Showing results by publisher "Matrix Digital Publishing" in Business & Careers

You need customers but don't know how to get them. You do NOT want: gurus talking in lofty terms about having the right attitude, understanding psychology and other great sounding but ultimately unhelpful theories. You do want: a SIMPLE, practical guide on how to sell over the phone or how to arrange meetings that you can convert to sales. No gimmicks. No tricks. No nonsense.

Business owners and managers are under increasing pressure to perform. Never has there been a better time to practice good people motivation and management techniques. Lack of employment security and flexible working contracts have reduced the level of loyalty, so more emphasis needs to be placed on building positive relationships with people. Traditional carrot-and-stick management techniques no longer work.

Changing work patterns, pressures of this fast-paced life, family problems, life cycle changes, and poor health can leave even the most positive of us feeling negative. So how do we cope when this happen? How do we resist the pressure to be all things to all men? How do we handle the guilt when we feel we are failing and inadequate? How can we learn to be more focused? This practical, easy, step-by-step guide shows you how to find contentment with yourself.

Telemarketing presents companies with some great opportunities to win more business. If done professionally it can help you to stimulate orders, generate leads, and build rapport with your customers. If done incorrectly you can lose business, alienate your customers, and destroy your organisation's reputation. In addition, you might fall foul of the law. So it pays to get it right. Here's how.

In this book, David Ryder, who has 20 years' experience of field and telesales, takes you step by step through this essential element of the sale. He explains how to prepare, what questions to ask, when to speak, what to say and how to stack the odds in your favour so that the prospect will want you to take them on as a client

In this book, David Ryder, who has 20 years' experience of field and telesales, exposes the key strategy to handling objections. This book will equip you with the tools you need not just to resolve objections, but to prevent them from even coming up in the first place. You'll keep the prospect on side and have them asking you what the next step is!

A certainty in life is that things will change - sometimes bringing new experiences we enjoy and at other times those we would prefer to avoid. While change may be certain, our natural aversion to it creates conflicting pressures.

What makes a successful newsletter? How do you structure an article that people want to read? How do you secure a commission from a magazine? Suitable listening for anyone wishing to enter the freelance writing field as well as those working within organisations who need to produce newsletters and articles.

We are all in the business of selling. Selling our products and our services, selling our company, and especially selling ourselves. So whether you are selling business to business, or business to consumer, this audiobook will tell you in simple steps how to close more sales and win more business.

A feast of ideas, practical suggestions and background information on how you can improve your mood instantly, and get on with living your life. These step by step solutions are diverse, and not tied down to any one discipline. Start a new life today!

This guide is primarily concerned with the safety of the person and the minimising of the potential of physical conflict and personal injury. This guide looks at awareness of potential behaviour patterns that may lead to aggressiveness; avoidance of situations where the potential for aggressive behaviour exists; interpretation of non-verbal communications signals; control and de-escalation techniques; an outline of techniques for your personal safety.

Making a presentation strikes fear into many hearts. It ranks alongside going to the dentist or being put into a cage with a hungry lion or two! Wherever it sits along the fear scale for you, this guide is designed to get through it if not actually reaching the point of enjoying giving a presentation. This guide includes: how to research and prepare a presentation; how to structure a presentation; how to manage information overload; how to use scripts, prompts, visual aids, and handouts; and more.

Copywriting is easy, isn't it? Just put a few words together and stick it in the newspaper, or send out a letter and wait for the orders to flood in. Well, if you want throw money away, then that is exactly what you do. But planning and using the right techniques will make your advertisement or letter more effective and get you results. This guide looks at how to write copy for advertisements, brochures, flyers, and direct mail.

This guide is primarily concerned with the safety of the person and the minimising of the potential of physical conflict and personal injury.

This guide looks at awareness of potential behaviour patterns that may lead to aggressiveness; avoidance of situations where the potential for aggressive behaviour exists; interpretation of non-verbal communications signals; control and de-escalation techniques; an outline of techniques for your personal safety.

In an increasingly cost conscious world, control over your organisation's income and expenditure is vital. For most successful organisations this control begins with a Budgeting process that sets the scene and forms the basis for the business operation for the year ahead. But for many people budgeting is a time-consuming nuisance to be endured with as little patience and commitment as is possible, sometimes with little or no understanding of what it entails.

This audiobook looks at how you can win more business by retaining customers and gaining recommendations from them; how to satisfy your customers needs; how to develop an effective customer-service policy; how to use positive behaviour and attitude to win more business; how to build a better rapport with your customers; and how to handle anger, complaints, and difficult customers and turn them into satisfied customers.

Communicating effectively should be the simplest thing in the world, we talk and listen...or do we? And is that all there is to it?

Why should you use your valuable time creating a document that tries to look into the future while the world is changing around you? How can you decide now what you will be doing in one year's time, or three or even five?

For eight years between 1998 and 2006, Luke Johnson wrote a regular column as "The Maverick" in The Sunday Telegraph. His short, pithy essays tackled subjects ranging from rich lists to bankrupt companies, from high finance to investment techniques, from philanthropy to trophy wives, bringing a practitioner's eye to the commercial world and the people in it.

This book will help those schools who wish to generate extra money outside of statutory funding to fund innovative projects, capital build programmes, staffing costs and other initiatives.