#ThatAmazonAdsPodcast #AmazonPPC #AmazonAds #Ecommerce #AmazonFBA

Amazon has finally opened its Search Query Performance (SQP) API—and we've plugged straight into AdLabs!🚀

In this episode of That Amazon Ads Podcast, the brand-new Advanced SQP Dashboard that auto-downloads weekly reports, back-fills 18 months of data, and pre-calculates the KPIs you actually need.

🔍You'll learn how to:

• Pull first-party SQP data (no more third-party guesses and spot real search-volume trends.

• Compare total purchase rate vs conversion rate to diagnose traffic or listing issues.

• Track ASIN purchase rate and prove how ad spend lifts market share—even across multiple child ASINs.

• Pinpoint seasonal spikes (Prime Day, BFCM, pre-Christmas) and build smarter PPC budgets.

• Filter and aggregate data any way you want—brand-wide or product-specific—to craft reports clients love

⚡Special Offer: Sign up for AdLabs this May, and we'll back-fill 18 months of SQP data (up to 100 ASINs) so you can start analyzing year-over-year trends on day one.

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👋Closing Remarks:

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Stay tuned for the next episode, next week, same place, same time!

We take it back... Maybe AI images are better than we thought? 🤖

✨ This episode dives into the newest wave of AI product images—showing how ChatGPT 4.5, Grok and other AI image generators for eCommerce can overhaul Amazon listings in minutes.

See real tests on a pre-workout can🥤, a kids' balance bike 🚲, and a tricky camping hammock🏕️ to spot where AI nails lighting, angles, and on-label text—and where it still stumbles with misspelled labels or extra fingers🖐️.

Discover when product photography with AI 📸 can replace a pricey shoot, how quick Photoshop tweaks turn 98% accuracy into perfection✔️, and why early adopters gain an edge in Sponsored Brand ads🚀.

If you manage Amazon PPC, craft listings, or run an eCommerce brand, this breakdown shows exactly how AI for Amazon listings and other AI marketing tools future-proof your creative pipeline.

👍Click Like and Subscribe for more Amazon PPC tips and tricks, and drop "Sora" in the comments if you want a deep dive on OpenAI's AI video model!🎥

Episode 94 of That Amazon Ads Podcast reviews the new Amazon AI images generator, which turns out to be awful.

Andrew and Stephen test the in-platform image generator on several products and find it mostly pastes the main product photo onto awkward backgrounds, delivering far poorer results than the same prompts run through DALL·E.

They stress that effective lifestyle creatives must place the item in a believable context and note Amazon's tool is "years behind."

A brighter spot is Amazon's AI-driven Business Performance Insights panel, which quickly summarizes year-over-year sales and traffic, though it still lacks deeper context and custom-date flexibility.

They close by envisioning a future AI that can automatically diagnose conversion drops, factoring in competitors and account nuances, and invite listeners to suggest further AI experiments for upcoming episodes.