The Business Strategist cover art

The Business Strategist

By: Adam Strong
  • Summary

  • The Business Strategist podcast shares business lessons over the past 30 years from award-winning business strategist, bestselling author, serial entrepreneur and podcast host Adam Strong. When Adam was young and living on benefits with his family in a West London council flat, he suffered from asthma, alopecia, bullying and low confidence. Then at the age of 11 he had his first taste of entrepreneurship – searching for and selling lost golf balls – and took up distance running. Within 18 months he had overcome asthma and become an elite athlete, training with future Olympic and World Champion Sir Mo Farah. Using the skills he learnt from athletics and entrepreneurship, Adam now helps others break their plateaus to create exponential growth to achieve purpose, profit and impact. As a key aspect of his quest, he has interviewed over 1000 thought leaders, business experts and entrepreneurs to explore their life lessons of what it takes to become a thriving entrepreneur and leader.
    The Business Strategist With Adam Strong
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Episodes
  • Boardroom Blueprint: Practical Insights for Getting on Boards
    May 16 2024
    How would you like to create your own board of trusted advisors or get onto other boards? This week’s show we have Callum Laing, an experienced entrepreneur, Founder and Best selling author. We discuss the importance of creating and joining boards of directors. He highlights the gaps in the current board system and the misconceptions surrounding board certifications. Callum emphasises the benefits of sitting on a board, including the opportunity to connect with smart individuals, gain industry insights, and enhance credibility. He emphasises the importance of having a strong why for pursuing board positions and highlights the value of connections, knowledge, profile, adding value, and leveraging opportunities. [Join our masterclass] Learn how to scale your business in 5-7 days without feeling overwhelmed. Click here for more details: https://www.linkedin.com/events/howtoscaleyourbusinessin5-7days7194053825534562304 Takeaways Board certifications are often irrelevant and unnecessary for most companies, and the focus should be on adding value. Sitting on a board provides the opportunity to connect with smart individuals, gain industry insights, and build credibility Leveraging board positions can lead to bigger and more lucrative opportunities Setting up a board of advisors can be done for free and can provide valuable experience Updating your profile with board experience can lead to more opportunities Chapters 00:00 Introduction and Background of Callum Lang 03:45 Creating and Joining Boards: Filling Gaps in Leadership and Small Businesses 11:42 Debunking Myths: Certifications and Best Practices in Board Membership 25:20 Promoting Diversity in Boardrooms: Challenges and Opportunities 26:42 Recognising Overlooked Points 28:52 The Power of Creating Your Own Board 29:43 Interest in Getting on Boards 35:56 The Value of Being a Foreigner on a Board 40:06 Compensation for Board Positions 44:43 Leveraging Board Experience 47:32 Tying Compensation to Results 50:55 The Veblen Director Program and Boardroom Blueprint 53:08 Outro business strategist.mp3 🙏 How To Support The Business Strategist 🎙️ Subscribe, listen and leave a review on 👉 Apple, Spotify Help us to make a bigger impact by buying me a cup of tea 👉 https://www.buymeacoffee.com/thebusinessstrategist Tag us and share the show with your network Have you got a plan for scaling up? If not, take the business growth quiz here for FREE: https:/howtogrowabusiness.scoreapp.com ABOUT THE GUEST LinkedIn: https://www.linkedin.com/in/callumlaing/ X: https://x.com/laingcallum YouTube: https://www.youtube.com/@CallumLaing Book: Boardroom Blueprint: Boost your career with a board seat in 60 days: https://bit.ly/BB-dbook Or the audio version: https://bit.ly/BB-AudioYT ABOUT THE HOST LinkedIn: https://www.linkedin.com/in/adamistrong Have you got a plan for scale in 2024? If not, take the business growth quiz here: https://howtogrowabusiness.scoreapp.com Get early access to the game changers inner circle business mastermind go to https://bit.ly/business-mastermind-waitlist for more info Learn more about your ad choices. Visit megaphone.fm/adchoices
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    53 mins
  • Build a Lead Magnet: 5 Simple Steps
    May 9 2024
    Does your business just depend on referrals and word of mouth marketing for lead generation? In this episode, Adam Strong discusses the importance of lead generation and how to create a lead magnet. He outlines a five-step process for creating a lead magnet, including identifying the target market, understanding their problems and fears, recognising obstacles, determining the quick win or transformation, and choosing the appropriate lead magnet. Adam emphasises the need to focus on delivering value and solving the target market's specific challenges. [Join our free masterclass] Learn how to scale your business in 5-7 days without feeling overwhelmed. Click here for more details: Takeaways How to create a reliable source of lead generation What is a lead magnet and how is it used How to create a lead magnet in 5 easy steps Focus on delivering value and solving your target market's specific challenges. Lead magnets are marketing assets that can help increase a companies valuation Chapters 00:00 Introduction: Lead Generation and Marketing Assets 02:25 Defining a Lead Magnet and Its Purpose 04:21 Step 2: Understanding Problems, Challenges, and Fears 08:43 Step 4: Determining the Quick Win or Transformation 09:40 Step 5: Choosing the Right Lead Magnet 12:06 Webinar Announcement: Scaling a Business 🙏 How To Support The Business Strategist 🎙️ Subscribe, listen and leave a review on 👉 Apple, Spotify Help us to make a bigger impact by buying me a cup of tea 👉 https://www.buymeacoffee.com/thebusinessstrategist Tag us and share the show with your network Have you got a plan for scaling up? If not, take the business growth quiz here for FREE: https:/howtogrowabusiness.scoreapp.com ABOUT THE HOST LinkedIn: https://www.linkedin.com/in/adamistrong Have you got a plan for scale in 2024? If not, take the business growth quiz here: https://howtogrowabusiness.scoreapp.com Get early access to the game changers inner circle business mastermind go to https://bit.ly/business-mastermind-waitlist for more info Learn more about your ad choices. Visit megaphone.fm/adchoices
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    13 mins
  • How To Attract and Retain Top Talent
    May 2 2024
    Do you get anxiety when it comes to recruitment and attracting top talent? This week's guest is Roberta Matuson, the talent maximizer who is a leadership expert and author. We discuss the correlation between leadership in large and small businesses, the importance of managing relationships in the workplace, strategies for attracting and retaining top talent, and the impact of investing in employee development on revenue growth. Roberta provides advice for CEOs and founders who experience anxiety around recruitment and shares strategies for cutting hiring times in half. She also discusses the red flags to look out for when hiring and emphasises the value of using networks and employee referral programs. In this conversation, Adam seeks advice from Roberta on mentoring a team member for a leadership role and attracting top candidates to his company. They discuss the importance of clearly defining the traits and expectations of a leader, offering trial periods or acting roles, and providing coaching support. Learn how to scale your business by joining our waitlist here for early access to our next cohort for the game changers inner circle programme: https://bit.ly/business-mastermind-waitlist Takeaways Leadership is important in both large and small businesses, and there are lessons that can be learned from both. Managing relationships with employees and developing strong connections is crucial for attracting and retaining top talent. Investing in employee development can lead to reduced turnover and significant revenue growth. CEOs and founders should seek expert help and strategies to overcome anxiety and improve their recruitment and talent management processes. Red flags to watch out for during the hiring process include inconsistencies in the candidate's story and lack of connections or recommendations on LinkedIn. People work for people, not just companies Chapters 00:00 Introduction and Overview 03:18 Leadership in Large and Small Businesses 05:25 Attracting and Retaining Top Talent 08:58 Investing in Employee Development for Revenue Growth 12:24 Strategies for Cutting Hiring Times in Half 21:34 Using Networks and Employee Referral Programs 23:28 Mentoring for Leadership 32:42 Attracting Top Candidates 35:11 Addressing Employee Turnover 39:36 The Importance of Clear Expectations 🙏 How To Support The Business Strategist 🎙️ Subscribe, listen and leave a review on 👉 Apple, Spotify Help us to make a bigger impact by buying me a cup of tea 👉 https://www.buymeacoffee.com/thebusinessstrategist Tag us and share the show with your network Have you got a plan for scaling up? If not, take the business growth quiz here for FREE: https:/howtogrowabusiness.scoreapp.com ABOUT THE GUEST LinkedIn X Facebook The newly released third edition of Suddenly in Charge: Managing Up, Managing Down, Succeeding All Around. Listeners, who download this book, and send a screenshot to me at Roberta@matusonconsulting.com and write Udemy in the subject line, will receive an opportunity to take my Udemy course on Strategies for Managing Different Workplace Personalities for FREE ($199 value). ABOUT THE HOST LinkedIn: https://www.linkedin.com/in/adamistrong Have you got a plan for scale in 2024? If not, take the business growth quiz here: https://howtogrowabusiness.scoreapp.com Get early access to the game changers inner circle business mastermind go to https://bit.ly/business-mastermind-waitlist for more info Learn more about your ad choices. Visit megaphone.fm/adchoices
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    42 mins

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