Showing titles in Marketing
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Cleaning Business Secrets
- By: Carrie Knight
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If you're a cleaning business owner, you know how hard it is to find good customers who are willing to pay your prices! I've spent the last 12 years learning how to grow and scale my once failing business. Now I'm sharing all of my secrets to help cleaning business owners just like you! My mission is to give you the confidence and tools you need to build the business and life you've always dreamed of!
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Data Mining Techniques, Third Edition
- For Marketing, Sales, and Customer Relationship Management
- By: Gordon S. Linoff, Michael J.A. Berry
- Narrated by: Steve Menasche
- Length: 38 hrs and 33 mins
- Unabridged
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This new edition - more than 50 percent new and revised - is a significant update from the previous one and reveals how to harness the newest data mining methods and techniques to solve common business problems. The duo of unparalleled authors share invaluable advice for improving response rates to direct marketing campaigns, identifying new customer segments, and estimating credit risk. In addition, they cover more advanced topics, such as preparing data for analysis and creating the necessary infrastructure for data mining at your company.
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Excellent balance of depth & overview without code
- By Andrew M on 23-09-2022
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Data Mining Techniques, Third Edition
- For Marketing, Sales, and Customer Relationship Management
- Narrated by: Steve Menasche
- Length: 38 hrs and 33 mins
- Release date: 25-12-2018
- Language: English
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Non-member price: $39.99 or 1 Credit
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What Great Brands Do
- The Seven Brand-Building Principles that Separate the Best from the Rest
- By: Denise Lee Yohn
- Narrated by: Julie McKay
- Length: 8 hrs and 18 mins
- Unabridged
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Delivering a fresh perspective, Yohn's What Great Brands Do teaches an innovative brand-as-business strategy that enhances brand identity while boosting profit margins, improving company culture, and creating stronger stakeholder relationships. Drawing from 25 years of consulting work with such top brands as Frito-Lay, Sony, Nautica, and Burger King, Yohn explains key principles of her brand-as-business strategy.
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What Great Brands Do
- The Seven Brand-Building Principles that Separate the Best from the Rest
- Narrated by: Julie McKay
- Length: 8 hrs and 18 mins
- Release date: 27-07-2020
- Language: English
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Non-member price: $26.99 or 1 Credit
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The Art of the Pitch
- Persuasion and Presentation Skills that Win Business
- By: Peter Coughter
- Narrated by: TJ Johnson
- Length: 4 hrs and 35 mins
- Unabridged
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Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Listeners will learn how to develop skills to create the perfect presentation.
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The Art of the Pitch
- Persuasion and Presentation Skills that Win Business
- Narrated by: TJ Johnson
- Length: 4 hrs and 35 mins
- Release date: 27-05-2020
- Language: English
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Non-member price: $16.99 or 1 Credit
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The One Hour Content Plan
- The Solopreneur’s Guide to a Year’s Worth of Blog Post Ideas in 60 Minutes and Creating Content That Hooks and Sells
- By: Meera Kothand
- Narrated by: Liz Morey
- Length: 1 hr and 59 mins
- Unabridged
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The One Hour Content Plan will help you generate countless ideas. To be exact, a full year’s worth of traffic building and sales boosting content ideas in 60 minutes or less.
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The One Hour Content Plan
- The Solopreneur’s Guide to a Year’s Worth of Blog Post Ideas in 60 Minutes and Creating Content That Hooks and Sells
- Narrated by: Liz Morey
- Length: 1 hr and 59 mins
- Release date: 13-10-2022
- Language: English
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How to Double Conversion Rates
- Lessons Learnt Spending over Five Million Dollars on A/B Split Tests
- By: Josh Panebianco
- Narrated by: Josh Panebianco
- Length: 2 hrs and 27 mins
- Unabridged
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Have you ever wanted to increase the results of your website without spending more money on advertising? This book covers the key lessons and takeaways from what I learnt spending over $5 million on A/B split tests. Some of the lessons I will share with you include: The three factors that control conversion rates, the four steps to creating a compelling offer, how to sell an identical product for more than your competitors, and how to create your first winning split test.
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How to Double Conversion Rates
- Lessons Learnt Spending over Five Million Dollars on A/B Split Tests
- Narrated by: Josh Panebianco
- Length: 2 hrs and 27 mins
- Release date: 25-11-2019
- Language: English
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You Did What?
- 83 Years of Misadventure, Mayhem - and Millions!
- By: Drayton Bird
- Narrated by: Drayton Bird
- Length: 10 hrs and 52 mins
- Unabridged
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Ever wondered what would happen to your life if you just said "screw the rules"? Drayton Bird is one of the world’s best-known copywriters and direct marketing experts, having taught many thousands in 55 countries and worked with some of the world’s biggest organisations. A former member of the worldwide board of Ogilvy and Mather, he was a close associate of the late David Ogilvy - perhaps the most influential advertising man of the 20th century.
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You Did What?
- 83 Years of Misadventure, Mayhem - and Millions!
- Narrated by: Drayton Bird
- Length: 10 hrs and 52 mins
- Release date: 04-10-2021
- Language: English
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Non-member price: $27.99 or 1 Credit
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Contractor Click - Your Concrete Success Podcast
- By: Danny Barrera
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Contractor Click Podcast is a marketing and business growth podcast for concrete coating and home improvement contractors. Here, you’ll discover how you can start, grow, scale, and market your concrete coating business from top leaders in the industry. Whether you're looking for industry-specific concrete coating marketing strategies, how to generate more leads, book more estimates, sell more floors, or lead a growing organization, we're stoked to share what's working now! Who should listen to the Contractor Click Podcast? Concrete Coating ContractorsPaver InstallersFence & Deck ...
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The Dealer Playbook
- By: Michael Cirillo
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The car business is rapidly changing and modern car dealers are meeting the demand. Join Michael Cirillo on The Dealer Playbook podcast which features expert interviews, actionable advice, and insights that will help you create a thriving career and life within the retail automotive industry.
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Berkshire Beyond Buffett
- The Enduring Value of Values
- By: Lawrence A. Cunningham
- Narrated by: Sean Runnette
- Length: 9 hrs and 48 mins
- Unabridged
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Berkshire Hathaway, the $300+ billion conglomerate that Warren Buffett built, is among the world's largest and most famous corporations. Yet for all its power and celebrity, few people understand Berkshire, and many assume it cannot survive without Buffett. This book challenges that assumption. In a comprehensive portrait of the corporate culture that unites Berkshire's subsidiaries, Lawrence Cunningham unearths the traits that assure the conglomerate's perpetual prosperity.
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Berkshire Beyond Buffett
- The Enduring Value of Values
- Narrated by: Sean Runnette
- Length: 9 hrs and 48 mins
- Release date: 16-06-2016
- Language: English
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Understanding Digital Marketing
- Marketing Strategies for Engaging the Digital Generation
- By: Damian Ryan
- Narrated by: James Langton
- Length: 16 hrs and 1 min
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The world of digital media is changing at a phenomenal pace. Constantly evolving technologies are transforming not just how we access our information but how we interact and communicate with one another on a global scale. Understanding Digital Marketing is a practical, no-nonsense guide to web-marketing, the rules of new media, and researching the new generation of digital consumers. This fourth edition has been thoroughly revised with more information, fresh examples and case studies, and the latest developments in the industry.
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Understanding Digital Marketing
- Marketing Strategies for Engaging the Digital Generation
- Narrated by: James Langton
- Length: 16 hrs and 1 min
- Release date: 29-01-2019
- Language: English
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Non-member price: $35.99 or 1 Credit
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This I Know
- Marketing Lessons from Under the Influence
- By: Terry O'Reilly
- Narrated by: Terry O'Reilly
- Length: 9 hrs and 10 mins
- Unabridged
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Big companies spend a fortune marketing their wares and services. Can yours? Invariably people ask advertising veteran and CBC Radio host Terry O'Reilly one question more than any other: How does a little business compete with the big guys? After decades at the helm of an award-winning advertising production company, and over a decade exploring the art and science of marketing for CBC Radio, O'Reilly delivers all the answers they - and anyone with something to sell - ever wanted to know.
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This I Know
- Marketing Lessons from Under the Influence
- Narrated by: Terry O'Reilly
- Length: 9 hrs and 10 mins
- Release date: 27-02-2018
- Language: English
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#1 Best Seller
- Book Marketing...Reinvented
- By: Bryan Heathman
- Narrated by: Zackary Turner
- Length: 2 hrs and 20 mins
- Unabridged
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The business of book marketing has changed! The traditional rules longer apply, and a new era of marketing books is upon us - an approach in which authors are authentically engaging their audiences. But where do you start? Today's mega-success authors are not only writers but entrepreneurs who expertly work a strategy that leverages the power of social media, search engine optimization, advertising, speaking, bookstore signings, and a combination of other programs that are incredibly rewarding to the author.
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#1 Best Seller
- Book Marketing...Reinvented
- Narrated by: Zackary Turner
- Length: 2 hrs and 20 mins
- Release date: 06-06-2018
- Language: English
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Non-member price: $19.99 or 1 Credit
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Marketing Artificial Intelligence
- AI, Marketing, and the Future of Business
- By: Paul Roetzer, Mike Kaput
- Narrated by: Paul Roetzer
- Length: 6 hrs and 57 mins
- Unabridged
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Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into the near future.
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Marketing Artificial Intelligence
- AI, Marketing, and the Future of Business
- Narrated by: Paul Roetzer
- Length: 6 hrs and 57 mins
- Release date: 24-06-2022
- Language: English
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Non-member price: $22.99 or 1 Credit
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I'm Afraid Debbie From Marketing Has Left for the Day
- How to Use Behavioural Design to Create Change in the Real World
- By: Morten Münster
- Narrated by: David Bateson
- Length: 9 hrs and 27 mins
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With more than 50,000 copies sold in Denmark, this book has been on the bestseller list since its publication in 2017. Barack Obama used a secret competitive advantage to win two elections. Companies such as Google, Amazon and Novo Nordisk use the same insight to stir up innovation, increase compliance, improve the work environment and sell more products. And successful management groups in the C20 index have started using it as their preferred strategy. But what kind of insight are we talking about here? The answer is - behavioural design.
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I'm Afraid Debbie From Marketing Has Left for the Day
- How to Use Behavioural Design to Create Change in the Real World
- Narrated by: David Bateson
- Length: 9 hrs and 27 mins
- Release date: 18-06-2019
- Language: English
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Marketing for Accountants
- Get More Clients and Grow Your Profits
- By: Dekker Fraser
- Narrated by: Jimmy L. Lammers
- Length: 1 hr and 48 mins
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In this valuable CPA marketing guidebook, you will learn proven methods that can be effectively applied around the world by accountants with any level of prior marketing experience. The most important thing that you can do to set yourself up for success in any CPA business is to learn from top-level talent.
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Marketing for Accountants
- Get More Clients and Grow Your Profits
- Narrated by: Jimmy L. Lammers
- Length: 1 hr and 48 mins
- Release date: 20-11-2019
- Language: English
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John Carlton - Great Copywriting Changes Everything
- Converstions with the Best Entrepreneurs on the Planet
- By: John Carlton
- Narrated by: Mike Giles
- Length: 41 mins
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John Carlton slyly refers to himself as “the most ripped-off writer on the Web”, and no one on the inside of the online business world disagrees. Other marketers also call John “the most respected writing teacher alive", and the list of well-known marketers who freely reference John as their primary mentor for writing sales messages is just staggering.
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John Carlton - Great Copywriting Changes Everything
- Converstions with the Best Entrepreneurs on the Planet
- Narrated by: Mike Giles
- Length: 41 mins
- Release date: 20-04-2010
- Language: English
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Lead Generate
- 61 Days to Double Your Pay
- By: Scott Groves
- Narrated by: Scott Groves
- Length: 4 hrs and 44 mins
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In this audiobook, business coach, top-producing loan officer, and best-selling author Scott Groves will help you embark on a 61-day journey to build a new lead generation habit, transform your business, and potentially change your life. Learn how to grow your sales pipeline by working daily to improve your skills in lead generation, customer and referral source acquisition, and prospecting.
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Lead Generate
- 61 Days to Double Your Pay
- Narrated by: Scott Groves
- Length: 4 hrs and 44 mins
- Release date: 26-09-2019
- Language: English
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TikTok Algorithms 2024
- $15,000/Month Guide To Escape Your Job And Build an Successful Social Media Marketing Business From Home Using Your Personal Account, Branding, SEO, Influencer
- By: Jordan Smith
- Narrated by: Tom Brooks
- Length: 3 hrs and 29 mins
- Unabridged
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You definitely have to embrace and commit to using TikTok to the fullest extent possible to create a content backlog for the for-you page. As for younger and older generations, TikTok has democratized creativity and social media.
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TikTok Algorithms 2024
- $15,000/Month Guide To Escape Your Job And Build an Successful Social Media Marketing Business From Home Using Your Personal Account, Branding, SEO, Influencer
- Narrated by: Tom Brooks
- Length: 3 hrs and 29 mins
- Release date: 12-05-2022
- Language: English
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