Showing results by publisher "Brilliance Audio" in Business & Careers

This remarkable business allegory tells a fascinating story in presenting the key principles of Napoleon Hill's revolutionary best seller Think and Grow Rich. While you follow a struggling young entrepreneur through a life-changing series of encounters with some of today's foremost business leaders and inspirational figures, you'll find encouragement and motivation to believe in yourself, discover your own Personal Success Equation, and to never give up. You are just three feet from gold!

In the world of work, the single greatest asset of successful individuals, teams, and organizations is their mindset - what happens in between their ears. It's not the corporate strategy, the sales compensation plan, or the market segments they're pursuing. It is what each leader, team member, and employee chooses to focus on, to believe, and to create for themselves and others.

We Are All Weird is a celebration of choice, of treating different people differently and of embracing the notion that everyone deserves the dignity and respect that comes from being heard. The book calls for end of "mass" and for the beginning of offering people more choices, more interests, and giving them more authority to operate in ways that reflect their own unique values.

The solution in each case was a focus on customer experience, the most powerful - and misunderstood - element of corporate strategy today. Customer experience is, quite simply, how your customers perceive their every interaction with your company. It’s a fundamental business driver. Here’s proof: over a recent five-year period during which the S&P 500 was flat, a stock portfolio of customer experience leaders grew 22 percent.

Improve Your Communication Skills is your practical guide to effective verbal, non-verbal, and written communication in business. Full of proven tips and techniques, it will help you keep the interest of a large audience, impress a potential employer, or simply win the argument at an important meeting. Better communication skills can have a direct impact on your career development. This book provides vital guidance on improving your conversations, building rapport with colleagues, learning skills of persuasion, and more.

In How Star Wars Conquered the Universe, veteran journalist Chris Taylor traces the series from the difficult birth of the original film through its sequels, the franchise’s death and rebirth, the prequels, and the preparations for a new trilogy. Taylor provides portraits of the friends, writers, artists, producers, and marketers who labored behind the scenes to turn Lucas’s idea into a legend.

How does a good manager become a great leader? Ask around in business circles, and you’ll get a thousand different answers. But now, internationally-renowned leadership expert Dr. Peter Fuda has created a single, coherent roadmap for leadership effectiveness in Leadership Transformed. After more than a decade’s research and practice, Dr. Fuda shares the seven common themes that have enabled hundreds of CEOs across the world to transform themselves into highly effective leaders, and transform the performance of their organizations as well.

In the 1960s, IBM CEO Tom Watson called an executive into his office after his venture lost $10 million. The man assumed he was being fired. Watson told him, "Fired? Hell, I spent $10 million educating you. I just want to be sure you learned the right lessons." In Billion Dollar Lessons, Paul Carroll and Chunka Mui draw on research into more than 750 business failures to reveal the misguided tactics that mire companies over and over.

The best companies in the world discover what their customers desire - and then deliver it in memorable and deeply human experiences. How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success

Marketing is not a department - it's the story of how you create difference for your customers. We spent $500 billion globally on advertising in 2013. Every year we're spending more money, to interrupt more people, more often, with messages they don't care about and don't pay attention to. We've come to believe that the way to succeed is to have an advantage - by being different or better, more visible, or just plain louder.

The 3rd edition of The Amazon Way is one of the rare business leadership books giving actionable insights for innovation and business growth to be the basis for your digital transformation gameplan. The Amazon Way translates Amazon's unique culture and management practices into insights and opportunities, as only an Amazon executive and expert advisor could do for the Amazon Leadership Principles giving listeners one of the essential business leadership books for the digital era.

Down and Dirty Pictures chronicles the rise of independent filmmakers and of the twin engines - the Sundance Film Festival and Miramax Films - that have powered them. Peter Biskind profiles the people who took the independent movement from obscurity to the Oscars, most notably Sundance founder Robert Redford and Harvey Weinstein, who with his brother, Bob, made Miramax an indie powerhouse.

The biggest epidemic plaguing businesses today is the failure to solve issues quickly and permanently. Most companies get stuck in endless meetings that rehash the same problems without resolution, creating a culture of frustration and stagnation. Issues reveals the cure: a proven system used by tens of thousands of businesses to remove friction, fast-track growth, and ignite greatness.

Workplaces are filled with all types of people, and some of them can be very difficult to get along with. By understanding difficult people and their behaviors, a savvy individual can resolve the awkward and problematic situations they create. Dealing with Difficult People looks at difficult behavior - what drives it and how to cope with it by managing aggression, avoiding awkward situations, and keeping calm. This third edition provides tools and techniques for dealing with difficult customers, difficult people in the digital sphere, and difficult bosses.

The top predictor of growth is not hiding in your invoices or line items but in your sales behaviors. Based on tens of millions of behaviors logged, tracked, and analyzed by more than 400 clients over 20 years, revenue growth consultant and speaker Alex Goldfayn has developed an actionable system of proactive growth statistically proven to succeed.

In How to Be Better at Almost Everything, best-selling author, fitness expert, entrepreneur, and professional business coach Pat Flynn shares the secrets to learning (almost) every skill, from marketing to music to martial arts to writing and relationships, teaching how to combine interests to achieve greatness in any field. His direct, “Generalist” approach to self-improvement gives you the tools you need to make your mark on the world and make buckets of money - without losing your soul.

How do you break through to impossible-to-reach executive buyers who are intent on blocking out the noise that confronts them every day? Old-school prospecting tactics or new-school techniques alone won't provide the answers. But Combo Prospecting will...by showing how to combine time-tested sales processes with cutting-edge social media strategies and clever technology hacks.

One mediocre meeting after another quietly corrodes our organization, and every day we allow it to happen. Culture change occurs when a transformational idea spreads to enough people. Like a virus that makes its way from person to person, spreading exponentially faster, so can the Modern Meeting. The status quo must go. Now. Before it's too late.

Hall of fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke discovered that he could get past traditional gatekeepers and reach those elusive executives by thinking outside the box and using personalized approaches that he calls "contact campaigns". Including presidents, a prime minister, celebrities, countless CEOs, and even the Danish model who later became his wife, Heinecke found that getting meetings with previously unreachable people was easier than ever.

Scott knows firsthand what it’s like to go from out-of-touch boss to team-growing leader. In Management Mess to Leadership Success, you’ll find 30 leadership challenges, honed by FranklinCovey through years of research, instructional programs, and executive consultancy, and illustrated with real-life experiences shared by someone who’s lived these challenges.