The Futur with Chris Do cover art

The Futur with Chris Do

The Futur with Chris Do

By: The Futur
Listen for free

About this listen

 The Futur Podcast is a show that explores the interesting overlap between design, marketing, and business. Our host (and CEO of The Futur), Chris Do, hold candid conversations with inspirational people from the worlds of design, technology, marketing, business, philosophy and personal development. These conversations go deep. With the aim of understanding who these incredible people are, what drives them to do what they do, and what can we--the listener--learn from it all. Visit thefutur.com/podcast for show notes and additional information from each episode.©2021 The Futur, LLC Art Economics Marketing Marketing & Sales Personal Development Personal Success
Episodes
  • Why Friendships Change: Values, Growth, and Distance w/ Jule Kim | Ep 405

    Why Friendships Change: Values, Growth, and Distance w/ Jule Kim | Ep 405
    Dec 13 2025
    In this episode, Chris Do and Jule Kim dive deep into the meaning of true friendship and the different tiers that define closeness and trust. They explore how people move in and out of our inner circles over time, based on shared values and behavior. Chris shares his philosophy of offering friendship freely as a way to reveal true character. Jule reflects on her people-pleasing tendencies and how boundaries have evolved throughout her life. Together, they unpack how friendships form not just through proximity but through intentional choice. Timestamps (00:00) — Intro (07:45) — Four tiers of friends (13:52) — Reading people’s behavior (19:30) — Hidden intentions in relationships (25:42) — People-pleasing consequences (32:58) — Values shaping connection (39:44) — Judgment versus grace (47:10) — Navigating social hierarchies (54:55) — When friendships shift (01:02:12) — Boundaries and self-respect (01:09:49) — Avoiding harmful influences (01:16:33) — Friendship tests explained (01:23:25) — Giving versus being used (01:31:18) — Trust earned over time (01:38:10) — Acceptance and belonging Check out today's guest, Jule Kim: Jule's LinkedIn: ⁠⁠⁠https://www.linkedin.com/in/julekim/⁠⁠⁠ Jule's Instagram: ⁠⁠⁠https://www.instagram.com/itsjulekim⁠⁠⁠ Executive Coach Jule Kim : ⁠⁠⁠https://adviceactually.com/⁠⁠⁠ Jule Kim's Podcasts: Spotify: ⁠https://open.spotify.com/show/3Wy7NzSjPBFU42tGS0jUeB?si=27adaa65f448473c⁠ Apple: ⁠https://podcasts.apple.com/us/podcast/this-is-how-you-think-a-personal-growth-and/id1821606552⁠ Check out The Futur: Website: ⁠⁠⁠https://www.thefutur.com/⁠⁠⁠ Courses: ⁠⁠⁠https://www.thefutur.com/shop⁠⁠⁠ Linkedin: ⁠⁠⁠https://www.linkedin.com/company/the-futur/⁠⁠⁠ Podcasts: ⁠⁠⁠https://thefutur.com/podcast⁠⁠⁠ Instagram: ⁠⁠⁠https://www.instagram.com/thefuturishere/⁠⁠⁠ Facebook: ⁠⁠⁠https://www.facebook.com/theFuturisHere/⁠⁠⁠ X: ⁠⁠⁠https://x.com/thefuturishere⁠⁠⁠ TikTok: ⁠⁠⁠https://www.tiktok.com/@thefuturishere⁠⁠⁠ Youtube:⁠⁠⁠https://www.youtube.com/thefuturishere⁠⁠⁠ Check out Chris Do: LinkedIn:⁠⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠⁠ Facebook:⁠⁠⁠https://www.facebook.com/BizOfDesign⁠⁠⁠ Instagram:⁠⁠⁠https://www.instagram.com/thechrisdo/⁠⁠⁠ X: ⁠⁠⁠https://x.com/thechrisdo⁠⁠⁠ TikTok: ⁠⁠⁠https://www.tiktok.com/@thechrisdo⁠⁠⁠ Threads:⁠⁠⁠ https://www.threads.net/@thechrisdo⁠⁠⁠ Behance: ⁠⁠⁠https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices
    Show More Show Less
    1 hr and 41 mins
  • Why Your Content Isn’t Connecting w/ Brendan Kane | Ep 404

    Why Your Content Isn’t Connecting w/ Brendan Kane | Ep 404
    Dec 11 2025
    In this episode, Chris Do sits down with Brendan Kane to break down the psychology and structure behind engineering viral content. Brendan explains why most creators fail—not because virality is impossible, but because their intentions and creative frameworks are misaligned with how audiences actually behave. Together, they unpack the mechanics of “man on the street” videos, the role of tension, conflict, and perspective shifts, and the storytelling patterns that have worked consistently for decades. Chris reflects on trying the format himself, sharing what felt awkward, what unexpectedly succeeded, and what he learned about audience emotional response. Timestamps (00:00) — Intro (05:12) — Built-in tension explained (10:04) — Know-like-trust strategy breakdown (15:01) — Awkward moments create tension (20:03) — Predictable storytelling patterns (25:07) — Emotion and viewer intention (30:11) — Designing stories for impact (35:34) — Brendan’s pivot to social (40:48) — Perspective-shift questioning style (45:55) — Letting stories create tension (50:58) — Why predictable formats work (55:59) — History of story structures (01:01:10) — Viral success versus intention (01:06:22) — Emotional resonance through storytelling (01:11:40) — Global creators and influence Check out today's guest, Brendan Kane: LinkedIn: ⁠⁠⁠https://www.linkedin.com/in/brendanjkane?original_referer=https%3A%2F%2Fwww.google.com%2F YouTube: ⁠⁠⁠https://www.youtube.com/c/brendankane Website: ⁠⁠⁠https://brendanjkane.com/ Instagram: ⁠⁠⁠https://www.instagram.com/brendankane/?hl=en Check out The Futur: Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thefutur.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Courses: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thefutur.com/shop⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Linkedin: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/the-futur/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcasts: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thefutur.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/thefuturishere/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/theFuturisHere/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ X : ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/thefuturishere⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ TikTok: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@thefuturishere⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Youtube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/thefuturishere⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Check out Chris Do: LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/BizOfDesign⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/thechrisdo/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ X:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://x.com/thechrisdo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ TikTok: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@thechrisdo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Threads: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.threads.net/@thechrisdo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Behance: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices
    Show More Show Less
    1 hr and 16 mins
  • The Courage to Choose Your Own Life w/ Jodie Cook | Ep 403

    The Courage to Choose Your Own Life w/ Jodie Cook | Ep 403
    Dec 6 2025
    In this episode, Chris Do and Jodie Cook dive deeply into The Courage to Be Disliked, exploring the core ideas of Adlerian psychology and how they contrast with the more widely known Freudian approach. Jodie explains why this single book has followed her across continents—literally part of her 23-kilo life—and how its central messages about agency, choice, and goal-driven behavior have shaped her worldview. Chris shares his own experience reading the book for the first time, remarking on how its ideas often feel like someone has put his own thoughts on paper. Together, they unpack how the book’s dialogue between a philosopher and a student challenges conventional thinking around trauma, past experiences, and personal responsibility. Timestamps (00:00) – Intro (04:01) – Meaning we assign events (07:04) – Freudian vs Adlerian psychology (10:09) – Goal-based behavior explained (14:00) – Blushing example breakdown (17:59) – Radical responsibility and agency (22:01) – Three ways books change us (24:59) – Seeking acceptance and approval (28:30) – Courage to choose happiness (32:10) – Self-sufficiency and social harmony (36:15) – Shifting life paths intentionally (40:20 – Misunderstanding discomfort and growth (44:10) – Rewriting old personal narratives (48:30) – Breaking approval-seeking patterns (53:15) – Culture, conflict, and expectations (57:40) – Detaching identity from past (01:02:05) – Finding autonomy in decisions (01:06:20) – How belief drives behavior (01:11:10) – Designing a life intentionally (01:15:38) – Closing reflections on freedom Check out today's guest, Jodie Cook: LinkedIn: ⁠⁠https://www.linkedin.com/in/jodie-cook/⁠⁠ YouTube: ⁠⁠https://www.youtube.com/@Jodie_Cook⁠⁠ Websites: ⁠⁠https://www.jodiecook.com/⁠⁠ Instagram: ⁠⁠https://www.instagram.com/jodie.cook_/?hl=en⁠ Check out The Futur: Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thefutur.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Courses: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thefutur.com/shop⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Linkedin: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/the-futur/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcasts: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thefutur.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/thefuturishere/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/theFuturisHere/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ X : ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/thefuturishere⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ TikTok: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@thefuturishere⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Youtube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/thefuturishere⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Check out Chris Do: LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/BizOfDesign⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/thechrisdo/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ X:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://x.com/thechrisdo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ TikTok: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@thechrisdo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Threads: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.threads.net/@thechrisdo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Behance: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices
    Show More Show Less
    1 hr and 18 mins
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.