You can scale fast. But can you scale to sell?

In this episode of Broadcast Your Authority, Danielle and I talk with Anthony Sarandrea, a fractional CMO who built Pocket Your Dollars, a lean lead gen company that drove $10M in annual profit and sold for $70M.

We get into how he flipped the agency model, aligned pricing with performance, and turned client results into leverage without paid ads or bloated teams. We also expose the mistakes that stall growth like relying too heavily on Meta, ignoring conversion gaps after the click, and chasing leads that never convert.

If you're a B2B founder, agency owner, or CMO building toward an exit, tune in to the full episode of Broadcast Your Authority: Scaling and Selling A Lead Gen Empire from Scratch with Anthony Sarandrea.

Subscribe to our YouTube channel, Broadcast Your Authority, and leave us a review on Apple or Spotify.

Anthony Sarandrea is a performance marketer and founder of Pocket Your Dollars, a lead generation company that scaled to over 1 million customers a year and was acquired for $70 million. He’s worked with Fortune 50 brands like UnitedHealthcare and celebrity names like Snoop Dogg and Ellen DeGeneres. Today, he serves as a fractional CMO helping companies scale with paid media that actually converts. He’s also a board advisor for Arizona’s largest VC fund, a minority owner of the Charlotte Hornets, and a leading donor to education and mental health initiatives.

Connect with Anthony Sarandrea:

Website: https://anthonysarandrea.com/

LinkedIn: https://www.linkedin.com/in/anthony-sarandrea/

Instagram: https://www.instagram.com/anthonysarandrea/

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At 𝗕𝗥𝗢𝗔𝗗𝗖𝗔𝗦𝗧 𝗬𝗢𝗨𝗥 𝗔𝗨𝗧𝗛𝗢𝗥𝗜𝗧𝗬, we provide a seamless, high-quality, and efficient process to help create and post repurposed assets to your Podcast Platform, YouTube, and build omnipresence across all social media networks. We connect you with your professional producer, who helps you through the entire process. Imagine having an entire hub for all things content marketing, copy, assets and more for your Podcast. All for the cost of an experienced employee. We help you build visibility, credibility, authority and omnipresence across social media with branded graphics, Reels, TikTok, YouTube shorts, articles and more to maximize your Podcast everywhere! All you do is press record, and we do the rest.

Book your discovery call today at https://broadcastyourauthority.com/

Follow us on Instagram: https://www.instagram.com/broadcastyourauthority

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#LeadGeneration #ContentMarketingROI #FractionalCMO

The most meaningful breakthroughs often arise when you shift from CHASING success to ALIGNING with it.

In this episode, we sit down with business consultant and Fractional COO Amanda Dake, a true lighthouse for visionary leaders, to discuss what it truly means to lead with alignment and ambition to attain scalable success.

We talk about how personal awareness helped Amanda craft a life and business that supports her clients and herself. She shares her evolution from being a behind-the-scenes tactical expert to stepping fully into her calling. Through tools like custom AI prompts, introspection, and a radical commitment to integrity, her story shows how courageously slowing down can actually speed up your impact.

Tune in to the full episode of Courageous Alignment and Ambition with Amanda Dake

Subscribe to our YouTube channel, Broadcast Your Authority, and leave us a review on Apple or Spotify.

Amanda Dake is a sought-after Fractional COO for visionary founders and CEOs ready to turn stalled growth into scalable success. She specializes in transforming big ideas into strategic plans, operational systems, and measurable results. With a proven track record leading launches, building revenue systems, and producing million-dollar events, Amanda brings structure and momentum to businesses that are ready to level up. Her expertise lies in aligning vision with execution, so founders can focus on leading while she handles the moving parts.

Website: https://amandadake.com/

Facebook: https://www.facebook.com/OKCAmanda/
LinkedIn: https://www.linkedin.com/in/amanda-dake/
Instagram: https://www.instagram.com/amandadake/

At 𝗕𝗥𝗢𝗔𝗗𝗖𝗔𝗦𝗧 𝗬𝗢𝗨𝗥 𝗔𝗨𝗧𝗛𝗢𝗥𝗜𝗧𝗬, we provide a seamless, high-quality, and efficient process to help create and post repurposed assets to your Podcast Platform, YouTube, and build omnipresence across all social media networks. We connect you with your professional producer, who helps you through the entire process. Imagine having an entire hub for all things content marketing, copy, assets and more for your Podcast. All for the cost of an experienced employee. We help you build visibility, credibility, authority and omnipresence across social media with branded graphics, Reels, TikTok, YouTube shorts, articles and more to maximize your Podcast everywhere! All you do is press record, and we do the rest.

Book your discovery call today at https://broadcastyourauthority.com/

Follow us on Instagram: https://www.instagram.com/broadcastyourauthority

TikTok: https://www.tiktok.com/@broadcastyourauthority

Subscribe on YouTube: @broadcastyourauthority

Join our FREE Facebook Group: https://www.facebook.com/groups/broadcastyourauthority

Leave a Review on Apple Podcast: https://podcasts.apple.com/au/podcast/broadcast-your-authority/id1734233878

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Produced by https://www.BroadcastYourAuthority.com

How do you explore your unique voice to shine in the podcast world?

In this episode, Danielle Thompson and I break down what it takes to get booked on the right podcasts, not just any show, but the ones that align with your purpose to amplify your message.

We dig into the strategies no one tells you: why leading with value (not ego) wins every time, how to craft a pitch that lands, and why relationships matter more than downloads.

Feeling nervous about showing up on air? You’re not alone. We also share how small, consistent steps on other people’s podcasts can help you build confidence, sharpen your story, and grow your network in ways that surprise you.

If you’re ready to stop second-guessing yourself and start making moves, this is your episode. Let’s turn your voice into your greatest asset.

Connect with Danielle Thompson:

Website: https://broadcastyourauthority.com/
LinkedIn: https://www.linkedin.com/in/danielle-desiree-thompson-88673b48/
Instagram: https://www.instagram.com/danielledesireethompson/

At 𝗕𝗥𝗢𝗔𝗗𝗖𝗔𝗦𝗧 𝗬𝗢𝗨𝗥 𝗔𝗨𝗧𝗛𝗢𝗥𝗜𝗧𝗬, we provide a seamless, high-quality, and efficient process to help create and post repurposed assets to your Podcast Platform, YouTube, and build omnipresence across all social media networks. We connect you with your professional producer, who helps you through the entire process. Imagine having an entire hub for all things content marketing, copy, assets and more for your Podcast. All for the cost of an experienced employee. We help you build visibility, credibility, authority and omnipresence across social media with branded graphics, Reels, TikTok, YouTube shorts, articles and more to maximize your Podcast everywhere! All you do is press record, and we do the rest.

Book your discovery call today at https://broadcastyourauthority.com/

Follow us on Instagram: https://www.instagram.com/broadcastyourauthority

TikTok: https://www.tiktok.com/@broadcastyourauthority

Subscribe on YouTube: @broadcastyourauthority

Join our FREE Facebook Group: https://www.facebook.com/groups/broadcastyourauthority

Leave a Review on Apple Podcast: https://podcasts.apple.com/au/podcast/broadcast-your-authority/id1734233878

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Produced by https://www.BroadcastYourAuthority.com

Podcasting isn’t just for marketing anymore. It’s becoming one of the most powerful tools for building team culture, recruiting top talent, and nurturing internal communication inside corporations.

In this episode, Danielle Thompson and I share how businesses are shifting the podcasting narrative—from external campaigns to internal transformation.

We dive into creative ways corporations can build mini-series around leadership insights, employee stories, and even department-specific campaigns that create connections across global teams. From creating multilingual content that reaches diverse teams to turning behind-the-scenes culture moments into shareable micro-content, we break down how to make your podcast strategy meaningful and memorable.

Tune into the full episode of Strategic Podcasting: A Game-Changer for Corporate Growth

Subscribe to our YouTube channel, Broadcast Your Authority, and leave us a review on Apple or Spotify.

Connect with Danielle Thompson:

Website: https://broadcastyourauthority.com/
LinkedIn: https://www.linkedin.com/in/danielle-desiree-thompson-88673b48/
Instagram: https://www.instagram.com/danielledesireethompson/

At 𝗕𝗥𝗢𝗔𝗗𝗖𝗔𝗦𝗧 𝗬𝗢𝗨𝗥 𝗔𝗨𝗧𝗛𝗢𝗥𝗜𝗧𝗬, we provide a seamless, high-quality, and efficient process to help create and post repurposed assets to your Podcast Platform, YouTube, and build omnipresence across all social media networks. We connect you with your professional producer, who helps you through the entire process. Imagine having an entire hub for all things content marketing, copy, assets, and more for your Podcast. All for the cost of an experienced employee. We help you build visibility, credibility, authority, and omnipresence across social media with branded graphics, Reels, TikTok, YouTube shorts, articles, and more to maximize your Podcast everywhere! All you do is press record, and we do the rest.

Book your discovery call today at https://broadcastyourauthority.com/

Follow us on Instagram: https://www.instagram.com/broadcastyourauthority

TikTok: https://www.tiktok.com/@broadcastyourauthority

Subscribe on YouTube: @broadcastyourauthority

Join our FREE Facebook Group: https://www.facebook.com/groups/broadcastyourauthority

Leave a Review on Apple Podcast: https://podcasts.apple.com/au/podcast/broadcast-your-authority/id1734233878

Leave a 5-Star Review on Spotify: https://open.spotify.com/show/6DtSQEK9uWllLjAiSEKB9p

Produced by https://www.BroadcastYourAuthority.com

Sometimes your body is trying to tell you what your mind won’t. When was the last time you truly paused and listened to it?

In this episode, I’m joined by Rubina Chadha, founder of Inner Design, who’s helping people reconnect to themselves through human design, breathwork, and mindfulness.

She’s worked with everyone from high school students to burned-out creatives—and what she teaches is simple but deep: the answers are already in your body.

We explore her journey from the high-pressure creative industry to building a life and business rooted in presence. Rubina breaks down how human design isn’t just about identity—it’s a compass for how to move through the world in alignment.

This is about remembering who you were before the world told you who to be.

Tune in to the full episode of Elevating Your Life Through Human Design, Breathwork, and Mindfulness Living with Rubina Chadha

Subscribe to our YouTube channel, Broadcast Your Authority, and leave us a review on Apple or Spotify.

Rubina Chadha is the founder of Inner Design, a mindfulness-based business that integrates Human Design, breathwork, and trauma-informed practices to guide individuals toward authentic self-expression. With over 15 years of experience in Human Design, she helps creatives, educators, and entrepreneurs align their personal and energetic branding with who they truly are. Her work bridges ancient wisdom with modern needs, offering holistic retreats, professional development, and coaching that nurtures both inner and outer transformation. Rubina empowers others to live and lead from a place of presence, purpose, and creativity.

Facebook: https://www.facebook.com/rubinachadha
LinkedIn: https://www.linkedin.com/in/rubina-chadha-985630103/
Instagram: https://www.instagram.com/theofficialrubina/?hl=en

At 𝗕𝗥𝗢𝗔𝗗𝗖𝗔𝗦𝗧 𝗬𝗢𝗨𝗥 𝗔𝗨𝗧𝗛𝗢𝗥𝗜𝗧𝗬, we provide a seamless, high-quality, and efficient process to help create and post repurposed assets to your Podcast Platform, YouTube, and build omnipresence across all social media networks. We connect you with your professional producer, who helps you through the entire process. Imagine having an entire hub for all things content marketing, copy, assets and more for your Podcast. All for the cost of an experienced employee. We help you build visibility, credibility, authority and omnipresence across social media with branded graphics, Reels, TikTok, YouTube shorts, articles and more to maximize your Podcast everywhere! All you do is press record, and we do the rest.

Book your discovery call today at https://broadcastyourauthority.com/

Follow us on Instagram: https://www.instagram.com/broadcastyourauthority

TikTok: https://www.tiktok.com/@broadcastyourauthority

Subscribe on YouTube: @broadcastyourauthority

Join our FREE Facebook Group: https://www.facebook.com/groups/broadcastyourauthority

Leave a Review on Apple Podcast: https://podcasts.apple.com/au/podcast/broadcast-your-authority/id1734233878

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Produced by https://www.BroadcastYourAuthority.com

You can be consistent. You can have great guests, polished audio, and even a strong message. But if your podcast lacks strategy, you're stalling your growth.

In this episode, Danielle Thompson and I break down what smart podcasting looks like by collecting reviews. A lot of podcasters feel weird asking for it. But here’s the truth—if you’re not asking, you’re not growing.

Reviews fuel visibility, and visibility drives impact. If impact is done right, it’ll lead to revenue.

We also share how we helped a corporate client go from 16 disconnected team members to just 2 key decision-makers—and how that shift led to a top 1% ranked show.

This is the backbone of building a podcast that moves the needle in your business. If your show isn’t ranking, converting, or creating real momentum, tune in to the full episode of Podcasting the Smart Way: Why Reviews and Strategy are Important

Subscribe to our YouTube channel, Broadcast Your Authority, and leave us a review on Apple or Spotify.

At 𝗕𝗥𝗢𝗔𝗗𝗖𝗔𝗦𝗧 𝗬𝗢𝗨𝗥 𝗔𝗨𝗧𝗛𝗢𝗥𝗜𝗧𝗬, we provide a seamless, high-quality, and efficient process to help create and post repurposed assets to your Podcast Platform, YouTube, and build omnipresence across all social media networks. We connect you with your professional producer, who helps you through the entire process. Imagine having an entire hub for all things content marketing, copy, assets and more for your Podcast. All for the cost of an experienced employee. We help you build visibility, credibility, authority and omnipresence across social media with branded graphics, Reels, TikTok, YouTube shorts, articles and more to maximize your Podcast everywhere! All you do is press record, and we do the rest.

Book your discovery call today at https://broadcastyourauthority.com/

Follow us on Instagram: https://www.instagram.com/broadcastyourauthority

TikTok: https://www.tiktok.com/@broadcastyourauthority

Subscribe on YouTube: @broadcastyourauthority

Join our FREE Facebook Group: https://www.facebook.com/groups/broadcastyourauthority

Leave a Review on Apple Podcast: https://podcasts.apple.com/au/podcast/broadcast-your-authority/id1734233878

Leave a 5 Star Review on Spotify: https://open.spotify.com/show/6DtSQEK9uWllLjAiSEKB9p

Produced by https://www.BroadcastYourAuthority.com

Mastering the Art of Personal Branding with Michael R. Hunter

Building a personal brand isn’t about doing more—it’s about finally doing what matters.

In this episode, Michael R. Hunter—founder of PersonalBrand.com and Spiffy Checkouts—shares the four powerful stages of personal branding and why so many get stuck trying to scale before they’re ready.

His clarity cuts through the noise and helps you reconnect with your actual direction, not someone else’s path.

We talk business models, real traction, and the mindset shift that turns burnout into focused momentum. Whether you’re speaking, coaching, or leading, this episode will challenge how you think about visibility, value, and what it truly means to be seen.

Tune in to the full episode of Mastering the Art of Personal Branding with Michael Hunter and learn how to build a brand that finally fits you.

Subscribe to our YouTube channel, Broadcast Your Authority, and leave us a review on Apple or Spotify.

Michael R. Hunter is the Founder of PersonalBrand.com and Spiffy Checkouts, where he helps high-achieving entrepreneurs scale their influence and income through strategic personal branding. With a deep understanding of how to align branding, content, and tech systems, Michael empowers clients to move from confusion to clarity at every stage of their brand journey. Drawing from his experience as a former CMO and creator of multi-million dollar launches, he teaches what truly drives impact and freedom in business. Through workshops, consulting, and software, he equips thought leaders with the tools to grow with purpose and precision.

Websites: https://agency.personalbrand.com/

https://spiffy.co/

Facebook: https://www.facebook.com/TheMichaelRHunter/
LinkedIn: https://www.linkedin.com/in/michaelrhunter/

Instagram: https://www.instagram.com/michaelrhunter/

X: https://x.com/michaelrhunter

Connect with Danielle Thompson:

Website: https://broadcastyourauthority.com/
LinkedIn: https://www.linkedin.com/in/danielle-desiree-thompson-88673b48/
Instagram: https://www.instagram.com/danielledesireethompson/

At 𝗕𝗥𝗢𝗔𝗗𝗖𝗔𝗦𝗧 𝗬𝗢𝗨𝗥 𝗔𝗨𝗧𝗛𝗢𝗥𝗜𝗧𝗬, we provide a seamless, high-quality, and efficient process to help create and post repurposed assets to your Podcast Platform, YouTube, and build omnipresence across all social media networks. We connect you with your professional producer, who helps you through the entire process. Imagine having an entire hub for all things content marketing, copy, assets and more for your Podcast. All for the cost of an experienced employee. We help you build visibility, credibility, authority and omnipresence across social media with branded graphics, Reels, TikTok, YouTube shorts, articles and more to maximize your Podcast everywhere! All you do is press record, and we do the rest.

Book your discovery call today at https://broadcastyourauthority.com/

Follow us on Instagram: https://www.instagram.com/broadcastyourauthority

TikTok: https://www.tiktok.com/@broadcastyourauthority

Subscribe on YouTube: @broadcastyourauthority

Leave a Review on Apple Podcast: https://podcasts.apple.com/au/podcast/broadcast-your-authority/id1734233878

Leave a 5 Star Review on Spotify: https://open.spotify.com/show/6DtSQEK9uWllLjAiSEKB9p

Produced by https://www.BroadcastYourAuthority.com

The truth is, success doesn’t come from doing more. It comes from building better. If you’ve arrived at a point where you wonder if scaling your agency is even worth it, this is for you.

In this episode, I sit down with Russ Perry, the founder of Design Pickle, who turned agency chaos into a global subscription powerhouse. He shares how radical honesty about his limitations became the foundation for sustainable success.

Instead of doing it all, he built a lean team, created clear processes, and developed an AI-powered platform that now supports thousands of creative projects every week.

This is about scaling smart, without losing your mind or your soul in the process. It’s proof that agency work can be profitable, fulfilling, and even fun... if you build it right.

If you’re tired of spinning your wheels, this might be the permission you need to do things differently. Watch the full episode of Building A Design Agency Empire with Russ Perry

Subscribe to our YouTube channel, Broadcast Your Authority, and leave us a review on Apple or Spotify.

Russ Perry is the visionary CEO and Founder of Design Pickle, the company that redefined how businesses access creative services through its groundbreaking subscription model. A pioneer in productized services, Russ scaled his agency into a global empire by blending creativity with systems thinking. From humble beginnings and hard lessons in client management, he transformed chaos into clarity with scalable solutions and tech innovation. His journey is proof that with the right mindset and model, agency work can be scalable and wildly successful.

Website: https://designpickle.com/

LinkedIn: https://www.linkedin.com/in/russperry/

Instagram: https://www.instagram.com/russperry/?hl=en

X: https://x.com/russperry?lang=en

YouTube: https://www.youtube.com/russperry

Connect with Danielle Thompson:

Website: https://broadcastyourauthority.com/
LinkedIn: https://www.linkedin.com/in/danielle-desiree-thompson-88673b48/
Instagram: https://www.instagram.com/danielledesireethompson/

At 𝗕𝗥𝗢𝗔𝗗𝗖𝗔𝗦𝗧 𝗬𝗢𝗨𝗥 𝗔𝗨𝗧𝗛𝗢𝗥𝗜𝗧𝗬, we provide a seamless, high-quality, and efficient process to help create and post repurposed assets to your Podcast Platform, YouTube, and build omnipresence across all social media networks. We connect you with your professional producer, who helps you through the entire process. Imagine having an entire hub for all things content marketing, copy, assets and more for your Podcast. All for the cost of an experienced employee. We help you build visibility, credibility, authority and omnipresence across social media with branded graphics, Reels, TikTok, YouTube shorts, articles and more to maximize your Podcast everywhere! All you do is press record, and we do the rest.

Book your discovery call today at https://broadcastyourauthority.com/

Follow us on Instagram: https://www.instagram.com/broadcastyourauthority

TikTok: https://www.tiktok.com/@broadcastyourauthority

Subscribe on YouTube: @broadcastyourauthority

Join our FREE Facebook Group: https://www.facebook.com/groups/broadcastyourauthority

Leave a Review on Apple Podcast: https://podcasts.apple.com/au/podcast/broadcast-your-authority/id1734233878

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Produced by https://www.BroadcastYourAuthority.com