• What's Broken in Business Development Today?

  • May 13 2024
  • Length: 30 mins
  • Podcast
What's Broken in Business Development Today? cover art

What's Broken in Business Development Today?

Listen for free

View show details

  • Summary

  • We're not the only ones who think BizDev needs a smack-down.

    For several months now John and Mark have beaten up and broken down various business development topics like prospecting, content marketing, pricing, events, proposals, referrals, and even job descriptions.

    A while back, we had this idea to go out and ask some friendly contacts what *they* believe is broken in business development. Their responses spanned nearly the entire marketing <> sales continuum referenced on the show:

    🔸 Krystn Macomber on what's broken about the go/no-go process
    🔸 Florian M. Heinrichs on what's broken about lead generation, especially on Fridays
    🔸 Patrick Johnston on what's broken about the sales/marketing feedback loop
    🔸 Joe Pope on what's broken about channel selection and deployment of resources
    🔸 Perryn Olson on what's broken about branding and firm websites

    www.breakingbizdev.com
    Show More Show Less
Economics
Show More Show Less

What listeners say about What's Broken in Business Development Today?

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com.au reviews

Amazon Reviews
No Reviews are Available
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.