Most retailers dread returns, but what if they're not the problem you think they are? In this episode, Sal breaks down the real story behind returns — why they happen, what they reveal about your customers, and how the smartest retailers turn returns into repeat sales instead of lost revenue.

You'll learn simple ways to streamline your returns process, reduce unnecessary returns, and create an experience that builds trust rather than frustration. If you've ever wondered how to make returns easier, faster, and more profitable, this episode is your new go-to guide.

✨ In this episode:
• Why returns are actually data you can use
• The biggest mistakes retailers make with returns
• How to turn a return into a new sale
• Easy improvements for a smoother returns experience

— Sal

Short on time but need big wins? This Black Friday special combines three game-changing strategies from our most popular episodes.

You'll learn:

• The "Most Popular" trick: How one word change increases sales and average order value (backed by behavioral science)
• From nurse to 7-figures: Why starting before you're ready beats waiting for the perfect plan
• Subscription box gold: How 400 monthly subscribers created guaranteed revenue and transformed an entire business model

Three stories. Three strategies. At least one aha moment for your store.

Grab the free Discount Calculator: https://scale.theretailacademy.net/discount-calculator

How do you grow from one small electronics store to over 100 locations in just a few years—while redefining what secondhand retail looks like?

In this episode of the Bringing Business to Retail Podcast, Salena Knight sits down with Stephen Preuss, CEO & Co-Founder of PayMore, one of the fastest-scaling secondhand electronics franchises in the U.S.

Stephen shares the real story behind PayMore's explosive growth, including:

💡 How a 20-year journey led to a "brand-new" retail category
🔌 The proprietary technology that lets PayMore price and process electronics in minutes
♻️ How the company is keeping millions of pounds of e-waste out of landfills
🏬 Why they blended brick-and-mortar retail with a powerful e-commerce engine
🚀 The decision to franchise—and how it helped them expand coast to coast
🎯 What every retailer needs to know about resale, sustainability, and the circular economy

Whether you run a physical store, sell online, or want to inject innovation into your retail business, this conversation will change the way you think about growth, customer experience, and the future of pre-loved products.

If you're curious about scaling, franchising, tech-enabled retail, or building a business that customers trust immediately, this episode is for you.