Showing results by publisher "Penguin Audio" in Creativity & Genius

What sparks the flash of brilliance? How does groundbreaking innovation happen? Answering in his infectious, culturally omnivorous style, using his fluency in fields from neurobiology to popular culture, Johnson provides the complete, exciting, and encouraging story of how we generate the ideas that push our careers, our lives, our society, and our culture forward.

How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham as well as his interviews with the minds behind some of the greatest perennial sellers of our time.

Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward. Based on the breakthrough Akimbo workshop pioneered by legendary author Seth Godin, The Practice will help you get unstuck and find the courage to make and share creative work.

From the former director of GCHQ, learn the methodology used by the British intelligence agencies to reach judgements, establish the right level of confidence and act decisively. Intelligence officers discern the truth. They gather information - often contradictory or incomplete - and, with it, they build the most accurate possible image of the world. With the stakes at their absolute highest, they must then decide what to do.

In our 24-7 global economy, rest feels like a luxury at best and a weakness at worst. We see work and rest as competitors - but what if they're actually partners in a productive, balanced life? Blending rigorous scientific research with examples of writers, painters and thinkers - from Darwin to Stephen King - Silicon Valley futurist and business consultant Alex Soojung-Kim Pang exposes how we've underestimated the power of rest for our success. Though it's as natural as breathing, it's also a skill we can all learn to boost our creativity and productivity.

No one knows more about how to be creative than former Python and Fawlty Towers creator John Cleese. In this handy and often amusing guide he offers insights into his creative process and how you can come up with ideas, refine them and finally put them into action. Throughout, not only does he give immensely helpful practical advice, but he explains what is going on in our minds as look for inspiration or grapple to improve an idea. Learn at the feet of the master.

According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than 15 million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others.

A research-backed framework to help you accomplish your most ambitious goals by honing and harnessing your most powerful yet underutilised resource: intuition. What sets the most successful people apart? While hard work is certainly a factor, Professor Laura Huang's extensive research – spanning entrepreneurs, investors, Olympic athletes and Pulitzer Prize winners – reveals that their greatest asset is something less tangible: intuition. That instinctive ‘gut feeling’ often determines who seizes opportunities and who misses them.

By purchasing this audiobook, you are electing to join a secret underground movement. Membership will require you to conduct research on your immediate environment and complete a variety of assignments designed to creatively disrupt everyday life. The Wander Society method is based on the concept of experiencing unplanned time. That is all you need to know for now. If you are interested, please proceed to the checkout. All else will be revealed in time.

Publisher Robert Collier taught millions of people how to achieve more, attain more, and live more-all by tapping the incredible faculties of the human mind. His leading book, The Secret of the Ages, is now available as an audio program.

The creative mode in your brain is like a butterfly. It's beautiful and erratic, hard to catch, and highly valued as a result. If you want to capture it, you need a net. Enter the executive mode, the task-oriented network in your brain that helps you tie your shoes, run a meeting, or pitch a client. To succeed, you need both modes to work together - your inner butterfly to be active and free, but your inner net to be ready to spring at the right time and create that "aha!" moment. But is there any way to trigger these insights, beyond dumb luck?

In Defence of Leisure presents Marion Milner as a writer for our times. In asking the simple question: how do I want to spend my free time? Milner developed a method for discovering her true likes and dislikes. As Singh follows Milner's approach - from keeping a diary to painting, building a home and travelling to the sea - she discovers the importance of rest, creativity and play in all of our lives, and how it can open the door to achieving what we truly desire.

Brought to you by Penguin. Many of us consider making and consuming art to be a hobby, or even a luxury. But what if arts engagement – from classical music to salsa, poetry to pop concerts, galleries to graffiti – was in fact one of our most powerful tools for unlocking health and happiness? What if art could help you live longer – and even save your life? In Art Cure , Professor Daisy Fancourt reveals the life-changing power of the arts.

When we're kids, our parents tell us that being creative is fun, fun, fun. But when you decide to turn art into your career, whether that's painting, writing, drawing, or sculpting Edgar Allan Poe out of earthworms, that's when things get tough. In this insightful and heartfelt guide, artist and speaker Phil Hansen shares his hard-won wisdom from the front lines of life as a professional creative. Hansen provides advice for the difficult moments - the slumps, the creative blocks, the times when something you love doesn't resonate with the world - and gives you the pep talk you need....