Her Empire Builder Show with Tina Tower cover art

Her Empire Builder Show with Tina Tower

Her Empire Builder Show with Tina Tower

By: Tina Tower
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Join business strategist Tina Tower as she explore's how to build your empire by packaging your expertise into online courses, speaking, content, podcasting and credibility. Tina will be sharing practical tips and insights that helped her to build her company to a 7 figure a year business as well as interviewing the worlds best course creators! Tina has over 18 years of experience in starting, building and selling companies, she's a speaker, teacher, mama and traveller. She's unapologetic about living an intentionally big life and if you want to, this show is designed to show you many different options to help you gain clarity over YOUR version of awesome. Find out more at tinatower.com Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • 300: What I've learned from 300 episodes of podcasting!
    Sep 9 2025

    Tina Tower celebrates the milestone 300th episode of the Her Empire Builder Show by sharing the top 10 lessons she’s learned from creating, evolving, and sustaining her podcast over the years. Whether you’re a long-time listener or new to the show, Tina gives a behind-the-scenes look at the evolution of the podcast, the flexibility of its branding, and her personal journey as a podcaster. She offers actionable advice for anyone looking to start or grow their own podcast, plus a candid look at the wins, experiments, and occasional missteps in her podcasting career.

    Resources:

    Join Her Empire Builder: https://www.herempirebuilder.com/join

    Top 10 Lessons from 300 Episodes:
    1. You Can Change Name & Format Anytime

      • The show has undergone several name and format changes. Don’t get stuck—if you feel inspired to change, go for it! Evolving is natural.

    2. Solo Episodes Build Credibility

      • Interviews are great for reach, but solo episodes cement you as a thought leader. Don’t be afraid to put yourself at the forefront.

    3. Interviews Expand Your Reach

      • Guests bring new perspectives and audiences, but be intentional with your choices.

    4. It Has to Be on Video Now

      • Video podcasting is becoming essential, even if it’s more effort. The benefits for reach and repurposing content are worth it.

    5. You Can Take a Break, But Consistency Wins

      • Breaks are okay (and sometimes necessary), but growth comes from long-term consistency.

    6. Batch Your Content

      • Recording several episodes in one go is a lifesaver and keeps quality high.

    7. It’s 1000% Worth It

      • Podcasting builds amazing relationships, authority, trust, and is integral for business growth.

    8. Done Is Better Than Perfect

      • Don’t wait for perfection—get started and improve as you go. Early episodes will reflect your growth.

    9. Your Podcast Becomes Part of Your Legacy

      • You’re documenting your journey and wisdom—this free resource for others is meaningful and lasting.

    10. Show Up Like People Are Listening (Even When They’re Not)

      • Treat every episode like it matters, even in the early days with a small audience. Growth comes over time, and your content will reach people long after it’s published.

    As Tina marks this 300-episode milestone, it’s clear her podcasting journey is one of growth, experimentation, and impact. From evolving formats and embracing video to balancing consistency with flexibility, the lessons she shares highlight both the challenges and incredible rewards of podcasting. Whether you’re just starting out or already deep into your own show, Tina’s insights serve as a reminder that podcasting is more than content creation—it’s about building authority, creating connection, and leaving a lasting legacy.

    Where to find Tina:

    Her Empire Builder: https://www.herempirebuilder.com/

    Instagram: https://www.instagram.com/tina_tower/

    YouTube: https://www.youtube.com/@herempirebuilder

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    28 mins
  • 299: The Full Circle Entrepreneurial Experience with Clint Salter
    Sep 2 2025
    This episode is such a special one because I am interviewing not only a guy who started business at 16 who has built and sold 5 businesses, including the super successful Dance Studio Owners Association for many millions, but also my best friend. Clint Salter is such a wonderful and unique human who thinks deeply and cares deeply about contribution and positive impact in the world. I get to talk to him every day so I'm pretty excited to be able to ask him the questions that I know will be helpful to share with so many! We're talking entrepreneurial dreams, the key to success, whether retirement is all it's cracked up to be, and the meaning of life! :) Enjoy! Resources and mentions: Join Her Empire Builder: https://www.herempirebuilder.com/joinHEB Events: https://www.herempirebuilder.com/eventsEight Wishes by Cass CaldercoySusie Welsh Values Bridge Test / Becoming YouDance Studio Owners Association (DSOA)“Save the Cat Writes a Novel” by Jessica Brody Key Topics Covered: Clint’s Entrepreneurial Start Began his first business (dance studio) at just 16, motivated more by creativity and curiosity than a desire to be an “entrepreneur.” Emphasizes learning through experimentation, not following the traditional blueprint. Scaling & Selling DSOA The evolution from solopreneur to building a faculty of coaches and a leadership team to make the business less reliant on him personally—a critical step in making it sellable. Transparent account of the emotional and practical realities of the selling process: excitement, responsibility, grief, and the mental toll when exiting something meaningful. The unique challenges of selling a business built on personal brand, and how IP, systems, and cultivating other leaders made the difference. Post-Exit Life & Purpose Adjusting to life after a major exit: the restlessness, the joy of multiple two-hour walks daily, and the challenge of letting go of the hustle mentality. Reflections on achievements, what “having made it” means, and a surprising sense of contentment in a more restful, experimental year. Ownership of embracing randomness: testing new ventures, from doggy daycares to sandwich shops—always seeking that spark of true inspiration. Creativity & the Novel “Eight Wishes” Clint’s adventure into fiction writing, the process and discipline behind it, and choosing to publish under a pen name (Cass Caldercoy). Contrasts between creative satisfaction and business-driven projects—plus, the minimalistic launch approach, doing it for the joy rather than league tables and metrics. Wellness, Nervous System, and Redefining Success How prioritizing rest, health, and time away from “noise” (social media, business podcasts) created profound shifts. Honest discussion about money—how it amplifies life, but isn’t the end goal; and the necessity (for most) of the hustle phase to achieve financial freedom. The psychological transition from pushing to contentment, and how environment and peer group impact our definition of success. Legacy, Philosophies, and Looking Ahead Thoughts on legacy (and why it’s not top-of-mind, especially for those without children). The importance of living well now, not just building for the future. A love letter to his younger self: “You’ll be okay.” This episode is a powerful reminder that success isn’t just about the hustle or the exit—it’s about finding fulfillment, creativity, and peace in the seasons that follow. Clint’s story shows us that reinvention is always possible, that rest is just as vital as ambition, and that joy often comes from the unexpected. Whether you’re in the thick of building your business or navigating what comes next, this conversation will leave you inspired to define success on your own terms—and to trust that, in the end, you’ll be okay too. Where to find Clint Salter: Instagram: https://www.instagram.com/clintsalter/ Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder
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    1 hr and 15 mins
  • 298: The Truth About Running Live Events
    Aug 26 2025

    In this episode, Tina Tower takes us behind the scenes of running live events and shares the real, raw truth about what it takes—from the glamorous highlights to the logistical and emotional challenges. Drawing on 13 years of experience and over 40 live events, Tina offers practical tips, cautionary tales, and encouragement for anyone thinking about hosting their own event.

    Key Topics Covered:

    1. Running Live Events is a Lot of Work

    • Events are incredibly rewarding, but definitely not the easiest way to build your profile or business.

    • Preparation is everything—good events take months of planning, and unexpected challenges always pop up.

    • The behind-the-scenes workload is mostly invisible to attendees.

    2. Energy Management is Crucial

    • Live events are an “energy exchange” between host, team, and audience.

    • Tina shares how her energy and even her cycle can dramatically affect her, and stresses the importance of optimizing rest, nutrition, and recovery time.

    • It’s natural to feel depleted after giving it your all—factor in downtime to recharge.

    3. Tech Issues Are Inevitable

    • Something will go wrong: AV, microphones, projectors, music... the list goes on.

    • Plan for problems, have backups, and most importantly, stay calm. The audience will take their cue from you.

    4. Create a Memorable Experience

    • People remember how you made them feel rather than what you said.

    • Focus on every touchpoint—from music choices to signage, food, comfort, and connection opportunities.

    • Surprise and delight attendees for a lasting impression and growing expectations.

    5. Be Realistic About Finances

    • You can lose or make money on events, so start with a clear goal: profit, marketing, or connection.

    • Budget for ALL expenses (hidden costs add up fast) and be strategic about ticket pricing.

    6. You Need a Support Team

    • You can’t (and shouldn’t) do it all yourself.

    • Trusting and empowered team members are essential—especially someone who can calmly handle curveballs on event day.

    7. Nothing Beats In-Person Connection

    • Live events foster game-changing breakthroughs, loyalty, and deep community—the magic is in the room.

    • Events turn followers into friends.

    8. Design Events That Reflect You

    • Don’t copy others; infuse your event with your personality, values, and ideal style.

    • Make decisions (like event timing!) that support your energy and wellbeing.

    9. You’ll Always Keep Learning

    • Every event teaches you something new. Experience builds confidence and systems—embrace the growth.

    If hosting a live event is on your dream list, go for it—planned thoughtfully, it’s exhausting but “absolutely freaking magic.” Tina encourages listeners to seek support, leverage resources, and, most importantly, focus on creating an unforgettable experience for your community.

    Resources:

    Join Her Empire Builder https://www.herempirebuilder.com/secret

    Where to find Tina:

    Her Empire Builder: https://www.herempirebuilder.com/

    Instagram: https://www.instagram.com/tina_tower/

    YouTube: https://www.youtube.com/@herempirebuilder

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    24 mins
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