Showing titles in International

In the age of continuous scrolling and tailored feeds, the stuff we view on the internet is no accident. The Alphabetical Labyrinth: How Social Media Algorithms Plot What You Seek and Share takes you behind the scenes of the intricate algorithms that shape our digital life. This book explains how social media systems choose what shows on your feed, what is magnified, and why some messages pique your interest while others fade away.

An insider's guide to our broken economy and how it fails to serve us. ‘A fascinating examination of the failures of modern economics, and how these failures are harming us all' Grace Blakeley, author of Vulture Capitalism ‘Easily one of the most compelling economics communicators of our...

Written by comedians James Schloeffel and Charles Firth, this business self-help guide teaches listeners how to outmanoeuvre their colleagues and climb the corporate ladder with nothing more than an obnoxious LinkedIn profile, a pack of Post-it Notes and the phrase 'circle back'. Spread over ten informative units, W*nkernomics covers essential workplace skills such as how to write a passive aggressive email, how to snow your colleagues with acronyms (HTSYCWA) and how to look like a genius in meetings when you don't know anything at all.

There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics...

Drawing in part on his own experiences, including with policymakers and world leaders, Kenneth Rogoff animates the remarkable postwar run of the dollar—how it beat out the Japanese yen, the Soviet ruble, and the euro—and the challenges it faces today from crypto and the Chinese yuan, the end of reliably low inflation and interest rates, political instability, and the fracturing of the dollar bloc.

Tower of Basel is the first investigative history of the world's most secretive global financial institution. Based on extensive archival research in Switzerland, Britain, and the United States, and in-depth interviews with key decision-makers -- including Paul Volcker, the former chairman of...

Learn everything you need to start the business you’ve always dreamed of! This comprehensive, step-by-step guide walks the listener through everything an aspiring small business owner needs to know before getting started. It’s not as easy as just hanging up an “Open” sign and letting the money roll in! Planning every step of your business and being aware of all the questions, demands, and challenges you will face will make the difference between just opening up shop and actually running a successful business.

Now an Apple TV+ limited series, Wanted: The Escape of Carlos Ghosn The unprecedented rise and catastrophic fall of one of the world’s most feared and admired business executives—Carlos Ghosn—a remarkable story of innovation, hubris, alleged crimes, and daring international escape, as...

From a former senior advisor to Senator John McCain comes an urgent wake-up call about how new technologies are threatening America's military might. For generations of Americans, our country has been the world's dominant military power. How the US military fights, and the systems and weapons...

This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the...

NEW YORK TIMES BESTSELLER * MORE THAN ONE MILLION COPIES SOLD “A provocative read...There are few tomes that coherently map such broad economic histories as well as Mr. Dalio’s. Perhaps more unusually, Mr. Dalio has managed to identify metrics from that history that can be applied to...

NOW A MAJOR MOTION PICTURE from director Ridley Scott, starring Lady Gaga and Adam Driver The sensational true story of murder, madness, glamour, and greed that shook the Gucci dynasty, now fully updated with a new afterword On the morning of March 27, 1995, four quick shots cracked through...

From a brilliant Brookings Institution expert, an “important” (The Wall Street Journal) and “penetrating historical and political study” (Nature) of the critical role that oceans play in the daily struggle for global power, in the bestselling tradition of Robert Kaplan’s The Revenge of...

In its fight for global dominance, Communist China has thrown out the old rules of war. China expert General Robert Spalding walks us through their new playbook. Many Americans are finally waking up to the alarming reality of China's stealth war on the United States and puzzling over how to...

Once dominated by global banks, hedge funds, and multinational corporations, the foreign exchange market, or forex, is now easily accessible to traders and investors around the world. But in order to make the most of your time in this market, you need to have a firm understanding of how it works. Written by forex expert Kathy Lien, The Little Book of Currency Trading shows you how to effectively trade and invest in today’s biggest market. Page by page, she describes the multitude of opportunities possible in the forex market....

From primitive man's cowrie shells to the electronic cash card, from the markets of Timbuktu to the New York Stock Exchange, The History of Money explores how money and the myriad forms of exchange have affected humanity, and how they will continue to shape all aspects of our lives--economic, political, and personal.

Legendary investor Jim Rogers gives us his view of the world on a 22-month, 52-country motorcycle odyssey in his best-selling business/adventure book, Investment Biker, which has already sold more than 200,000 copies.

Before you invest another dollar anywhere in the world (including the United States), read this book by the man Time magazine calls "the Indiana Jones of finance". Jim Rogers became a Wall Street legend when he co-founded the Quantum Fund. Investment Biker is the fascinating story of Rogers’s global motorcycle journey/investing trip.

Brought to you by Penguin. The global, open internet is fragmenting. How To Save the Internet outlines the global cooperation needed to reform Big Tech and preserve the internet as we know it. As democracies aim to control Big Tech, Silicon Valley adopts an America-first agenda, and...

'Michael Sheridan is one of the best informed and wisest writers on China' - Chris Patten, last governor of Hong Kong The Red Emperor presents an eye-opening portrait of Xi Jinping, the man who presides over 1.4 billion people and the second largest economy on earth. Born a 'princeling' to one...

In this entertaining behind-the-scenes account, Paul Midler tells us all that is wrong with our effort to shift manufacturing to China. Now updated and expanded, Poorly Made in China reveals industry secrets, including the dangerous practice of quality fade - the deliberate and secret habit of Chinese manufacturers to widen profit margins through the reduction of quality inputs.