Episode description:

Are you throwing money at ads without seeing results? Then you're in the right place because in today’s episode, I'm going to talk about paid advertising for coaches, and I'm sharing exactly what you need to have in place before running a single ad!

The first thing you need to know is it's not about spending more—it's about spending smart. I've watched too many entrepreneurs dump thousands into Facebook and Instagram ads before their foundations were solid. That's why I'm walking you through the essential elements you need first: message clarity, offer validation, and a funnel that actually converts organically. I'll explain why your organic strategy matters so much, what metrics actually deserve your attention, and realistic timelines for seeing results (hint: it's not overnight). I'm also sharing the common pitfalls I see coaches make with their ad strategy and how you can avoid them.

Ready to amplify what's already working instead of throwing good money after bad systems? Let's tune in!

Topics covered on Paid Advertising:

• The most important thing you need to know about paid advertising to get faster results.
• How you should approach metrics, and what numbers actually matter.
• What a realistic budget and timeline looks like for testing your ad campaigns.
• Why outsourcing your ads too early might cost you more than money.
• How organic marketing plays into your paid advertising strategy.

Resources from this episode:

• Therapreneur: A Therapist's Guide to 3x Your Therapy Income
• Therapist to Coach Accelerator program

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💕 Looking for more support? Click here to explore different options to work with Carly.

💕 What was your biggest takeaway from this episode? Drop me a DM on Instagram - I’d love to hear from you!

Quote:

“ Ads are an amplifier. They're not a miracle worker.” - Carly Hill

Are you tired of the silent burnout that comes from trying to be visible everywhere? The visibility power move I'm sharing today changed my business forever - and it's not what you think. Forget reels, funnels, or brand photoshoots. I'm talking about writing your book.

As someone who went from zero to bestselling author while running my seven-figure business, I quadrupled my email list and brought in an extra 10K monthly revenue after publishing. The best part? Your book works for you 24/7, building trust before clients ever speak to you. I've had people binge my book over a weekend and enroll in my coaching by Monday! Don't wait until you feel "established enough" to write - that's backward. Your book is what helps you become established. If you've helped even one person, you already have what it takes.

In today's episode, I'll break down exactly how to position yourself as the go-to expert in your field, why authors get more speaking gigs and high-ticket clients, and how my Bring Your Book to Life program can help you hold your published book in just six months. Ready to stand out without the hustle?

Topics covered on The Visibility Power Move:

• Why writing a book was the best visibility power move I made for my business.
• What makes a book the ultimate "business card on steroids" for your business.
• Why you don’t need to be established before writing your book.
• How you can finish your book in just six months even with a busy schedule.

Resources from this episode:

• Therapreneur: A Therapist's Guide to 3x Your Therapy Income
•  Bring Your Book to Life program

Enter The Podcast Giveaway Here:

• https://thethrivingtherapreneurpodcast.com/reviews

💕 Looking for more support? Click here to explore different options to work with Carly

💕 What was your biggest takeaway from this episode? Drop me a DM on Instagram - I’d love to hear from you!

Quote:

"You don't need to be known as a thought leader in order to write a book. Writing a book can help you be known as a thought leader." - Carly Hill

Ever been told to start with a $97 course and work your way up to a high-ticket coaching program? I'm calling BS on that advice! Because the truth is starting with low-ticket offers is the long way, the hard way, and often the broke way.

Let’s break down the math: with a $47 ebook, you need 200+ sales to hit $10K a month. With a $5,000 program? Just 8 clients. That's it. I know what you're thinking – "Who's gonna pay that much for my program?" I've helped countless exhausted therapists escape the burnout cycle by flipping this model on its head.

In today's episode, I'll walk you through exactly why low-ticket is actually a scale strategy (for later), while high-ticket is for NOW money. I'll show you how to create an irresistible high ticket offer that solves one big problem for one specific person better than anyone else. You'll learn my proven process for getting paid to create your coaching program instead of spending months building something nobody buys. So if you're tired of trading dollars for hours and ready to build real freedom, this episode is for you!

Topics covered in High-Ticket Coaching Program:

• Why you should create a high-ticket coaching program first instead of a low-ticket offer.
• The difference between a course, a program, and a hybrid coaching model.
• How you can sell a high-ticket coaching program before creating it and get paid to build your signature offer.
• The real reason people invest in high-ticket programs.

Resources from this episode:

• Grab your free copy of The Therapreneur Book: A Therapist's Guide to 3x Your Therapy Income - just cover shipping!
• Check out the Therapist to Coach Accelerator, a go-to training program for licensed therapists ready to confidently step into coaching.

This episode is sponsored by Berries — an AI-powered scribe tool designed for mental health pros. It’s HIPAA-compliant, private, and makes writing notes so much easier. Just record your sessions (with consent!),and Berries creates accurate, compliant notes for you—so you can stay present with clients and reclaim your time.

🎉 Try it at heyberries.com with code CARLY50 for $50 off your first month.

Enter The Podcast Giveaway

https://thethrivingtherapreneurpodcast.com/reviews

CONNECT AND WORK WITH CARLY

💕 Looking for more support? Click here to explore different options to work with Carly

Related episodes:

• Simplify Your Coaching Business with the Power of One [Ep 42]

Quote:

“Low ticket offer is great for extra cash, but high ticket offer is for real cash.” - Carly Hill

Episode description:

Can you believe we're halfway through the year?! It's time for a mid-year business check-in to zoom out and catch you up on everything that has been going on.

In today's episode, I'm sharing the honest behind-the-scenes of running a multi-seven-figure business while navigating life with a newborn. I chose "adaptability" as my word for 2025, and wow, has it shown up in unexpected ways! I'll tell you about the major shift I made - focusing on integration rather than adding more, how I'm creating personalized pathways for my clients, and why my transition to motherhood has been surprisingly smooth (hint: it involves outsourcing and delegation). Plus, I'll talk about money and why you shouldn't feel guilty for wanting more of it.

This episode is your permission slip to reassess what's working, pivot with grace, and realign for the rest of 2025. Consider this your sign to do a mid-year business check-in too; maybe it's not about doing more, but about being smarter with what you already have.

Topics covered in this episode:

• How I chose "adaptability" as my word of the year, and how has it shown up differently than expected?
• Changes I’m making to personalize the client experience in the Therapist to Coach Accelerator program.
• How my transition to motherhood has affected my business efficiency and time management.
• Why we should stop feeling guilty about wanting more money, especially as service providers

Resources from this episode:

• Therapreneur: A Therapist's Guide to 3x Your Therapy Income
• Therapist to Coach Accelerator program
• Enter The Podcast Giveaway for the chance to win one of Carly’s digital products: https://thethrivingtherapreneurpodcast.com/reviews

CONNECT AND WORK WITH CARLY

💕 Click here to explore different options

Quote:

“ You are allowed to unapologetically want to make more money while also transforming lives. Both can be true at the same time.” - Carly Hill

If you’ve ever thought, "Everyone and their mom is a coach - how am I supposed to stand out?" you're in the right place! Standing out as a coach isn't about shouting louder or competing with others—it's about creating your own blue ocean. In this episode, I'm walking you through exactly how to position yourself as the go-to expert in your niche, even if you're just starting from scratch.

The coaching industry has grown 62% since 2019 for a reason. People are craving support outside traditional systems. But if you're speaking to everyone, you're selling to no one. I'll show you my 10-step formula to cut through the noise, from hyper-niching down to creating your signature framework (your secret sauce!). You'll learn why your copy matters more than pretty branding, how to step into your CEO identity, and why focusing on conversations beats obsessing over algorithms.

Whether you're a therapist wanting to scale beyond the office, or just craving more freedom and impact, this episode is a must-listen for you. The world doesn't need more noise—it needs the fully expressed version of YOU.

Topics covered on How to Stand Out as a Coach:

• Is it possible to stand out as a coach among so many other coaches?
• Why is the coaching industry booming now, and is it too late to join?
• How you can create your own "blue ocean" instead of competing in the crowded market.
• What makes a real niche that actually helps you stand out as a coach?
• Why you should focus on one core offer instead of creating multiple programs.
• How you can make your copy connect emotionally with your ideal clients.
• The best way to overcome client objections before they even ask.

Resources from this episode:

• Therapreneur: A Therapist's Guide to 3x Your Therapy Income
• Therapist to Coach Accelerator program
• Google Workspace

🎙️ Enter The Podcast Giveaway: https://thethrivingtherapreneurpodcast.com/reviews

CONNECT AND WORK WITH CARLY

💕 Click here to explore different options

Related episodes:

• How to Find Your Niche & Connect with Your Ideal Clients [Ep 29]
• Simplify Your Coaching Business with the Power of One [Ep 42]

Quote:

“ You don't have to be perfect. You don't have to know everything. You just have to be real.”- Carly Hill

Are you piecing together your coaching business with free resources, hoping something will click? The transition from therapist to coach doesn’t have to feel like pushing a boulder uphill.

In this episode, I’m handing the mic to my clients. You’ll hear raw, unfiltered stories about the true cost of DIY-ing a coaching business—emotionally, financially, and mentally. These therapists spent months (sometimes years) trying to do it all alone before finally getting the support they needed. Their biggest regret? Not getting help sooner. If you’re stuck in decision fatigue, second-guessing your niche, pricing, or whether your content actually converts - this episode is your wake-up call.

I'll share why getting the right support isn't just nice to have, it's the difference between dreaming about your coaching business and actually building it. Now let's hear what my clients have to say!

Topics covered on DIY-ing A Coaching Business:

• The downsides of trying to DIY-ing your coaching business.
• Specific challenges therapists face when transitioning from therapist to coach without guidance.
• What my clients say about working with me and the Therapist to Coach Accelerator.
• How quickly therapists can see results with proper guidance versus trying to DIY-ing their coaching business.
• More about the Therapist to Coach Accelerator and what you can expect.

Resources from this episode:

• Therapreneur: A Therapist's Guide to 3x Your Therapy Income
• Therapist to Coach Accelerator program

Sign Up For The Therapist to Coach Transformation Challenge

https://carlyhillcoaching.com/challenge

🎙️Enter The Podcast Giveaway Here

https://thethrivingtherapreneurpodcast.com/reviews

INTERESTED IN WORKING WITH CARLY?

💕 Click here to explore different options

Quote:

"The reality is you're gonna spend months, if not years listening to free podcasts, signing up for webinars, saving Instagram posts, trying to cobble together a strategy that may or may not work for your unique situation." - Carly Hill

Ever felt totally confused when people talk about marketing funnels for coaches as if they're speaking another language? Trust me, I've been there! As a therapist transitioning to coaching, I had no clue what a marketing funnel was either. But funnels aren't complicated tech monsters. They're simply guided paths that take people from first meeting you to becoming paying clients.

Join me in today's episode, where I break down the difference between websites and funnels, explain why funnels convert better, and walk through the most common types you can use right away. You'll learn exactly how to build your first funnel even if you're not tech-savvy, which metrics actually matter, and how to start simple. I've spent five years perfecting these systems, and today I'm sharing what really works. Let's demystify this whole funnel thing together!

Topics covered on Marketing Funnels for Coaches:

• Why marketing funnels convert better than regular websites.
• The funnel metrics you should track at each stage of your marketing process.
• The most effective types of marketing funnels for coaches.
• How you can build your first funnel without tech skills or hiring expensive developers.
• The easiest funnel to implement when you're just getting started as a coach.

Resources from this episode:

• Therapreneur: A Therapist's Guide to 3x Your Therapy Income
• Therapist to Coach Accelerator program
• Go High Level
• CRM Done Better
•  ConvertKit
• Kajabi
• Lead Pages
• ClickFunnels

Sign Up For The Therapist to Coach Transformation Challenge

https://carlyhillcoaching.com/challenge

🎙️Enter The Podcast Giveaway Here

https://thethrivingtherapreneurpodcast.com/reviews

INTERESTED IN WORKING WITH CARLY?

💕 Click here to explore different options

Quote:

"A funnel simply put is the step-by-step journey that someone takes to go from stranger to a paying client. They go from being cold to sold and stranger to paying client." - Carly Hill

Have you ever felt like your business is taking too long to take off? Divine timing in business is something I've come to deeply understand through my recent journey into motherhood.

After going 42 weeks pregnant and experiencing a birth that looked nothing like my plans, I discovered profound parallels between birthing a baby and birthing a business. Both journeys asked me to surrender control, trust my intuition, and allow something bigger to move through me. I'm currently on maternity leave, yet I'm on track to make half a million dollars - without taking a single coaching call! This wasn't by chance. It's because I learned to create space for what matters, build systems that work without me, and trust in perfect timing.

If you’re in the in-between - no longer where you started but not yet where you want to be - this episode will remind you: you’re not behind. You’re right on time.

Topics covered in this episode:

• What my 42-week pregnancy taught me about divine timing in business.
• What it means to actively surrender and why it’s essential.
• Why nothing seems to be happening right before your biggest breakthroughs.
• What it actually looks like to create a business that runs while you’re on maternity leave.
• How to build a business that honors your natural rhythms and energy.

Resources from this episode:

• The Universe Has Your Back: Transform Fear to Faith by Gabrielle Bernstein
• Therapreneur: A Therapist's Guide to 3x Your Therapy Income
• Therapist to Coach Accelerator program

🎙️Enter The Podcast Giveaway Here

https://thethrivingtherapreneurpodcast.com/reviews

CONNECT AND WORK WITH CARLY

💕 Join the Therapist to Coach Accelerator Facebook Group.

💕 Interested in learning more about Carly Hill? Head over to the website.

💕Get My Free Guide on How To 3x Your Income As A Coach

💕Get the step-by-step process of how to transition from therapist to coach in my book

Quote:

"Divine timing is never late. You aren't waiting, you are preparing." - Carly Hill