Showing titles in Business & Careers

Crucial Conversations exploded onto the scene 10 years ago and revolutionized the way people communicate when stakes are high, opinions vary, and emotions run strong. Since then, millions of people have learned how to hold effective crucial conversations and have dramatically improved their lives and careers thanks to the methods outlined in this book. Now, the authors have revised their best-selling classic to provide even more ways to help you take the lead in any tough conversation.

Whether you are starting a career for the first time, ready to break free from an occupation that feels unsuitable for you, or trying to improve your current workplace experience, Career Dharma: The Natural Art of Work can help. The guidance system presented in this book presents a coherent framework based on ancient wisdom while successfully addressing the challenges in today's world.

How Food Really Works shows how we misunderstand the essentials of where our food really comes from, how our dietary requirements shape us, and why this impacts our planet in drastic ways. Ultimately, this data-based, rigorously researched guide explains how we will survive and thrive long into the future.

The hallmark of any exceptional career is the ability to devise innovative solutions for work challenges. Creative thinking skills are vital for your professional advancement.

Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan delivers a short list of radically different, little-known, profit-proven direct mail strategies for any business. Strategies are illustrated by case history examples from an elite team of consultants - all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, and more, to use in "ordinary" businesses.

In Yardsticks for Failure, Ivo attempts to defy the dark (well, beige) forces of inertia with the pride of self-actualisation and fulfilment. It's a journey down the sink hole of Ivo's brilliant brain as he attempts to get his life together, achieve his goals, and somehow write a book about achieving his goals, all while battling the distractions of the modern world. This is a book about those aspirations we all have - both big and small, that are slipping away as we battle the day-to-day literal and metaphorical inbox that's never getting to zero.

In Banking Bad, Adele Ferguson traces the origins of the banking scandal to the early 1990s, when buckets of money began pouring into compulsory superannuation funds, set up by Labor Treasurer Paul Keating. Attracted by the increasing cash, banks devised corrupt and questionable practices to get their hands on funds, along with aggressive selling practices that ignored due diligence, trust and honesty.

In his latest engrossing work of business fiction, best-selling author Patrick Lencioni provides a cure for the most painful yet underestimated problem of modern business: bad meetings. And what he suggests is both simple and revolutionary.

Marie Kondo's first book, The Life-Changing Magic of Tidying, sparked a new genre of publishing and became an international best-seller. Now, for the first time, you will be guided through the process of tidying up your work life. In Joy at Work, KonMari method pioneer Marie Kondo and organisational psychologist Scott Sonenshein will help you to refocus your mind on what's important at work, and as their examples show, the results can be truly life-changing.

Daniel Kahneman and Amos Tversky met in war-torn 1960s Israel. Both were gifted young psychology professors: Kahneman a rootless son of Holocaust survivors who saw the world as a problem to be solved, Tversky a voluble, instinctual blur of energy. In this breathtaking new audiobook, Michael Lewis tells the extraordinary story of a relationship that became a shared mind: one which created the field of behavioural economics, revolutionising everything from Big Data to medicine.

Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along. Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that.

Out of Paypal's ranks have come three billionaires and dozens of multi-millionaires, including household names like Elon Musk, Peter Thiel and Reid Hoffman. Paypal's alumni have built, funded and advised almost all of the billion-dollar-plus companies to emerge from Silicon Valley in the past two decades. Today, every online video you watch and every internet purchase you make bears PayPal's fingerprints -- its inventions made the modern internet possible and are embedded in our social networks, our banks and our intelligence agencies.

More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work.

You’ll laugh. You’ll cry. Your thoughts and actions will be challenged. And if you take the steps John outlines, you’ll learn how to leave the past where it belongs and get on the path to healing.

While we see change as an exception and instability as something to overcome, change is actually an enduring principle of all our lives. Indeed, research shows that, on average, people experience thirty-six major 'disorder events' in the course of their adulthood. The mark of success is how we can flourish not by fighting but by embracing change. Borrowing from the high-performance world of business, resilience-training and mindset-hacking, science and spirituality, philosophy and psychology, bestselling author and coach Brad Stulberg equips the listener with 'rugged flexibility'.

At last, the world will discover what happens to the greatest salesman when he finally emerges from his lonely retirement to commence a new career. At first, he finds failure - until he receives a special gift from someone he has not seen in half a century. He then returns triumphantly to his homeland to write his own 10 vows of success to be shared with all who seek a better life - including you.

When New York Times bestselling author Jon Acuff got curious about tapping into his full potential, he launched a research study with Dr. Mike Peasley. They asked more than three thousand people if they felt they were living up to their full potential. Fifty percent of people reported that 50 percent of their full potential is untapped. That means half of us are walking around with half-lives. No wonder Twitter is so grumpy.

Throughout his 40-year career, Admiral McRaven has experienced every manner of calamity imaginable. From managing failed hostage rescues to responding to student unrest, McRaven has learned how to successfully navigate crises—those moments that push the limits of your experience and challenge your confidence, when leadership skills alone may not be enough.

From mechanical looms to combustion engines to early computers, new technologies have always provoked panic about workers being replaced by machines. In the past, such fears have been misplaced, and many economists maintain that they remain so today. Yet in A World Without Work, Daniel Susskind shows why this time really is different. Advances in artificial intelligence mean that all kinds of jobs are increasingly at risk.

Originally published as a 24-week correspondence course, The Master Key System is a step-by-step process for achieving the success that you’ve always desired. Using the creative power of thought, Charles F. Haanel will help you understand and harness your own mental power in order to manifest the life you long for. Each of the 24 lessons includes study questions and responses to deepen your understanding of the material. Practical and accessible, The Master Key System is a transformative guide to living a fulfilling, successful life.