Summary:

In this episode, Kate and Sam are joined by Katie Nelson from Sales Uprising in the USA. Katie’s a seasoned sales professional with over 33 years of sales experience, so she knows what she’s talking about when it comes to selling! Katie shares her natural journey into sales from her first job at a call centre at age 15 to becoming a successful entrepreneur, sharing insights and anecdotes along the way.

Katie shares her insights on the qualities of a great sales leader, emphasising the importance of competence, clear communication, and active listening. She addresses the stumbling blocks that keep many solopreneurs stuck in five-figure incomes, with Katie, Kate and Sam reflecting on their own experiences with sales and business development. Katie encourages listeners to approach sales with confidence and curiosity, knowing that with the right mindset and strategies, you can achieve anything you put your mind to!

Key Highlights:

• Early Career in Sales: Katie reflects on her early experiences selling various products over the phone, including insurance programs and coffee subscriptions. Despite the challenges, she thrived in the call centre environment, consistently earning the highest commissions thanks to her natural affinity for sales.
• Qualities of a Sales Leader: Katie dispels common misconceptions about sales, highlighting the need to understand the needs and desires of your customers.
• Stumbling Blocks for Solopreneurs: Katie addresses some of the stumbling blocks that keep solopreneurs stuck in five-figure incomes, sharing her own experiences in the early stages of business and embracing discomfort to achieve growth.
• Encouragement and Takeaways: Katie emphasises the importance of listening when selling, and approaching sales with confidence and curiosity.
• And lots more!

What's one sales challenge you're currently facing that you hope to gain insights on? Please reach out and let us know!

Connect with the hosts:

Kate De Jong, PhD | Inspired Business

Bali retreat 13-20 July 2024: https://katedejong.com/inspired-business-bali-retreat/

Website: https://katedejong.com/

Instagram: katedejong.inspiredbusiness

Email: kate@katedejong.com

Sam Morris | The Business Implementor

Website: https://thebusinessimplementor.com/

Instagram: sammorris.businesscoach

Email: sam@thebusinessimplementor.com

In this episode of the Thriving Business Podcast, host Sam Morris is joined by a special guest, Katrina Collins from Butterfly Media, to delve into the world of social media marketing and Facebook advertising. Butterfly Media is a digital marketing agency that provides effortless lead generation for professional coaches. Katrina believes every person has the potential to do great things which is why she’s committed to shining a light on the brave, authentic and talented coaches who are bogged down by the everyday grind in their business.

Katrina shares her journey from a creative background to founding Butterfly Media, driven by her passion for storytelling and helping business owners to recognise their worth. Katrina and Sam discuss the importance of having a strategic plan for social media marketing, focusing on building connections and sharing stories rather than just sales pitches. Katrina emphasises the power of authenticity in social media content, advising listeners to stay focused on their clients' needs and avoid oversharing. They explore the organic process of social media marketing, guiding listeners on how to create content that resonates with their audience and leads them on a journey toward becoming clients. Katrina shares insights into the role of advertising in converting social media followers into clients, highlighting the importance of engaging with followers authentically and providing value before making sales pitches and so much more!

Key Highlights:

• Organic Social Media: Establishing a Plan for Success: Katrina shares the importance of creating a 12-month content plan aligned with quarterly sales goals. She explains how to focus on storytelling and educational content rather than just sales pitches.
• Authenticity in Social Media, Finding the Balance: Katrina advises how to stay true to yourself and your audience, focusing on solving your clients' problems and sharing your personal stories in a genuine way.
• Building Relationships through Outreach: Learn how to engage with influencers and communities in your niche. Use direct messages (DMs) strategically to start conversations and build connections.
• Paid advertising: How to do it right!
• The Power of Facebook Groups: Groups can be effective for selling products with limited-time offers. For service providers, community-focused engagement may be more beneficial. Consider alternative platforms like WhatsApp and specialised membership communities for deeper engagement.
• And lots more!

Are you ready to explore the power of paid advertising to scale your business to new heights? Tune in to discover the strategies and insights shared by Katrina from Butterfly Media.

Connect with the hosts:

Kate De Jong, PhD | Inspired Business

Bali retreat: https://katedejong.com/inspired-business-bali-retreat/

Website: https://katedejong.com/

Instagram: katedejong.inspiredbusiness

Email: kate@katedejong.com

Sam Morris | The Business Implementor

Website: https://thebusinessimplementor.com/

Instagram: sammorris.businesscoach

Email: sam@thebusinessimplementor.com

In this episode of the Thriving Business Podcast, hosts Kate and Sam welcome bestselling author and systems master, David Jenyns, to discuss the power of systemisation in business. David shares his entrepreneurial journey, highlighting pivotal moments such as selling pieces of the Melbourne Cricket Ground (fascinating story!) and founding Systemology to help business owners implement systems for scalability. The conversation delves into the misconceptions surrounding systemisation, strategies for overcoming resistance to change among team members, and the role of systems in creating workplace wellbeing and creativity. David provides an abundance of free resources that will help you embrace systemisation for your long term financial freedom, time freedom and business success.

Key Highlights:

• The Art of Systemisation: David discusses his transition from being deeply involved in business operations to focusing on systemising processes for scalability. He emphasises the importance of implementing systems to free business owners from daily operations and enable scalability. You’re bound to learn some great new insights about systems here — we did!
• Navigating Resistance to Change: Sam, Kate and David discuss strategies for overcoming resistance to systemisation, particularly among existing team members. David stresses the importance of effective communication, emphasising the benefits of systemisation for all stakeholders.
• Creating a Culture of Success: Sam, Kate and David discuss the role of systems in fostering workplace wellbeing and improving employee retention, highlighting how systems provide structure and autonomy, enabling creativity and innovation within organisations.

You can order David’s bestselling book SYSTEMOLOGY here: https://www.amazon.com/Systemology-Create-Profits-Business-Systems/dp/B08FXTFBQT/

To get access to all David’s amazing free resources, go here: https://www.systemology.com/launchpad/

Are you ready to systemise and scale your business to new heights? Tune in to discover the strategies and insights shared by David Jenyns as we delve into the art of systemisation. Join us for an engaging discussion on creating time freedom and financial freedom through the power of systems.

Connect with the hosts:

Kate De Jong, PhD | Inspired Business

Bali retreat: https://katedejong.com/inspired-business-bali-retreat/

Website: https://katedejong.com/

Instagram: katedejong.inspiredbusiness

Email: kate@katedejong.com

Sam Morris | The Business Implementor

Website: https://thebusinessimplementor.com/

Instagram: sammorris.businesscoach

Email: sam@thebusinessimplementor.com

If you’re a business that hosts retreats or events — or you’re planning to — don’t miss this episode! Hosts Kate De Jong and Sam Morris discuss their insights and personal experiences of both hosting and attending retreats and live events. They share what works and what doesn’t work, plus common pitfalls to avoid. They discuss Kate's upcoming Inspired Business Retreat in Bali, Indonesia, highlighting its intentional design to balance business-focused workshops with ample downtime for reflection and relaxation. Tune in as they share tips on crafting meaningful experiences in live events. Whether you're considering hosting your own retreat or simply seeking inspiration for your business journey, this episode has something for you.

To learn more about Kate’s upcoming retreat, go here: https://katedejong.com/inspired-business-bali-retreat/

Key Highlights:

• Introduction to retreats: Kate and Sam kick off by discussing the allure and misconceptions surrounding retreats, emphasising simplicity and clarity in planning.
• Crafting meaningful experiences: The hosts explore the importance of creating space for reflection and relaxation within retreat itineraries, drawing from Kate's upcoming Bali retreat as a prime example.
• Designing for attendee needs: Kate shares her intentional approach to understanding her attendee’s needs and designing the experience around that.
• The power of free space in an itinerary: Reflecting on their past retreat experiences, Kate and Sam discuss how the right amount of free time is necessary for fresh insights and inspiration to drop in.
• Navigating event pitfalls: Kate & Sam caution against overloading events with content and they share valuable lessons on structuring workshops and managing logistical challenges, based on their own experiences of attending and hosting events.
• Build trust through value: Kate and Sam discuss the importance of delivering genuine value in events and retreats, contrasting it with instances of events lacking in substance despite high ticket prices.
• Navigating networking: The conversation extends to networking experiences, emphasising the significance of authentic connections over sales pitches in professional gatherings.
• Strategic event planning: Sam emphasises the need for clear event objectives and strategic planning, ensuring alignment between attendee expectations and event outcomes.

Connect with the hosts:

Kate De Jong, PhD | Inspired Business

Bali retreat: https://katedejong.com/inspired-business-bali-retreat/

Website: https://katedejong.com/

Instagram: katedejong.inspiredbusiness

Email: kate@katedejong.com

Sam Morris | The Business Implementor

Website: https://thebusinessimplementor.com/

Instagram: sammorris.businesscoach

Email: sam@thebusinessimplementor.com

In our latest Thriving Business podcast episode, Kate welcomes Sydel Sierra from Digital Wealth Group. Sydel shares her journey as a young adult, helping her family’s martial arts business achieve international success, to then creating abundant levels of wealth through the cryptocurrency market. Sydel’s entrepreneurial spirit, cultivated by her father’s business agility and key mentors she met along the way, led her to explore new avenues for wealth creation. Sydel demystifies some of the main misconceptions about the crypto market and her journey serves as inspiration for those seeking financial independence and exploring new avenues for investments that pay massive dividends.

Key Highlights:

• Journey into cryptocurrency: Sydel’s transition from the martial arts business to cryptocurrency stemmed from a desire for financial freedom. She delves into the early days of cryptocurrency, characterised by volatility and lack of regulation, and how she and her brother embarked on a journey of self-education. She breaks down some of the terminology and concepts and explains it in terms we can all understand.
• Bitcoin and beyond: While Bitcoin serves as a conservative entry point into the market, Sydel emphasises the potential for higher returns in newer cryptocurrencies. She discusses the importance of understanding market sectors and trends, such as decentralised finance and the metaverse, for identifying investment opportunities.
• Breaking down the myths and misconceptions around crypto: Sydel challenges some of the common fears and myths that people express when it comes to cryptocurrency. Her own personal experiences, and those of hundreds of her clients and friends, show largely that those misconceptions are unjustified and most people are missing out on the opportunity of a lifetime.
• The Metaverse: Sydel provides insights into the metaverse, a virtual reality space where users can interact, trade digital assets, and participate in events.

Cryptocurrency offers unprecedented opportunities for financial freedom, but education and strategic investment are essential. We are currently in the ‘bull’ economy and Bitcoin is now at an all-time high at more than $73K, while newer cryptocurrencies also present higher growth potential. Understanding market sectors, such as the metaverse, can guide investment decisions and capitalise on emerging trends.

Tune in to gain insights on how you can monetise today’s Bull Run crypto economy. Is it too good to be true? Tune in to find out for yourself!

To get a copy of Sydel’s fantastic book ALL TIME HIGH: The Power of Cryptocurrencies and How to Invest the Right Way, go here: https://www.booktopia.com.au/all-time-high-sydel-sierra/book/9780645899344.html?lid=8778

To learn more about Sydel’s programs and work, you can check out her website here: https://digitalwealthgroup.com.au/

Connect with the Women Doing Business Hosts:

Kate De Jong, PhD | Inspired Business

Website: https://katedejong.com/

Instagram: katedejong.inspiredbusiness

Email: kate@katedejong.com

Sam Morris | The Business Implementor

Website: https://thebusinessimplementor.com/

Instagram: sammorris.businesscoach

Email: sam@thebusinessimplementor.com

In this episode, Kate and Sam tackle a topic that many business owners struggle with: whether or not to “niche down”. Many business coaches advise people to find a niche, which means targeting a specific segment of the market with a specialist service. There are many advantages to doing this, however it can also be constraining and high-risk. Kate and Sam discuss the liberating approach developed by Matt Church at the Thought Leaders Business School which challenges the conventional wisdom of niching. This approach has been a game changer for both Sam and Kate. Tune in as they discuss this alternative path to success, one that prioritises problem-solving over niche identification, creating flexibility, innovation, fulfilment and more!

Key Highlights:

• Unveiling the Thought Leaders ‘Cluster’ Approach as a Liberating Alternative to Niching: Discover how to move away from the niche model to solve specific problems for target markets through diverse delivery methods, embracing flexibility, adaptability, resilience and innovation.
• Embracing Failure as a Stepping Stone: Understand the significance of embracing failure, with a 50 percent failure rate expected when launching new clusters (or any program / service / product for that matter!).
• Navigating Imposter Syndrome and Originality: Kate and Sam dispel the myth of needing entirely original ideas to be recognised as a thought leader. Learn how to develop and package ideas uniquely, utilising tools like Thought Leaders' pink sheets to systemize intellectual property.
• Encouragement for Entrepreneurs: The hosts discuss how to empower yourself to explore your authentic self and embrace your unique perspective and navigate the dynamic landscape of entrepreneurship with confidence and clarity.

To learn more about the Thought Leaders Business School, go here: https://thoughtleaders.com.au/

Join Kate and Sam as they encourage listeners to embark on a journey of self-discovery and innovation, paving the way for success in today's competitive business landscape. Tune in to the Thriving Business Podcast for a wealth of insights and strategies to unlock business freedom and thrive in an ever-changing world.

Connect with the Women Doing Business Hosts:

Kate De Jong, PhD | Inspired Business

Website: https://katedejong.com/

Instagram: katedejong.inspiredbusiness

Email: kate@katedejong.com

Sam Morris | The Business Implementor

Website: https://thebusinessimplementor.com/

Instagram: sammorris.businesscoach

Email: sam@thebusinessimplementor.com

Today marks a special milestone for us as we celebrate our 25th episode which means we’ve made it to the top 1% of all podcasts launched worldwide!

Join us in this celebration as we delve into the power of persistence, along with other taboo topics that often remain shrouded in silence (but which we know are experienced by many) - including the shame of business ‘failure’, falling prey to business ‘sharks’ and the experience of broken promises from bright, shiny online programs.

In our candid discussion, we confront the stigma surrounding our definition of “failure” and the detrimental impact it can have on entrepreneurs. Drawing from personal experiences and insights, we explore the harsh reality that failure is an inevitable part of the journey to success.

Sam and Kate discuss the prevalence of business ‘sharks’ out there in the market and how to make sure you invest your money in trustworthy brands. They discuss their own personal experiences with broken promises and how to recover and learn from these investments to become a resilient and trustworthy brand yourself.

Key Highlights:

• Kate and Sam Share Personal Anecdotes and Experiences: Shedding light on the shame and vulnerability entrepreneurs face when things don't go as planned, the hosts emphasise the importance of perseverance and consistency, drawing from their own journey of overcoming failures and setbacks.
• The Prevalence of Unscrupulous Practices in the Business and Coaching Industry: Sam and Kate caution listeners to be discerning and thorough in their research, especially when considering investments and partnerships.
• Challenge Traditional Marketing Tactics and Advocate for Transparency and Authenticity in Business Promotions: They propose a shift towards realistic success metrics and a reevaluation of the reliance on outdated testimonials.
• Encourage Open Dialogue About Failure, Stressing the Value of Sharing Experiences to Prevent Others from Making the Same Mistakes : They underscore the importance of genuine relationships and word-of-mouth referrals in establishing trust within the business community.

As the conversation unfolds, listeners are reminded that failure is an inevitable part of the entrepreneurial journey, but it's how one responds and learns from it that ultimately leads to growth and success. Join Kate and Sam as they navigate the complexities of entrepreneurship, offering valuable insights and guidance to help you thrive in business. Listen now!

Connect with the Women Doing Business Hosts:

Kate De Jong, PhD | Inspired Business

Website: https://katedejong.com/

Instagram: katedejong.inspiredbusiness

Email: kate@katedejong.com

Sam Morris | The Business Implementor

Website: https://thebusinessimplementor.com/

Instagram: sammorris.businesscoach

Email: sam@thebusinessimplementor.com

Summary:

In today’s episode, Kate shares her exciting news about approving her TEDx talk for 2024. The topic? The Fulfilment Effect: How Career Contentment Drives Global Health, Happiness, and Prosperity. Kate and Sam dive into a deep conversation about how our societal expectations, the messages we give our children, our definition of “success” and our education system is leading to rampant burnout, anxiety, and stress in the workplace globally. According to Gallup, 70% of the global workforce is disengaged. In Australia, nearly 60% of professionals report feeling stressed in their work. And this is having far-reaching problems on our collective health and wellbeing. Kate and Sam both have personal stories on this topic and passionately share their views about how we can make things better.

Key Highlights:

• Personal journey: Kate candidly shares her journey from a pivotal youth moment where societal expectations diverted her from following her natural strengths and the disastrous consequences that unraveled as a result.
• TEDx talk theme: In her upcoming TEDx talk, Kate underscores the profound connection between vocational happiness and physical health, emphasising how aligning one's career with strengths, personality, and natural abilities is essential to long-term wellbeing.
• Societal pressure on children: Sam and Kate discuss the societal pressures on children to conform to traditional career paths, leading to anxiety and dissatisfaction within the younger generation.
• Research into education systems: Drawing on research into the education systems of the world's happiest countries, Kate advocates for fostering self-awareness in children and encouraging diverse career pathways right from a young age.
• Emphasis on joy and purpose: How do we redefine success beyond societal norms and foster encouragement for individuals to follow their strengths and passion, instead of trying to live up to limited perceptions of “successful”?

This episode concludes with a powerful message: Success is not defined by societal norms but by doing what you love and loving what you do. Kate and Sam envision a world where career contentment becomes the true measure of success.

Other great links: Listen to Ken Robinson’s great TEDx 2006 talk ‘Do Schools Kill Creativity?’ https://www.ted.com/talks/sir_ken_robinson_do_schools_kill_creativity?utm_campaign=tedspread&utm_medium=referral&utm_source=tedcomshare

Connect with the Women Doing Business Hosts:

Kate De Jong, PhD | Inspired Business

Website: https://katedejong.com/

Instagram: katedejong.inspiredbusiness

Email: kate@katedejong.com

Sam Morris | The Business Implementor

Website: https://thebusinessimplementor.com/

Instagram: sammorris.businesscoach

Email: sam@thebusinessimplementor.com