Created the perfect kitchen design guide only to watch downloads turn into silence?

I've seen countless KBB business owners conclude that lead magnets don't attract serious buyers.

The truth I've discovered: Your lead magnet isn't failing. Your follow-up is.

In this episode, I'm revealing:

• The critical follow-up mistake killing your ROI (and the simple fix)
• How our AI system transformed "dead leads" into £42,000 in booked installations
• A breakdown of our recent campaign that delivered a 15x return

I'll share how we helped one bathroom company turn 100 seemingly "unqualified" leads into serious buyers, without a single phone call.

These principles work whether you use AI or traditional methods. The key is understanding your prospect's journey after downloading your content.

I'm Ryan Carruthers from AI Response Lab. We help kitchen and bathroom companies convert more leads without expanding their team.

Experience this system yourself? Text "Hi" to 07700 106404 and meet our AI assistant. It'll qualify you in under 60 seconds.

Most kitchen and bathroom businesses do the same thing when a new lead comes in

1. Call them,
2. Leave a voicemail,
3. Maybe follow up again later.

The problem?

56% of leads come in after showroom hours…

So by the time you call back, they’re at work, busy, or just plain gone cold.

In this episode, I’m walking you through the exact messaging process we use at AI Response Lab that’s getting a 65% reply rate from one message, without any chasing, and without hiring more staff.

Want to see what that could look like for your business? Head to https://ai-responselab.com/ryanassistant or just text ‘Hi’ to 07700 106404 and we’ll show you a working system in real time.

Running Facebook or Instagram ads and still hearing “just browsing” or “can I get a rough quote?” You’re not alone and probably missing one of these 3 key ad types.

In this episode, I’ll show you:

• The Brochure Download Ad to warm up leads
• The Design Mistakes Guide to build trust
• The High-Value Offer Ad that pulls in serious buyers

These aren’t theories. They’re the exact ad types we use to help kitchen and bathroom businesses fill their diary without hiring more staff.

I’m Ryan Carruthers, co-founder of AI Response Lab. We built the KBB Growth Engine to turn leads into booked installs.

Want to see how it works?

Text “Hi” to 07700 106404 and our AI assistant will qualify your leads in 60 seconds flat.

https://ai-responselab.com/ryanassistant

Ads aren’t the problem. Your strategy is. Let’s fix that...right now.

Welcome to The KBB Growth Show. The podcast for kitchen, bedroom, and bathroom business owners who want to scale smarter, generate better leads, and stay ahead of the game.

Whether you run a small family showroom or a fast-growing design and install business, this show is for you.

In each episode, you’ll hear real stories from industry leaders, practical growth strategies that are working right now, and no-fluff advice on marketing, sales, systems, and technology. Brought to you by the team behind AI Response Lab.

Hosted by Ryan Carruthers, a growth strategist helping KBB businesses turn more leads into booked jobs & without chasing or hiring more staff.

This is for KBB owners who want to grow a real business, not just survive on referrals and late nights.

If you run a kitchen or bathroom business and want more leads, more sales, and less stress… you’re in the right place.