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Profit First

Transform Your Business from a Cash-Eating Monster to a Money-Making Machine

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Profit First

By: Mike Michalowicz
Narrated by: Mike Michalowicz
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Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability.

Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, readers will learn that:

· Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances.
· A small, profitable business can be worth much more than a large business surviving on its top line.
· Businesses that attain early and sustained profitability have a better shot at achieving long-term growth.

With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.


* This audiobook edition includes exclusive updated commentary by the author. Business Development & Entrepreneurship Entrepreneurship International Small Business Witty
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All stars
Most relevant
The principles are excellent. If you can put up with his silly stories along the way, but I guess that’s part of the narrative
This book has definitely has changed my perspective on my business

A must for business owners

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Exactly what I need. Will give this method of profit first a try! Thanks Mike for a very insightful book.

I will definitely implement

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Such an awesome system. As if it was designed for me! Can’t wait to read Mike’s other books

Best ever!!

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so simple and so effective, Profit First teaches you the overall concept AND the fine detail of how to make any business profitable (and explains why this is important) everyone starting out, or running a business, or trying to fix $ problems in your business = this book is relevant to you!

every business owner worldwide, must read this book!

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I think Mike’s genuine approach. And I’ll never look at a tube of toothpaste the same way ever again. ;-)

Relatable

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