Showing titles in Marketing
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The Small Business Bible, 2E
- Everything You Need to Know to Succeed in Your Small Business
- By: Steven D. Strauss
- Narrated by: Walter Dixon
- Length: 10 hrs and 22 mins
- Unabridged
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Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible is a comprehensive A-to-Z library of everything you might need to know. Not only does it teach new entrepreneurs what works and what doesn't, with scores of tips, hints, insider information, and secrets of success, but it's also a reliable, valuable, and insightful resource for established business owners who want to help their businesses to grow and succeed.
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The Small Business Bible, 2E
- Everything You Need to Know to Succeed in Your Small Business
- Narrated by: Walter Dixon
- Length: 10 hrs and 22 mins
- Release date: 02-10-2006
- Language: English
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$27.14 or free with 30-day trial
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Marketing 6.0
- The Future Is Immersive
- By: Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
- Narrated by: Graham Rowat
- Length: 5 hrs and 40 mins
- Unabridged
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In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world. In a new age of metamarketing, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade.
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Marketing 6.0
- The Future Is Immersive
- Narrated by: Graham Rowat
- Length: 5 hrs and 40 mins
- Release date: 19-12-2023
- Language: English
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$23.18 or free with 30-day trial
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The Power of Visual Storytelling
- How to Use Visuals, Videos, and Social Media to Market Your Brand
- By: Ekaterina Walter, Jessica Gioglio
- Narrated by: Anna Crowe
- Length: 6 hrs and 35 mins
- Unabridged
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Filled with thought-provoking examples from leading companies, The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes.
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The Power of Visual Storytelling
- How to Use Visuals, Videos, and Social Media to Market Your Brand
- Narrated by: Anna Crowe
- Length: 6 hrs and 35 mins
- Release date: 30-07-2021
- Language: English
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$21.99 or free with 30-day trial
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How Brands Are Built
- By: How Brands Are Built
- Original Recording
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On How Brands Are Built, branding professionals get into the details of what they do and how they do it. Other podcasts about branding focus on news, opinion, and high-level theory. They can give you a 30,000-foot view of branding; How Brands Are Built is where the rubber meets the road. In each episode, Rob Meyerson, a San Francisco-based brand strategist, interviews other strategists, designers, writers, namers, and researchers to help you understand how brands are really built.
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The Mindset Doctor Podcst
- By: Dr. Justin Moseley
- Original Recording
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Whether you're looking to improve your career, relationships, or overall well-being, The Mindset Doctor Podcast offers practical strategies for developing a growth mindset, overcoming obstacles, and unlocking your full potential.
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Slow Down, Sell Faster
- Understand Your Customer's Buying Process and Maximize Your Sales
- By: Kevin Davis
- Narrated by: Stephen Bowlby
- Length: 6 hrs and 27 mins
- Unabridged
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Slow Down, Sell Faster! does this by introducing a simple yet powerful method for buyer-focused selling that is practical, repeatable, and easily customizable. This buyer-focused approach extends to proposals and presentations, loyalty and retention, and, of course, cultivating more business. Each step in the book corresponds to a role you should adopt to meet customers’ needs at each stage of the buying process. Increasing sales is not just about learning more sales techniques; it’s about understanding the buying process - from your customer’s point of view.
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Slow Down, Sell Faster
- Understand Your Customer's Buying Process and Maximize Your Sales
- Narrated by: Stephen Bowlby
- Length: 6 hrs and 27 mins
- Release date: 02-10-2020
- Language: English
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$23.53 or free with 30-day trial
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Branding That Means Business
- Economist Edge: Books That Give You the Edge
- By: Matt Johnson, Tessa Misiaszek
- Narrated by: Stephanie Cannon
- Length: 6 hrs and 8 mins
- Unabridged
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Brands are all around us, more entwined with our lives than ever before. They have the power to shape not just what we buy, but how we act and how we feel about ourselves. Knowing how brands are built and add value has always been an important business skill. But, as the rules of engagement shift and change, it's become crucial. No longer the exclusive preserve of marketeers and brand managers, we all need to understand the deep interplay between brands, consumers and society in general.
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Branding That Means Business
- Economist Edge: Books That Give You the Edge
- Narrated by: Stephanie Cannon
- Length: 6 hrs and 8 mins
- Release date: 15-09-2022
- Language: English
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$30.09 or free with 30-day trial
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Product Management for Dummies
- By: Brian Lawley, Pamela Schure
- Narrated by: Chris Sorensen
- Length: 12 hrs and 54 mins
- Unabridged
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Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America - yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job - or simply aspire to break into a new role - Product Management for Dummies gives you the tools to increase your skill level and manage products like a pro.
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Product Management for Dummies
- Narrated by: Chris Sorensen
- Length: 12 hrs and 54 mins
- Release date: 28-06-2019
- Language: English
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$28.46 or free with 30-day trial
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Thought Particles
- Building Blocks of Perceptual Reality: Binary Code of the Mind
- By: Roy H. Williams
- Narrated by: Roy H. Williams
- Length: 1 hr and 2 mins
- Unabridged
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This limited-edition insight unveils the Wizard's theories on how thoughts are assembled in the mind from stored sensory associations. Properly used, this knowledge will allow you to deepen perception and heighten interest in all your attempts at visual and auditory messaging.
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Thought Particles
- Building Blocks of Perceptual Reality: Binary Code of the Mind
- Narrated by: Roy H. Williams
- Length: 1 hr and 2 mins
- Release date: 08-07-2008
- Language: English
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$12.99 or free with 30-day trial
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Connected Strategy
- Building Continuous Customer Relationships for Competitive Advantage
- By: Nicolaj Siggelkow, Christian Terwiesch
- Narrated by: David Marantz
- Length: 6 hrs and 58 mins
- Unabridged
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In this book, Nicolaj Siggelkow and Christian Terwiesch reveal the emergence of connected strategies as a new source of competitive advantage. With in-depth examples from companies operating in various industries, Connected Strategy identifies the four pathways - respond-to-desire, curated offering, coach behavior, and automatic execution - for turning episodic interactions into continuous relationships. The authors show how each pathway creates a competitive advantage, then guide you through the critical decisions for creating and implementing your own connected strategies.
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Too niche
- By Hayley on 21-03-2023
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Connected Strategy
- Building Continuous Customer Relationships for Competitive Advantage
- Narrated by: David Marantz
- Length: 6 hrs and 58 mins
- Release date: 20-10-2020
- Language: English
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$23.64 or free with 30-day trial
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Marketing for Dummies, 6th Edition
- By: Jeanette McMurtry MBA
- Narrated by: Gina Marie Davies
- Length: 16 hrs and 41 mins
- Unabridged
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In a post-pandemic, up or down economy, it's harder than ever to meet highly complex and ever-changing customer expectations. The top-selling Marketing For Dummies covers basics like sales strategy, channel selection and development, pricing, and advertising. We also teach you complex elements like personalization, customer behavior, purchasing trends, ESG ratings, and market influences. With this complete guide, you can build a business that not only competes in a challenging market, but wins.
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Marketing for Dummies, 6th Edition
- Narrated by: Gina Marie Davies
- Length: 16 hrs and 41 mins
- Release date: 20-12-2022
- Language: English
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$34.53 or free with 30-day trial
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Busting Silos
- How Snowflake Unites Sales and Marketing to Win Its Best Customers
- By: Hillary Carpio, Travis Henry
- Narrated by: Teri Schnaubelt
- Length: 7 hrs and 2 mins
- Unabridged
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Hillary Carpio and Travis Henry of Snowflake helped scale the go-to market program behind one of the fastest growing software companies in history. Not satisfied with the traditional model of separate sales and marketing functions, they married both into integrated, account-based, cross-functional teams that targeted and closed business at historic rates—what they call "one-team GTM." In Busting Silos: How Snowflake Unites Sales and Marketing to Win Its Best Customers, Carpio and Henry map out how you can do the same at scale.
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Busting Silos
- How Snowflake Unites Sales and Marketing to Win Its Best Customers
- Narrated by: Teri Schnaubelt
- Length: 7 hrs and 2 mins
- Release date: 18-07-2023
- Language: English
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$23.93 or free with 30-day trial
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Branding for Dummies, 2nd Edition
- By: Bill Chiaravalle, Barbara Findlay Schenck
- Narrated by: James Fouhey
- Length: 14 hrs and 38 mins
- Unabridged
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Whether your business is large or small, global or local, this new edition of Branding for Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. It'll help you define your company's mission, the benefits and features of your products or services, what your customers and prospects already think of your brand, what qualities you want them to associate with your company, and so much more.
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Branding for Dummies, 2nd Edition
- Narrated by: James Fouhey
- Length: 14 hrs and 38 mins
- Release date: 10-09-2019
- Language: English
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$29.68 or free with 30-day trial
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The Branding Bible
- Personal and Business Branding and Marketing
- By: Stephen Cardone
- Narrated by: Robert Hall
- Length: 5 hrs and 15 mins
- Unabridged
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Would you like to learn about personal or business branding and marketing? If so, The Branding Bible is the all-in-one audiobook you have been searching for. Discover: the purpose of branding; the difference between branding and marketing; how to create loyal brand customers; and much more!
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The Branding Bible
- Personal and Business Branding and Marketing
- Narrated by: Robert Hall
- Length: 5 hrs and 15 mins
- Release date: 13-09-2019
- Language: English
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$22.99 or free with 30-day trial
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A psicologia do dinheiro
- Descubra como as emoções influenciam nossas escolhas financeiras e aprenda a tomar decisões mais inteligentes
- By: Dan Ariely, Jeff Kreisler, Ivo Korytowski
- Narrated by: Reinaldo Rodrigues
- Length: 9 hrs and 56 mins
- Unabridged
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Neste livro, o consagrado psicólogo Dan Ariely uniu forças com o comediante Jeff Kreisler para revelar como as emoções dominam nossa maneira de lidar com o dinheiro e para derrubar as mais consagradas—e equivocadas—premissas das finanças pessoais.
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A psicologia do dinheiro
- Descubra como as emoções influenciam nossas escolhas financeiras e aprenda a tomar decisões mais inteligentes
- Narrated by: Reinaldo Rodrigues
- Length: 9 hrs and 56 mins
- Release date: 24-03-2022
- Language: Portuguese
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$24.83 or free with 30-day trial
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New Markets for Artists
- How to Sell, Fund Projects, and Exhibit Using Social Media, DIY Pop-Ups, eBay, Kickstarter, and Much More
- By: Brainard Carey
- Narrated by: Richard Allen
- Length: 6 hrs and 47 mins
- Unabridged
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This book is like a language course that is meant to enhance your ability to communicate your art and creative ideas to the world. In the new millennium, artists must create new models for exhibitions and sales. They must also be aware of new modes of communication, from social networking to the latest mobile phone apps. How we share visual information is radically shifting, and artists can benefit from all of these new tools.
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New Markets for Artists
- How to Sell, Fund Projects, and Exhibit Using Social Media, DIY Pop-Ups, eBay, Kickstarter, and Much More
- Narrated by: Richard Allen
- Length: 6 hrs and 47 mins
- Release date: 29-03-2013
- Language: English
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$23.64 or free with 30-day trial
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No B.S. Direct Marketing
- The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Extraordinary Growth and Profits
- By: Dan S. Kennedy, Marty Fort - contributor, Darcy Juarez - contributor
- Narrated by: Jon Vertullo
- Length: 6 hrs and 19 mins
- Unabridged
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The Millionaire Maker has done it once again! Dan S. Kennedy revisits little-known, profit-proven direct mail strategies that continue to be effective for any business.
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No B.S. Direct Marketing
- The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Extraordinary Growth and Profits
- Narrated by: Jon Vertullo
- Series: No B.S.
- Length: 6 hrs and 19 mins
- Release date: 21-05-2024
- Language: English
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$23.53 or free with 30-day trial
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For the Love of Marketing
- By: Simon Kingsnorth
- Original Recording
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For the Love of Marketing is a weekly podcast that talks about all things marketing. It is a channel for smart marketers to gain in-depth knowledge about key topics and trends in marketing along with practical solutions and advice. This podcast features Simon Kingsnorth, best selling author and CEO of a unique marketing agency with more than 20 years of experience in the field.
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How Are You, Really?
- Living Your Truth One Answer at a Time
- By: Jenna Kutcher
- Narrated by: Jenna Kutcher
- Length: 9 hrs and 7 mins
- Unabridged
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Forget hustle harder. Forget a mandatory 5 a.m. wake-up. Forget outlining your life plan in six-month, one-year, and five-year spans. We're living in a cultural shift as we reframe our perspectives around the purpose of work, what work/life balance really means, and how we want to spend our time...
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Inspiring and relatable in so many ways
- By Anonymous on 21-04-2024
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How Are You, Really?
- Living Your Truth One Answer at a Time
- Narrated by: Jenna Kutcher
- Length: 9 hrs and 7 mins
- Release date: 28-06-2022
- Language: English
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$27.88 or free with 30-day trial
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The Marketing & Business Growth Playbook
- The Essential Blueprint for Clarifying Your Message, Generating More Profits, and Growing Your Small Business
- By: Dan Lu
- Narrated by: Dan Lu
- Length: 5 hrs and 57 mins
- Unabridged
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Are you an action-oriented achiever who wants a powerful, easy-to-follow roadmap to generate more sales and improve your bottom line? Sadly, most entrepreneurs and their companies are performing well below their potential. It’s not due to lack of great products or services - it’s due to poor strategy. The Marketing & Business Growth Playbook will help you attract your ideal market, optimize your lead and sales process for higher conversions, and effectively scale your business.
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The Marketing & Business Growth Playbook
- The Essential Blueprint for Clarifying Your Message, Generating More Profits, and Growing Your Small Business
- Narrated by: Dan Lu
- Length: 5 hrs and 57 mins
- Release date: 05-05-2021
- Language: English
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$23.18 or free with 30-day trial
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