The Storage Playbook cover art

The Storage Playbook

By: Rick Beal & Magen Smith
  • Summary

  • Welcome to The Self Storage Playbook, brought to you by Atomic Storage Group, a premier full-service self-storage management company dedicated to maximizing your investment while minimizing your headaches.


    Join your hosts, Rick Beal and Magen Smith, industry veterans and founders of Atomic Storage Group, as they dive deep into the world of self-storage operations and investments. Rick and Magen bring a wealth of experience as keynote speakers and trusted advisors in the industry. You will learn actionable insights and expert advice to help you succeed in the competitive self-storage market.


    Whether you're a seasoned investor, a facility owner looking to optimize operations, or someone considering entering the self-storage business, this podcast is your go-to resource for strategies, tips, and best practices. From feasibility studies to marketing tactics, from facility management to sales training, Rick and Magen cover it all, drawing from their own experiences as former owners and operators of Class A facilities.


    Tune in to discover the "secret sauce" behind successful self-storage management, learn about industry trends, and gain valuable insights to propel your self-storage business forward. Don't miss an episode of The Self Storage Playbook- where expertise meets execution in the world of self-storage.


    Subscribe now and unlock the potential of your self-storage investments with Atomic Storage Group.

    © 2024 The Storage Playbook
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Episodes
  • How customer feedback can transform your self storage operation
    Mar 19 2024

    In this episode of The Storage Playbook, Rick and Megan discuss the importance of customer feedback and how it can be transformed into actionable strategies to improve service and drive business growth in the self-storage industry. They share strategies for obtaining feedback, including surveys, and highlight the significance of feedback for self storage properties.

    Takeaways

    • Customer feedback is crucial for improving service and driving business growth in the self-storage industry.
    • Surveys are an effective way to obtain feedback from customers and employees.
    • Feedback from customers can lead to actionable improvements, such as addressing access issues and enhancing security.
    • Employee feedback is valuable for improving leadership and company policies.
    • Encouraging customer reviews can help boost online reputation and attract new customers.

    Reach out to us at
    info@atomicstoragegroup.com

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    23 mins
  • The impact of large self storage operators on rates and the industry
    Mar 11 2024

    In this episode, Rick Beal and Megan Smith discuss the impact of large self-storage operators on rates and the industry. They explore the consolidation happening in the self-storage sector, where major players are acquiring smaller and larger facilities at an unprecedented rate. This consolidation has resulted in a marketplace where a few companies have considerable influence over pricing structures. The hosts also discuss the implications of this trend for consumers and small owner-operators. They emphasize the need for owner-operators to adapt to the changing industry landscape and provide strategies for navigating rate games and handling rate increases.

    Takeaways

    • Consolidation in the self-storage industry leads to a marketplace where a few large operators significantly influence rates and pricing structures.
    • Small owner-operators face challenges in marketing, revenue management, and compliance with new regulations.
    • Owner-operators must focus on local presence and connections to compete effectively in their markets.
    • Playing rate games and implementing revenue management strategies are crucial for owner-operators to stay competitive.
    • Handling rate increases requires effective communication and education to help tenants understand the reasons behind the increases.



    Reach out to us at
    info@atomicstoragegroup.com

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    19 mins

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