In this episode of the John Kitchens Coach Podcast, John Kitchens sits down with Joshua Wall, real estate leader, marketer, and community advocate from Canada, for a powerful conversation on leadership, storytelling, and building a business rooted in service.

Joshua shares his journey from early sales and marketing, to running a commission-based marketing agency, to serving on city council—and how each chapter shaped his leadership philosophy. Together, John and Joshua unpack why community involvement, authentic storytelling, and owning the client experience are no longer optional in real estate, especially in an AI-driven world.

This episode is a masterclass in servant leadership, experiential marketing, and how agents can future-proof their business by becoming true ambassadors for the communities they serve.

• Joshua's early start in sales and marketing and how it shaped his mindset

• Why working hard and having fun don't have to be mutually exclusive

• How contribution and value creation became the foundation of his career

• Why people don't buy products—they buy stories and experiences

• How Joshua built a commission-based marketing model tied directly to results

• The power of storytelling over traditional "set it and forget it" advertising

• What it really means to be a community ambassador in real estate

• Supporting small businesses, neighborhood events, and local causes

• Why showing up physically matters more than just writing a check

• Why storytelling is now a table-stakes skill for agents and leaders

• Creating different versions of your story for different audiences

• How long-form content builds trust in high-ticket sales like real estate

• Joshua's experience serving on city council and in real estate leadership roles

• Why asking "What do you want me to improve?" changes everything

• The difference between forcing change and making meaningful improvements

• How agents can create lasting impact beyond sales volume

• Aligning business growth with values, family, and long-term contribution

• Why trust, experience, and relationships will always outperform shortcuts

• John Kitchens Executive Coaching → JohnKitchens.coach

• Local Chamber of Commerce involvement

• Community partnerships with neighborhood associations

• Long-form content and storytelling frameworks

• Experiential marketing principles applied to real estate
  
  

The agents and leaders who win long-term aren't chasing tactics—they're building trust, stories, and community.

By asking better questions, listening deeply, and showing up where it matters most, you don't just grow a business—you build a legacy.

As Joshua Wall puts it:

"People don't care what you can do. They care what you can do for them."

• Instagram: @johnkitchenscoach
• LinkedIn: @johnkitchenscoach
• Facebook: @johnkitchenscoach

If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time! 🔥

In this episode, John Kitchens is joined by Joel Perso for Part 3 of the Conquering Operational Chaos Power Hour series—with a deep, tactical dive into real estate operations.

This conversation pulls back the curtain on what actually breaks growing real estate businesses—not leads, not talent, but operational chaos. John and Joel break down how to build consistent, repeatable buyer and listing systems that protect client experience, elevate team performance, and unlock the next level of scale.

If you've ever felt like your business would collapse if volume doubled tomorrow, this episode gives you the blueprint to fix it—before it costs you deals, reputation, or your sanity.

Why Operations Are the Real Growth Constraint

• Why there are no neutral client interactions—every moment builds or erodes trust

• How inconsistent systems quietly damage brand reputation

• Why most teams break after success, not before it

The Power of Proven, Repeatable Systems

• Turning chaos into clarity through documented processes

• Why consistency beats talent when scaling a team

• How systems protect culture, clients, and profitability

Listing Systems That Create Confidence

• Lead follow-up processes for expireds, FSBOs, and seller leads

• Pre-listing packets, appointment confirmations, and pricing strategy

• Walkthrough frameworks that demonstrate expertise and build trust

• Setting expectations early to avoid pricing and timeline conflict

Buyer Systems That Win Loyalty (and Offers)

• Internet lead follow-up and buyer qualification frameworks

• Why showings are the most underrated trust-building moment

• Leading showings like an expert—not a door opener

• Offer-writing consistency and marketplace reputation

Contract-to-Close: Where Deals Are Won or Lost

• Why handoffs between agents, TCs, lenders, and title matter

• The mindset shift: assume no one else will catch the mistake

• Reviewing title commitments, appraisals, and closing statements

• Preventing last-minute chaos through proactive leadership

Scaling the Right Way

• Fixing "below-the-waterline" problems before cosmetic upgrades

• Why V1 systems beat no systems—perfection comes later

• How operational clarity unlocks recruiting, retention, and freedom

• Agent to CEO Mastermind

• CoachKitchens.ai – AI-powered systems and SOP support

• Sisu – Dashboard, transaction management, and client portals

• Honey Badger Nation Community

• Growth Centric Consulting – Joel Perso

You don't scale by adding more leads—you scale by removing chaos.

Operational excellence isn't about paperwork or bureaucracy. It's about leadership, trust, and delivering a consistent experience that compounds over time. When your systems are clear, your agents perform better, your clients trust deeper, and your business finally becomes scalable.

As John puts it:

"Assume no one else is going to do their job—and lead the entire transaction."

That mindset changes everything.

• Instagram: @johnkitchenscoach
• LinkedIn: @johnkitchenscoach
• Facebook: @johnkitchenscoach

If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time! 🔥

In this episode of the John Kitchens Coach Podcast, John Kitchens sits down with longtime friend, accountability partner, and award-winning filmmaker Nick Nanton for a deep, reflective conversation on leadership, creativity, faith, and focus.

What starts as a discussion about 12+ years of daily accountability quickly turns into a masterclass on vision, unique ability, storytelling, and why most leaders stay stuck doing work they've outgrown. Nick opens up about his journey from songwriter and law school graduate to Emmy-winning filmmaker, brand builder, and creative entrepreneur—and the hard decisions required to walk away from a business doing millions to pursue work that truly lights him up.

This episode is for CEOs, agents, and entrepreneurs who feel successful on paper—but know there's another level of alignment, impact, and fulfillment calling them forward.

• Why daily accountability partnerships outperform motivation

• How peer accountability compounds over years—not weeks

• The power of guardrails vs expectations in personal and professional life

• Why leaders are responsible for making others see the vision

• The difference between having vision and communicating it

• Why people will often reject a vision before they understand it

• The danger of clinging to "successful" businesses that no longer serve you

• Why Nick chose to sunset a multi-million-dollar agency

• How faith, surrender, and trust play a role in real leadership decisions

• Why creativity is problem-solving—not art

• How to identify and honor the gifts that come naturally to you

• The role of storytelling in leadership, branding, and influence

• Why great leaders don't do everything—they do one thing exceptionally well

• Nick's framework for preparing powerful conversations without scripting them

• Why the goal is "the best conversation in the room that day"

• Lessons from filmmaking that translate directly to business leadership

• "Nothing changes but the zeros"

• Why bigger success brings bigger pressure—not peace

• Understanding the pain-to-reward ratio at higher levels of leadership
  
  

• The Working Genius – Patrick Lencioni

• Unique Ability – Dan Sullivan

• Jesus Calling – Sarah Young

• The Bezos Letters – Steve Anderson

• Insights from Richard Branson, Jack Canfield, Gary Vee, and Vern Harnish

• John Kitchens Executive Coaching → JohnKitchens.coach

Success isn't about doing more—it's about doing what you were uniquely designed to do and letting go of everything else.

Nick's journey is a reminder that leadership requires vision, courage, and trust—especially when the next chapter doesn't come with guarantees. When you stop clinging to safety and start honoring your gifts, you don't just build better businesses—you build a better life.

"You were made for something specific. When you stop overlooking your gifts, other people will start valuing them." – Nick Nanton

• Instagram: @johnkitchenscoach
• LinkedIn: @johnkitchenscoach
• Facebook: @johnkitchenscoach

If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time! 🔥

In this episode, John Kitchens sits down with Richelle Davis, founder of Davis Real Estate Group, for a powerful conversation on building a referral-based real estate business rooted in trust, systems, and intentional leadership.

Richelle shares her journey from serial entrepreneur to real estate CEO—and how she's built a highly profitable business without paid leads, without burnout, and without sacrificing her family, values, or quality of life. From creating systems that protect the client experience to leveraging community relationships as a growth engine, this episode is a masterclass in sustainable, long-term success.

If you're tired of chasing leads, feeling trapped in production, or building a business that owns you instead of the other way around, this conversation will challenge how you think about leadership, leverage, and scale.

• Richelle's path from entrepreneurship into real estate leadership

• Why business fundamentals matter more than real estate tactics

• How CEO thinking creates clarity, confidence, and consistency
  
  

• Why trust and reputation outperform paid lead sources

• How to become a real estate advisor for life—not a transaction chaser

• The standards required to earn consistent referrals at scale
  
  

• Why checklists and repeatable processes are non-negotiable

• How systems protect the client experience as you grow

• The difference between being busy and being effective
  
  

• Hiring for values, integrity, and long-term alignment

• Why Richelle intentionally limits team size

• How internal trust creates external credibility
  
  

• Why local involvement builds long-term brand authority

• Leveraging community relationships to fuel organic referrals

• Turning service, gratitude, and reciprocity into scalable growth
  
  

• How Richelle stepped back to a 2.5-day workweek without losing momentum

• Why leverage starts with clarity—not delegation

• Designing a business that supports life instead of consuming it
  
  

• Agent to CEO Framework

• John Kitchens Executive Coaching → JohnKitchens.coach

• Working Genius by Patrick Lencioni

• Davis Real Estate Group

• Community-based referral and relationship strategies

You don't need more leads—you need more clarity.

Richelle Davis proves that when you lead with trust, build real systems, and serve your community with intention, you can scale a real estate business without chaos, burnout, or compromise.

Freedom isn't built by doing more.
It's built by leading better.

"We don't see ourselves as transactional agents—we're advisors for life." – Richelle Davis

• Instagram: @johnkitchenscoach
• LinkedIn: @johnkitchenscoach
• Facebook: @johnkitchenscoach

If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time! 🔥

In this episode of the John Kitchens Coach Podcast, John Kitchens sits down with Jay Kinder to break down the $300 ad strategy that consistently produces 2–3 real estate deals every single month—without chasing referrals, overpaying portals, or riding the income rollercoaster.

This isn't a hype-filled conversation about "running ads." It's a behind-the-scenes look at how predictable deal flow actually works when you understand conversations, constraints, and customer acquisition cost.

John and Jay walk through why most agents fail with ads, how a small, disciplined budget can outperform massive spend, and why the real goal isn't leads—it's controlled, repeatable conversations. If you're tired of inconsistent closings, referral fees eating your margins, or guessing where your next deal is coming from, this episode gives you a simple framework to take control.

• Why small, consistent ad spend beats large, inconsistent budgets

• How $300/month can outperform thousands in referral fees

• The real objective of ads: conversations, not clicks or leads

• Why predictability matters more than scale early on
  
  

• The mistake agents make after 7–10 days of "no results"

• Why agents blame platforms instead of fixing the constraint

• The danger of not understanding message-to-market match

• Why most agents quit before ads have time to compound
  
  

• Why conversations are the only KPI that matters

• How many conversations it actually takes to close 2–3 deals

• Increasing conversations per hour through automation and AI

• Why lead count is a vanity metric
  
  

• Breaking down referral fees vs. paid ads

• Why paying $3–5K per deal kills long-term growth

• Understanding real cost per closing

• Why controlling CAC gives you leverage and freedom
  
  

• Identifying your biggest bottleneck ("Herbie")

• Why fixing the wrong problem keeps you stuck

• How to build throughput instead of chaos

• Why lead gen, conversion, and fulfillment must stay balanced
  
  

• How inconsistent closings destroy cash flow

• Why fulfillment kills lead gen without systems

• Designing a business that runs even when you're busy

• The shift from "agent" to CEO thinking
  
  

• The Goal by Eliyahu Goldratt – Theory of Constraints

• Dan Kennedy – Direct response marketing fundamentals

• Gary Halbert – Message-to-market match

• Alex Hormozi – Constraint-based growth principles

• CoachKitchens.ai – AI-powered real estate business assistant

• John Kitchens Executive Coaching → JohnKitchens.coach

If you can't predict your next 2–3 deals, your business isn't a business—it's a gamble.

This episode proves you don't need massive budgets, portals, or referral fees to win. You need clarity, discipline, and control over your conversations.

Stop guessing.
Stop overpaying.
Build a simple system that works every month.

"The goal isn't more leads—it's predictable conversations that turn into predictable closings." – John Kitchens

ess to answer it honestly—determines your next level.

• Instagram: @johnkitchenscoach
• LinkedIn: @johnkitchenscoach
• Facebook: @johnkitchenscoach

If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time! 🔥

In the second part of this Power Hour series, John Kitchens together with operations expert Joel Perso to tackle one of the biggest bottlenecks holding agents and team leaders back: operational chaos.

This session is a practical, back-to-basics masterclass on how to actually build business processes that scale, not just talk about systems. John and Joel break down the difference between systems, processes, SOPs, and checklists—and explain why most agents stay trapped in production because their business only exists in their head.

If you've ever said "I need better systems" but felt overwhelmed on where to start, this episode gives you a clear, executable framework to begin documenting, delegating, and scaling—without overcomplicating it.

• The difference between being self-employed and owning a real business

• Why you can't escape a business that only lives in your head

• How documented processes create leverage, consistency, and delegation
  
  

• What a "system" actually is versus a "process"

• How multiple processes work together to support one system

• Real-world examples using marketing, listings, and lead conversion
  
  

• Identifying your core business processes by function

• Why lead generation and marketing should come first

• How to prioritize processes that create the biggest ROI
  
  

• Why Google Docs and checklists beat complex flowcharts

• How checklists outperform experience alone

• The 80/20 rule of process design (and why perfection kills momentum)
  
  

• Why SOPs die on the shelf

• Connecting processes to daily, weekly, and monthly execution

• How activity checklists turn documentation into action
  
  

• Recording what you already do instead of starting from scratch

• How tools like Loom, Scribe, and AI can create SOPs faster

• Turning videos into checklists, SOPs, and training assets
  
  

• Why processes should be owned by roles, not people

• How process ownership improves accountability and scalability

• Creating a culture of problem-solving instead of rigidity
  
  

• The Checklist Manifesto – Atul Gawande

• Traction / Rocket Fuel (EOS Framework) – Gino Wickman

• The Goal – Eliyahu Goldratt

• Trainual – Process documentation & training platform

• Scribe – AI-powered SOP creation

• Honey Badger Nation

• John Kitchens Executive Coaching → JohnKitchens.coach
  
  

You don't scale by working harder—you scale by removing guesswork.

Processes aren't about control or bureaucracy. They're about clarity, consistency, and creating freedom for you and your team. Start simple. Document what already works. Build checklists before complexity. And remember: a good process that handles 80% of situations beats a perfect one that never gets used.

"You can never escape a business that only lives in your head." – Joel Perso

• Instagram: @johnkitchenscoach
• LinkedIn: @johnkitchenscoach
• Facebook: @johnkitchenscoach

If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time! 🔥