In this episode, Bill Betts is joined by Vicky Skinner, who shares the important work being done by the Animal Focused Alliance. This organisation supports pet businesses by providing clear, reliable advice on licensing, compliance, and best practices.

Vicky explains how the Alliance was set up to help groomers, boarders, walkers, and other pet professionals raise their standards, understand their legal responsibilities, and access the right information, especially when the rules and guidance can feel confusing or unclear.

Bill and Vicky talk about the power of community and collaboration, and how working together as an industry can help shape better animal welfare policies and protect responsible business owners.

This episode is packed with practical insights into what it takes to stay compliant, improve your professionalism, and where to turn when you need trusted guidance.

You can find out more about The Animal Focused Alliance on their website here: https://www.animalfocusedalliance.co.uk/

• The Animal Focused Alliance is here to help. It offers guidance on licensing, compliance, and ethical standards.
• Clear advice matters. Pet professionals need facts they can trust – especially when laws and rules change.
• Stay informed. Understanding your legal obligations helps you avoid issues before they arise.
• We’re stronger together. Collaboration and support within the industry help raise standards for everyone.
• Resources are available. The Alliance provides access to legal advice and tools tailored to the pet care sector.
• Speak up and get involved. Being part of a wider community helps influence change and protect animal welfare.

As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn!

You can find out more and sign up for Lopay here: https://merchant.lopay.app/ref/PETPASSION2500, where listeners of this podcast get £2500 of fee-free transactions!

And of course, if you feel like you could benefit from Bill's business programs for the Pet Grooming industry, visit our website: https://petpassiontoprofit.com/

In this episode, Bill Betts chats with Dee Ann Allen, one of his amazing clients, about her inspiring journey from working in retail and food service to running her own pet grooming business.

Dee shares what it was like to make such a big career change and how she discovered that her real passion was working with animals. The conversation covers everything from setting the right prices to managing time better, and building a business that actually fits around your life – not the other way around.

They also discuss the lessons Dee learned from being part of the Pet Grooming Business Programme – including how to feel more confident in business decisions and how to create a better balance between work and home life.

If you’re at a turning point in your own career or just need a boost of motivation, Dee’s story is full of honest advice and practical tips that can help you move forward.

• It’s never too late to change paths. Dee moved from retail into grooming – and found her passion.
• Pricing is key. Reviewing and updating your prices helps you stay profitable and avoid burnout.
• Time management matters. Knowing how to plan your day makes running a business less stressful.
• Support makes a difference. Being part of a grooming community helps you grow faster and feel less alone.
• You don’t have to do it all at once. Dee shows that steady progress and small changes add up over time.

As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn!

You can find out more and sign up for Lopay here: https://merchant.lopay.app/ref/PETPASSION2500, where listeners of this podcast get £2500 of fee-free transactions!

And of course, if you feel like you could benefit from Bill's business programs for the Pet Grooming industry, visit our website: https://petpassiontoprofit.com/

In this episode, Bill Betts is joined by Jo Wallace, a passionate pet groomer, trainer, and advocate for lifelong learning in the grooming industry.

Jo reflects on her time at the Pet Pro Expo, sharing why events like these are so valuable – not just for learning new business strategies like lead generation and storytelling, but also for the community and connection they provide. She speaks about how one speaker in particular – Fanny – really stood out, and how storytelling can play a powerful role in building a strong business.

Jo also shares her personal journey – from volunteering at an animal rescue in Costa Rica, to leaving corporate life behind and retraining as a pet groomer. She explains how her background in HR and training now feeds into her grooming career, especially as she starts to offer more education and support to other groomers.

She’s also diving deeper into the world of cat grooming, and shares some helpful advice around the differences between cats and dogs – including how understanding feline behaviour is key to successful (and safe) cat grooms.

If you’ve ever felt unsure about the next steps in your business or are looking to get inspired, this episode will leave you feeling motivated and connected to the wider grooming world.

• Pet Pro Expo created real connection. Jo shares how networking with other professionals helped her grow.
• Understanding cats is essential. Grooming cats isn’t the same as dogs – you need to know feline behaviour.
• Industry events are more than talks. They give you the space to think about the future of your business.
• Jo’s journey is inspiring. From animal rescue work in Costa Rica to becoming a groomer and trainer, she brings a unique perspective.
• Keep learning. Jo reminds us that education, reflection, and peer support are key to long-term success.
• Community makes a difference. You don’t have to grow your business alone – sharing ideas helps everyone.

As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn!

You can find out more and sign up for Lopay here: https://merchant.lopay.app/ref/PETPASSION2500, where listeners of this podcast get £2500 of fee-free transactions!

And of course, if you feel like you could benefit from Bill's business programs for the Pet Grooming industry, visit our website: https://petpassiontoprofit.com/