your goals. In Part 1, David guides you on a journey through your own life, looking at why goals are so important and how the complexities of modern life can so easily distract us from reaching them.

This new book aims to help leaders develop an efficient and effective hiring process, so the firing process happens less often and when it does, both parties are on the same page. Whether the leader is a young entrepreneur or an experienced business owner, hiring and firing well is one of the most important skills to possess.