Selling to Serve cover art

Selling to Serve

Sell Your Accounting & Bookkeeping Services with Unshakeable Confidence for More Than You Thought Possible

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Selling to Serve

By: James Ashford
Narrated by: James Ashford
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About this listen

You’re not running an accountancy firm; you’re running a business. But most accountants and bookkeepers don’t have a business, they have chaos. You end up doing far more work than you get paid for, and you’re not valued enough by your clients. Ultimately, you’re not getting the rewards you deserve, which include financial rewards, the gift of time, growth, joy and fulfilment, which feels unfair and not why you started this. You wanted to serve and impact your clients to the highest levels and get rewarded for it.

This book will take you on a journey that will challenge some of your most limiting beliefs, remove conflicting thoughts, reveal the blueprint for a successful sales system, and give you the unshakeable confidence to do what you now perceive to be hard, to make life so much easier.

©2021 James Ashford (P)2021 James Ashford
Management Management & Leadership Business Leadership
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It felt like James was speaking to me. He really understands the thought process of accountants and bookkeepers. a fantastic audiobook!

Speaks to me

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Great ideas on growing your business and how to not undersell yourself and the work you do. So very relevant during these recent times after COVID.

Every accountant in business should read this

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Built on my existing knowledge of proposals in accounting industry plus so much more. Great introduction to systems around core proposal to be successful. Have bought 3 paper copies to share with the team, annotate and just start. Thanks James. Bloody awesome.

Must read for accountants

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