Showing titles in Marketing

This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next.

Marketing with AI For Dummies is your introduction to the revolution that's occurring in the marketing industry, thanks to artificial intelligence tools that can create text, images, audio, video, websites, and beyond. This book captures the insight of leading marketing executive Shiv Singh on how AI will change marketing, helping new and experienced marketers tackle AI marketing plans, content, creative assets, and localized campaigns. You'll also learn to manage SEO and customer personalization with powerful new technologies.

Based on Donald Miller’s bestselling book?Building a StoryBrand, Claire Diaz-Ortiz applies the seven principles of the StoryBrand Framework to help you build an effective, long-lasting social media plan for your brand. Most business owners are blindly guessing at their social media strategy...

Restaurants boast some of the highest failure rates of any industry, yet even worse is the sheer number of concepts that struggle just to break even. In The Restaurant Marketing Mindset, Chip Klose introduces a series of mindset shifts and actionable frameworks to help owners and operators finally take control of their marketing.

Millionaire maker Dan S. Kennedy has told it like it is for over thirty years: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Now, this ultimate collection of Kennedy's best sales and marketing wisdom from twelve of his bestselling titles showcases the top content from the legendary millionaire maker himself.

SEO Explained: Decoding SEO with Expert Insight and Science-Backed Strategies is a new podcast hosted by Kyle Roof and Adam Truszkowski, the leaders behind High Voltage SEO. This podcast is your essential guide to all things SEO and digital visibility.Join us on a journey through the dynamic world of Search Engine Optimization as we dive into topics like selecting the right SEO agency, building Google's trust, and achieving SEO greatness. Whether you're a newcomer to online marketing or a seasoned pro, our podcast will equip you with the knowledge and strategies needed to excel in the digital ...

In this audiobook, you will learn how to reach thousands of people on Facebook using sales funnels. Facebook sales funnels are used to reach out to a target audience and persuade them to purchase. You will find updated Facebook sales funnels strategies that will provide you with a lot of value and actionable steps. Plus an understanding of the Facebook algorithm recent changes will help with your marketing approach. This full pack audiobook will help you in creating more effective advertising content that will capture the attention of your target audience.

Ready to make and publish your first mobile app? Creating your first iPhone and Android app can be a stressful jump head-first into the great unknown. Are you ready to skip all the drama and create a successful app? Discover how to design your mobile app, hire an app developer, and get your app published on the app store - no tech experience needed. Enjoy this audiobook, created by number one global appreneur who quit her job and published over 430 apps with over 25 million downloads worldwide.

Not everyone is outgoing, polished, courageous, and loud. In this book you'll discover how you can be yourself and still crush it in your network marketing company. Be prepared to learn how introversion impacts your business, alternative strategies to get customers and recruits, and more....

Agency and economics. It's that simple. Most creative, design, technical, digital, marketing, and advertising-type agency owners face constant daily challenges when trying to scale their agency business. Spencer Gallagher and Peter Hoole guide you through the growth journey with their intimate experience, having over the last 13 years helped thousands of agencies scale. Having been involved at every possible stage of the agency growth journey, they are confident that this book has all the information you need to help build a best-in-class agency.

Nowadays everybody is talking about positioning. Positioning is the most important aspect in business. And they are right. On the other hand, most of those people just talk about the expert in the niche. But that's only one possibility to position yourself. There are many other ways for positioning in order to reach a wider target group. Especially in view of automation in the internet, there is a whole new range of possibilities out there. And if you don't take advantage of them, you'll never be able to grow in the internet.

"A much-needed guide to winning in business as a human in an all-too online world." – Entrepreneur Trying to win the internet is a gloriously inefficient way to build a business. No matter your goals, The Obvious Choice offers 15 essential lessons on profit and success that are timeless...

With over 20 years in corporate marketing, branding, manufacturing and distribution, working with top brands like Jeep, United Colors of Benetton, Sesame Street, and TV series The Block, it's fair to say Therese Tarlinton knows a thing or two about marketing. It may come as a surprise to some, but Therese knows from experience that the most effective marketing strategies involve finding the right partnerships and collaborating to leverage your growing brand.

Digital Marketing All-in-One For Dummies is the most comprehensive tool for marketers looking to beef up their online presence. In this edition, you'll learn the latest trends in digital marketing strategies, including brand-new insight on how to incorporate artificial intelligence into your marketing plans. You'll also get the latest information on how to manage your customers' experiences, create exceptional marketing content, get help from influencers, and leverage social accounts for more followers and greater profits

Spa Marketing Made Easy Podcast is a place where we share simple, proven strategies just for spa industry professionals, to help you get more clients in the door so you can create a life you love.

From the author of Fanatical Prospecting and the company that re-invented sales training, the Sales Gravy Podcast helps you win bigger, sell better, elevate your game, and make more money fast.

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

Modernize your music marketing and explore the behind the scenes of what it takes to succeed in the music industry. Join our host, Andrew Southworth, to learn how to invest in yourself & grow your music business from speaking with people doing cool things in the music industry.

Account-Based Marketing is a podcast designed as a collection of conversations with sales and marketing leaders, sharing thoughts and practical tips to growing your valuable customers. This podcast is brought to you by MomentumABM, a world-leading B2B growth consultancy and analyst firm. You can learn more at www.momentumabm.com

Season 4: Join Mark Fidelman on "AI Marketing," where cutting-edge AI solutions meet modern marketing strategies. Each episode, we dive into the latest and most effective AI tools revolutionizing the marketing landscape. From deep dives into specific AI technologies to discussions with industry pioneers, our podcast keeps you at the forefront of AI-driven marketing innovation. Whether you're a marketing professional eager to enhance your campaigns or a tech enthusiast curious about AI's impact on marketing, "AI Marketing" is your go-to resource for staying ahead in the dynamic world of AI ...