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Brandwidth® Big Ideas on Small Business Marketing

Brandwidth® Big Ideas on Small Business Marketing

By: Dean Millson & Sam McEwin
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Brandwidth is an ongoing conversation between a digital marketer and a brand strategist. A compact podcast discussing marketing today, trying to make sense of the good and the bad, and everything in between. Art Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • What Does AI Mean for the Future of SEO?
    Nov 10 2025
    Search is changing — fast! Thanks, AI. In this forward-looking episode of The Brandwidth Podcast, Sam and Dean explore how AI is shaking up SEO — from search behaviour and algorithms to content creation and discoverability. Here’s what you’ll learn:• How tools like ChatGPT are reshaping how people search• What AI means for your content...
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    55 mins
  • What is Brand Health for Small & Medium Businesses?
    Oct 27 2025
    Think brand health tracking is just for big brands with big budgets? Think again. In this episode of The Brandwidth Podcast, Sam and Dean dive into how small and medium-sized businesses can measure and improve brand health — without expensive tools or complex metrics. Here’s what you’ll learn:• What brand health really means (and why...
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    43 mins
  • Is The Medium The Message?
    Oct 13 2025
    Does where you advertise impact how your brand is perceived?Spoiler: It absolutely does. In this episode of The Brandwidth Podcast, Sam and Dean dive into the relationship between advertising medium and brand trust — unpacking how everything from Meta ads to TV spots shapes consumer perception. Here’s what they explore:• Digital vs traditional: Which mediums...
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    39 mins
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