• SEO: YouTube SEO Strategies for Long-Term Channel Growth with Louise Knight, Navigate Video

  • Apr 10 2024
  • Length: 39 mins
  • Podcast
SEO: YouTube SEO Strategies for Long-Term Channel Growth with Louise Knight, Navigate Video cover art

SEO: YouTube SEO Strategies for Long-Term Channel Growth with Louise Knight, Navigate Video

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  • Summary

  • Louise Knight is one of the team at Navigate Video, an award-winning YouTube Agency who are focused on helping brands grow on YouTube, including (of course!) YouTube SEO.

    In this episode, we discuss:

    • How YouTube SEO requires time and a strategic plan
    • Why optimisation goes beyond just the videos
    • Optimising your OLD videos as well as your new ones
    • Engagement and quality as keys to algorithm favorability
    • Leveraging new features and community engagement

    Dive in:

    [05:03] Optimise YouTube videos for higher ranking and visibility.

    [07:28] Maximise video discoverability through algorithm and tactics.

    [12:04] Understand audience, prioritize content, improve gradually.

    [13:35] Channel representation crucial for brand visibility and experience.

    [16:57] Test, change, adapt, and trust in marketing.

    [20:21] Improve old video content by editing it.

    [22:30] Adding clickable descriptions helps index video content.

    [26:43] Insider Tips from Louise!

    Find the notes here: https://keepopt.com/199

    Digital Retail Index: Find out where you’re ranked or submit your own site for analysis >> KeepOpt.com/remarkable

    ****

    Get all the links and resources we mention & join our email list at https://keepopt.com

    Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.

    Interested in being a Sponsor? go here: https://keepopt.com/sponsor
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