Episodes

  • Peter Cuneo Reveals Secret Strategies That Turned Marvel Studios Into a Billion-Dollar Empire | #Success - Ep. 86

    Peter Cuneo Reveals Secret Strategies That Turned Marvel Studios Into a Billion-Dollar Empire | #Success - Ep. 86
    Nov 10 2025
    I got an email from someone saying, “Hey, you should interview this guy… He used to be the CEO of Marvel.” And I thought... wait, like Marvel-Marvel? As in Iron Man and Spider-Man?? Yeah… That guy. His name’s Peter Cuneo, and what he shared about leadership, storytelling, and turnarounds is pure gold. We talked about how he rebuilt Marvel from the ground up, and got to learn multiple lessons that will be in his upcoming book! He’s one of the most fascinating leaders I’ve ever talked to. What he did at Marvel wasn’t just a financial turnaround, it was a transformation in leadership, storytelling, and how to connect people emotionally to a brand. Key Highlights: ◼️How Marvel used character development to rebuild emotional connection with fans ◼️Why great leaders embrace flaws and authenticity to build trust ◼️How consistent communication (like Peter’s pizza lunches) transforms culture ◼️Why strong leaders take ownership, admit mistakes, and lead through change ◼️The leadership framework behind his upcoming book Super Hero Leadership This conversation completely reframed how I think about leadership. Peter reminded me that people don’t follow products or plans… They follow characters. The same way fans connect to Iron Man or Captain America, your customers and employees connect to you when you let them see who you really are…. And communicate effectively with your team! ◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠ https://sellingonline.com/podcast⁠⁠ ◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
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    35 mins
  • The Small Book From the 1930’s That Reminded Me Why I Love Selling | #Sales - Ep. 85

    The Small Book From the 1930’s That Reminded Me Why I Love Selling | #Sales - Ep. 85
    Nov 5 2025
    Selling isn’t something you have to do… It’s something you get to do! When I first picked up The Romance of Selling, it completely reignited my passion for what we do as entrepreneurs. This book reminded me that selling isn’t about pressure, manipulation, or tactics. It’s about excitement, belief, and love for the thing you’re sharing with the world. In this episode of The Russell Brunson Show, I share what I learned from the book and how it connects to my own journey. From knocking doors as a missionary to failing in my first infomercial, I talk about the moment I realized that selling is really about energy and certainty. When you’re genuinely excited about what you have, that enthusiasm transfers to other people. And that’s when sales become effortless. Key Highlights: ◼️Why enthusiasm will always outperform the perfect script ◼️The difference between entrepreneurs, technicians, and true salespeople ◼️How a failed infomercial taught me the real meaning of belief in your offer ◼️The power of energy and certainty to move people to action ◼️Why selling is the greatest expression of service and leadership Here’s the truth: selling isn’t just how you make money, it’s how you change lives. When you sell, you’re inviting someone into a new story. You’re giving them hope, possibility, and transformation. That’s why I love this game so much. It’s not about closing deals. It’s about opening doors. ◼️If you want to go deeper and see my personal notes on The Romance of Selling, you can grab them here: https://russellbrunson.com/notes ◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠ https://sellingonline.com/podcast⁠⁠ ◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
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    12 mins
  • The Secret to Building a Business That Thrives in the AI Era | #Success - Ep. 84

    The Secret to Building a Business That Thrives in the AI Era | #Success - Ep. 84
    Nov 3 2025
    AI is changing everything. Jobs are disappearing. Industries are majorly changing overnight. And yea… while most people are panicking… The next generation of entrepreneurs will be the ones who create and sell opportunities. In this episode of The Russell Brunson Show, I share what I’ve learned after six days of Inner Circle meetings with some of the smartest business owners in the world. You’ll hear how AI is transforming business models, where the biggest opportunities are emerging, and why the real gold rush of the next few years will come from helping others make money… Not just making it yourself. Key Highlights: ◼️Why AI will make most traditional jobs obsolete sooner than you think ◼️How entrepreneurs can make more money with smaller teams using AI ◼️The danger of a “jobless economy” and what it means for customers ◼️Why the biggest winners will be those who sell opportunity ◼️How to turn your existing product, service, or framework into a scalable opportunity This conversation is a wake-up call for every entrepreneur who’s paying attention. The old ways of doing business are vanishing fast, but new paths are opening for those willing to build them. If you can help someone else earn income, find meaning, or unlock a skill that changes their life, you’ll never run out of customers. The future isn’t about competing with machines…It’s about teaching humans how to win in a world shaped by them! ◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event →⁠ https://sellingonline.com/podcast⁠ ◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
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    19 mins
  • Inside Adam Ivy’s ‘Scientific’ Formula for Exploding Your YouTube Channel | #Marketing - Ep. 83

    Inside Adam Ivy’s ‘Scientific’ Formula for Exploding Your YouTube Channel | #Marketing - Ep. 83
    Oct 29 2025
    What if you stopped chasing views and started building real influence? In this episode of The Russell Brunson Show, Adam Ivy shares how he went from years of chasing attention to building a thriving business through purpose-driven content. After losing hearing in one ear and learning to listen in a new way, Adam discovered the secret that most creators miss: success on YouTube isn’t about going viral… It’s about providing value that builds trust, converts, and compounds over time. We dive into the systems, mindsets, and frameworks he used to turn a single 25-minute YouTube video into over $1 million in revenue, and how you can use the same approach to grow your brand, authority, and audience with intention. Key Highlights: ◼️How shifting from attention to intention completely changes your YouTube growth trajectory. ◼️The 5 C framework that builds clarity, content, clients, conversions, and confidence. ◼️Why valuable content beats viral content every time, and how to create it. ◼️The SOUND strategy for structuring videos that hold attention and drive action. ◼️How to turn one video into an entire binge-worthy content ecosystem that fuels your business. Adam’s story is a reminder that success online isn’t about luck or timing, it’s about consistency, purpose, and knowing exactly who you serve. Whether you’re just starting or trying to scale your YouTube audience, this episode will show you how to create content that actually builds a business, not just a following. Listen in and learn how to make your message binge-worthy, and build something that lasts! ◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event → https://sellingonline.com/podcast ◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
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    32 mins
  • The Power of Awareness by Neville Goddard: The Hidden Skill That Changes Everything | #Success - Ep. 82

    The Power of Awareness by Neville Goddard: The Hidden Skill That Changes Everything | #Success - Ep. 82
    Oct 27 2025
    In this episode of The Russell Brunson Show, I dive into a rare first-edition copy of The Power of Awareness by Neville Goddard, and after reading it, I realized it’s one of the most important books I’ve ever owned! This isn’t just about mindset or positive thinking. It’s about how REAL awareness itself can shape your results, your relationships, and even your sleep. In this episode, I break down what Neville taught about imagination and creation. The thoughts you hold and the states you live in become the world around you. I share the exact nightly exercise I’ve been using from this book to fall asleep faster, solve problems that used to keep me awake, and align my actions with the outcomes I actually want. Key Highlights: The single practice from Neville’s book that changed the way I approach business and life. How awareness and visualization work together to create real, measurable results. Why athletes use visualization for success, and how entrepreneurs can apply the same principle in business. How Neville combined self-help with spirituality to make transformation both practical and powerful. When you truly understand awareness, success stops feeling like a grind and starts becoming a reflection of who you already are. Every major breakthrough begins with the ability to see yourself as the person who has already achieved it. This book taught me that what you imagine before you sleep is what you eventually wake up to. If you want to transform your business, your habits, or your peace of mind, this episode will show you where that transformation really begins. If you want my notes from The Power of Awareness, get them here: https://russellbrunson.com/notes And if you want to grab a copy to read for yourself, you can find it on my essential reading list here: https://amzn.to/4hEXf33 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    9 mins
  • The MIFGE Secret: Turning Offers Into Legacy Assets That Live Forever | #Marketing - Ep. 81

    The MIFGE Secret: Turning Offers Into Legacy Assets That Live Forever | #Marketing - Ep. 81
    Oct 22 2025
    In this episode of The Russell Brunson Show I talk about what happens after you’ve achieved everything you set out to do and still feel like something’s missing. For years, I thought success meant the next funnel, the next product, the next million-dollar launch. But eventually, I realized that making money wasn’t what made me happy. What I wanted was to build something that would last… something that would outlive me. That’s what sent me down the rabbit hole of legacy… and what led me to rediscover the power of the written word. Books don’t fade when the algorithms shift. They keep selling, keep teaching, keep changing people’s lives long after we’re gone. That’s why I started building a 20,000-square-foot library behind ClickFunnels HQ. It’s why I flew home with thirty crates of Napoleon Hill’s personal manuscripts. And it’s why I’ve spent the last few years turning presentations, newsletters, and even funnels into timeless assets that can live forever. Key Highlights: The story behind my private library project and what it represents for entrepreneurs who are truly “driven.” The wild story of buying Napoleon Hill’s personal archive and what it taught me about stewardship, history, and preserving ideas. How rebuilding Dan Kennedy’s M.I.F.G.E. revealed a repeatable way to build continuity funnels that pay for themselves from day one. Why Ben Settle’s high-ticket print strategy inspired me to create physical books and assets designed to be passed down, not forgotten. How every entrepreneur can turn their knowledge, presentations, and ideas into a printed, high-value offer that stands the test of time. At some point, every entrepreneur faces the same question: what will remain when the launches end and the spotlight fades? This episode is about learning to build for forever. The written word, the frameworks, the teachings… those are the real legacy. If you want to build something that lasts generations, it starts with putting your message into a form that never dies. Because one day, someone else might be reading your words the same way I now read Napoleon Hill’s… and that’s the real game we’re playing!!! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 hr and 4 mins
  • The Hidden Lesson Inside A Message to Garcia: Why Winners Don’t Wait for Instructions | #Success - Ep. 80

    The Hidden Lesson Inside A Message to Garcia: Why Winners Don’t Wait for Instructions | #Success - Ep. 80
    Oct 20 2025
    What separates people who talk about success from those who actually achieve it? In this episode of The Russell Brunson Show, I break down one of my favorite short books of all time… A Message to Garcia by Elbert Hubbard. It’s a story that completely reframed how I think about work, entrepreneurship, and responsibility. This isn’t a book about tactics, it’s about character. It’s about becoming the kind of person who doesn’t need hand-holding, doesn’t need to be pushed, and doesn’t make excuses. The kind of person who simply takes the message, figures it out, and delivers. Key Highlights: The timeless principle from A Message to Garcia that every entrepreneur and team member needs to master. Why success has less to do with talent or opportunity, and everything to do with how you respond when no one’s telling you what to do. How this mindset applies directly to marketing, funnels, and leadership inside your business. The personal challenge I give every entrepreneur who’s tired of waiting for direction and ready to start executing. It’s so short, it will only take you a few minutes to read it… So, why not!? This message has shaped how I build teams, launch offers, and show up every day… And I think it’ll do the same for you. Want to read it or give it to your team? Grab your own copy of A Message to Garcia HERE → ⁠⁠⁠⁠⁠⁠⁠⁠http://russellbrunson.com/notes⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    14 mins
  • When You Follow the Framework, This Happens… Ryan Lee’s Inspirational Story and Strategies Revealed! | #Success - Ep. 79

    When You Follow the Framework, This Happens… Ryan Lee’s Inspirational Story and Strategies Revealed! | #Success - Ep. 79
    Oct 15 2025
    In this episode of The Russell Brunson Show, I sit down with Ryan Lee (My buddy from elementary school that I’d lost touch with for over 20 years!), who built a wildly successful coaching business around landscape lighting (Yes… Landscape lighting!!) by following the Expert Secrets framework exactly as it’s taught. From posting his first awkward Facebook Live while locked in a hotel room, to closing high-ticket clients and building recurring programs, Ryan’s story is a real-world INSANE example of what happens when you take imperfect action and trust the process!! He went from running a service business and undercharging for his work to finding confidence, raising his prices, and turning his niche expertise into a movement. We break down the mindset shifts, the marketing strategy, and the business model behind it all…And how these same principles can work in any industry. Key Highlights: The moment he stopped waiting to be confident and started publishing anyway. How going live on Facebook every day built a loyal audience and filled his first beta high-ticket program that ultimately catapulted his business to success. Why charging more created better results for his clients and freedom for him! The exact framework he followed to turn one ‘niche’ skill into a scalable, purpose-driven business that truly is his calling! If you’ve ever wondered whether your idea is “too small” or your audience “too niche,” Ryan’s story will show you what’s possible when you take consistent action and follow the right playbook! See what Ryan’s built and how he teaches his craft at lightingforprofits.com ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    40 mins