Showing results for "To-Die-For" in Words, Language & Grammar
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Made to Stick
- Why Some Ideas Survive and Others Die
- By: Chip Heath, Dan Heath
- Narrated by: Charles Kahlenberg
- Length: 8 hrs and 37 mins
- Unabridged
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Overall4.5 out of 5 stars 171
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Performance4.5 out of 5 stars 146
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Story4.5 out of 5 stars 147
In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits.
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4 out of 5 stars
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Interesting book
- By Sobin on 28-12-2018
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Made to Stick
- Why Some Ideas Survive and Others Die
- Narrated by: Charles Kahlenberg
- Length: 8 hrs and 37 mins
- Release date: 18-12-2006
- Language: English
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Non-member price: $26.99
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Story or Die
- How to Use Brain Science to Engage, Persuade, and Change Minds in Business and in Life
- By: Lisa Cron
- Narrated by: Katie Koster
- Length: 9 hrs and 12 mins
- Unabridged
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Overall4.5 out of 5 stars 2
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Performance4 out of 5 stars 1
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Story5 out of 5 stars 1
Story isn't just one way to persuade. It's the way. It's built into the architecture of the brain, and has been since early humans gathered around the camp fire, trying to figure out how to outsmart the lion next door. In Story or Die, story coach Lisa Cron sets out to decode the power of story, first by examining how the brain processes information, translates it into narrative, and then guards it as if your life depends on it.
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Story or Die
- How to Use Brain Science to Engage, Persuade, and Change Minds in Business and in Life
- Narrated by: Katie Koster
- Length: 9 hrs and 12 mins
- Release date: 02-03-2021
- Language: English
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Non-member price: $26.99
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