• Slip Slop Shame: The undoing of Australia’s longest running ad campaign

  • Nov 1 2023
  • Length: 24 mins
  • Podcast
Slip Slop Shame: The undoing of Australia’s longest running ad campaign cover art

Slip Slop Shame: The undoing of Australia’s longest running ad campaign

Listen for free

View show details

  • Summary

  • Summary:Sam and Dean discuss the long-lasting and memorable Australian ad campaign, Cancer Councils “Slip Slop Slap.” They analyse the recent update to the campaign, which added two more actions, “Seek” and “Slide,” and discuss how it has affected the effectiveness of the original message. Emphasising the power of the rule of threes in branding, marketing,...
    Show More Show Less
Show More Show Less

What listeners say about Slip Slop Shame: The undoing of Australia’s longest running ad campaign

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com.au reviews

Amazon Reviews
No Reviews are Available
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.