• How Circular Fashion Accessories Brand Flotsam Flo are growing sales with Creativity & Community

  • Apr 1 2024
  • Length: 33 mins
  • Podcast
How Circular Fashion Accessories Brand Flotsam Flo are growing sales with Creativity & Community cover art

How Circular Fashion Accessories Brand Flotsam Flo are growing sales with Creativity & Community

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  • Summary

  • Kate Doran is the founder of Flotsam Flo. An upcycled accessories brand founded in 2021 who create products from waste that cannot easily be recycled, or is impossible to recycle.

    Selling via the Shopify site, taking bespoke and corporate orders and recently diversifying into workshops. They’ve even got 14 bins located around Cornwall to collect their raw materials.

    Hit PLAY to hear:

    • Kate’s eCommerce journey and inspiration
    • The founding of Flotsam Flo
    • How community engagement and sustainability intersect
    • Expanding beyond eCommerce

    Key timestamps to dive straight in:

    [04:00] Graphic design degree taught to see differently.

    [06:19] Seizing opportunities after brain hemorrhage realization.

    [09:29] Upcycling items into new products with purpose.

    [15:18] Reusing waste for sustainable gifts and workshops.

    [16:11] Teaching sewing, reducing plastic waste, empowering others.

    [19:42] Kate’s Top Tips!

    Contact SHOPLINE >>> https://ecmp.info/shopline

    Apply to join Chloe's Free eCommerce Club! >> https://ecmp.info/club

    Be part of our episode 500 celebrations... https://ecmp.info/500

    Get all the links and resources we mention & join our email list at https://ecmp.info

    Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.

    Interested in being a Sponsor? go here: https://ecmp.info/sponsor



    This podcast uses the following third-party services for analysis:

    Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
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