Showing results by publisher "Audible studios" in Business & Careers

A partir dessa premissa, O poder da gestão revela técnicas aprovadas e demonstra que é possível mapear, organizar e implementar um sistema eficaz e duradouro em curto prazo. Da gestão de objetivos à gestão de custos, passando por processos, rotinas, pessoas e vendas, entre outras, Rafael Catolé apresenta as práticas para a construção de um processo forte e consistente, aplicáveis a qualquer tamanho de empresa.

Em um momento de crises sem precedentes, as ações devem ser rapidamente difundidas para todas as pessoas envolvidas de forma clara e precisa, descentralizada, porém coesa. Com base na experiência do General Stanley McChrystal, combatendo a Al-Qaeda e liderando tropas de vários países, "Time de Times" adapta as táticas de guerra ao mundo dos negócios, demonstrando como a vivência combatendo grupos terroristas é perfeitamente adaptada aos negócios e a todas as áreas onde a gestão de pessoas é vital. Um audiolivro imprescindível para gestores, diretores e empreendedores em geral.

Em 1908, Napoleon Hill conheceu o magnata da indústria Andrew Carnegie, para o que ele acreditava que seria uma pequena entrevista para um artigo. Em vez disso, Carnegie passou horas detalhando seus princípios de sucesso para o jovem repórter. Ele então desafiou Hill a dedicar vinte anos para reunir uma fórmula comprovada que levaria pessoas de todas as origens à felicidade, harmonia e prosperidade.

Os princípios que Hill compilou no clássico Quem pensa enriquece permitiram que uma geração quebrasse os laços do medo responsáveis por exacerbar os males da Grande Depressão e da guerra mundial e se elevasse a novos níveis de sucesso–algo que continua a ser feito até hoje. É hora de dominar seus medos e aumentar sua resiliência para que você possa recuperar o controle de sua vida e alcançar sua visão de sucesso. O medo é um dos maiores obstáculos ao seu sucesso, felicidade e realização, e é um dos mais difíceis de combater.

Tim Ferriss, the number-one New York Times best-selling author of The 4-Hour Workweek, shares the ultimate choose-your-own-adventure book - a compilation of tools, tactics, and habits from 130+ of the world's top performers. From iconic entrepreneurs to elite athletes, from artists to billionaire investors, their short profiles can help you answer life's most challenging questions, achieve extraordinary results, and transform your life.

How do you run a big meeting? Help your employees meet their goals? Hire someone? Master these skills and more with this indispensable guide to the first 30, 60, and 90 days in your new management role. Jump into the job with confidence as you navigate the dos and don'ts of first-time managers, learn to communicate effectively, delegate responsibilities clearly, and build the 5 qualities all great bosses have.

This audiobook provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, How Brands Grow presents decades of research in a style that is written for marketing professionals to grow their brands.

A New York Times technology correspondent presents the dramatic rise and fall of Uber, set against the rapid upheaval in Silicon Valley during the mobile era. Based on hundreds of interviews with current and former Uber employees, along with previously unpublished documents, Super Pumped is a pause-resisting story of ambition and deception, obscene wealth, and bad behavior, that explores how blistering technological and financial innovation culminated in one of the most catastrophic 12-month periods in American corporate history.

Artificial intelligence does the seemingly impossible - driving cars, trading stocks, and teaching children. But facing the sea change that AI will bring can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a world so different from what we know? In Prediction Machines, three eminent economists recast the rise of AI as a drop in the cost of prediction. With this single, masterful stroke, they lift the curtain on the AI-is-magic hype and show how basic tools from economics provide clarity about the AI revolution and a basis for action by CEOs, managers, policy makers, investors, and entrepreneurs.

Mark Bouris shows you how to garner your strengths in order to be successful on your own terms in both life and work. What It Takes is a fresh look at the things that really drive people to get what they want from their working lives: things like purpose, commitment and relentless hard work. What It Takes will challenge you to decide what you want to achieve in your working life and inspire you to do it.

Psychologist Cassandra Dunn believes that happiness is available to all of us - and not just in some picture-perfect ideal life. Cass has helped thousands of people get from Crappy to Happy with her hit podcast. In this book, Cass expands on those conversations and provides even more information and practical tools, helping you learn to let go, to find your people, to determine your direction and more.

ビジネス、投資、就活に使える‼4000社を取材してきた『四季報』記者が教える！世界を制す「ニッチ企業」50社‼「1989年には世界時価総額ランキング50位以内に日本企業は32社あったが、今は0社」「日本にはGAFAMのようなグローバルで活躍する企業がない」

競争せず気楽に稼げ！同人作家、コスプレイヤー、マウンテンバイクショップ、飲み屋の怪しいオジサン…etc.彼らはなぜ楽しく儲けることができるのか？

Tribes are groups of people aligned around an idea, connected to a leader and to each other. Tribes make our world work, and always have. The new opportunity is that it's easier than ever to find, organize, and lead a tribe. The Web has enabled an explosion of all kinds of tribes - and created shortage of people to lead them. This is the growth industry of our time. Tribes will help you understand exactly what's at stake, and why YOU can and should lead a tribe of your own.

Playing to Win, a noted Wall Street Journal and Washington Post best seller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G’s sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business successwhere to play and how to win.

A revolutionary new history of humankind through the prism of work, from the origins of life on Earth to our ever-more automated present. The work we do brings us meaning, moulds our values, determines our social status and dictates how we spend most of our time. But this wasn't always the case: for 95 percent of our species' history, work held a radically different importance. How, then, did work become the central organisational principle of our societies? How did it transform our bodies, our environments, our views on equality and our sense of time?

Whether you like it or loathe it, public speaking is something many of us have to do. Be it presentations to colleagues or speeches to a room full of near-strangers, we all want to shine…or at least get through it with our dignity intact. Luckily Philip Collins, former Chief Speech Writer to Tony Blair, knows exactly what’s needed to give a storming speech. The secret, according to Philip, is content. Too many of us focus on how we’re presenting, and don’t spend enough time thinking about what we’re presenting. The secret to memorable, polished speeches is to think more about the material you’re sharing.

By synthesizing current research in the social sciences, Schwartz makes the counterintuitive case that eliminating choices can greatly reduce the stress, anxiety, and busyness of our lives. He offers eleven practical steps on how to limit choices to a manageable number, have the discipline to focus on the important ones and ignore the rest, and ultimately derive greater satisfaction from the choices you have to make.

Every new project (or job, or hobby, or company) starts out exciting and fun. Then it gets harder and less fun, until it hits a low point: really hard, and not much fun at all. And then you find yourself asking if the goal is even worth the hassle. Maybe you're in a Dip: a temporary setback that you will overcome if you keep pushing. But maybe it's really a Cul-de-Sac, which will never get better, no matter how hard you try.

How many self-help books are written by authors whose biggest success is selling self-help books? Three Simple Steps is different. Despite stock market crashes, dot-com busts, and the specter of recession, the author started a virtual company from home, using a few thousand dollars of his savings. A few years later, without ever hiring an employee or leaving his home office, he sold it for more than $100 million. As the economy slipped into another free fall, he did this again with a company in a different field. He accomplished this through no particular genius.