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The Paradox of Choice

Why More is Less

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The Paradox of Choice

By: Barry Schwartz
Narrated by: Ken Kliban
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About this listen

In the spirit of Alvin Tofflers' Future Shock, a social critique of our obsession with choice, and how it contributes to anxiety, dissatisfaction and regret.

Whether were buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing a doctor, or setting up a 401(k), everyday decisions - both big and small - have become increasingly complex due to the overwhelming abundance of choice with which we are presented.

We assume that more choice means better options and greater satisfaction. But beware of excessive choice: choice overload can make you question the decisions you make before you even make them, it can set you up for unrealistically high expectations, and it can make you blame yourself for any and all failures. In the long run, this can lead to decision-making paralysis, anxiety, and perpetual stress. And, in a culture that tells us that there is no excuse for falling short of perfection when your options are limitless, too much choice can lead to clinical depression.

In The Paradox of Choice, Barry Schwartz explains at what point choice - the hallmark of individual freedom and self-determination that we so cherish - becomes detrimental to our psychological and emotional well-being. In accessible, engaging, and anecdotal prose, Schwartz shows how the dramatic explosion in choice--from the mundane to the profound challenges of balancing career, family, and individual needs--has paradoxically become a problem instead of a solution. Schwartz also shows how our obsession with choice encourages us to seek that which makes us feel worse.

©2004 Barry Schwartz (P)2010 Audible, Inc.
Anthropology Career Success Motivation & Self-Improvement Psychology Psychology & Mental Health Social Sciences Career
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This book was life changing. Thank you Barry Schwartz for helping us maximisers to be happier! Well performed and easy to listen to.

Thank you

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If you can battle through the first two chapters, the rest of the book is great.

Highly recommended read :)

Very good book, bad first 2 chapters

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Absolutely loved this book. So relevant to the world we live in. Good insights and useful tips that everyone can use.

Great book!

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It in a relatively slow and not so interesting way but from 1/3 in it evolves into an excellent book. Worth persevering

A great book. Ignore the slow start

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Important for everyone to know in this day and age, heading into 2023. The concept of being a satisfiser is 💪

Amazing listen

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