In this episode, host Lewis sits down with freelance copywriter Emily Redman to talk about her journey from journalism graduate to agency life, and why she recently took the leap into freelancing.

From rewriting AI-generated copy to working on high-stakes projects for billion-dollar brands, to admitting her creative process is “chaotic” (in the best way possible), Emily shares candid insights, plenty of laughs, and a refreshing take on the “niche vs. generalist” debate.

If you’ve ever wondered what it’s really like to go freelance, or want to hear two writers swap stories about travel, late-night deadlines, and even classical piano playlists, this is the episode for you.

Connect with Emily on ⁠LinkedIn⁠.

Welcome to Copy That, the new series from QuadCast that's all about copywriting.

In our very first episode, host Lewis sits down with freelance copywriter Eleanor Jones to talk about how she began copywriting straight after graduating in 2020, why her old blog posts are off-limits, and how she turned a pandemic side hustle into a full-time creative career.

From navigating feast-and-famine freelancing to writing eBooks on burnout, to the eternal debate of “to niche or not to niche,” Eleanor shares candid insights, plenty of laughs, and a few truths every aspiring copywriter needs to hear.

If you’ve ever wondered what it takes to turn a love of words into paid work, or want to hear two writers nerd out about dashes, blank pages, and everything in between, this is the episode for you.

Connect with Eleanor on LinkedIn.

A quick intro to Copy That, a new QuadCast series all about copywriting - the real kind.

Hosted by Lewis, this series features one-on-one conversations with copywriters from all kinds of backgrounds, talking honestly about how they work, how they started, and how they’re figuring it out.

New episodes drop weekly.

Subscribe, follow, and stay tuned.

In this episode of QuadCast, Lewis and Sarah are joined by special guest Ravinder Rakkar - founder of RKR Content Creation and host of Stratford Buzz Networking.

Together, they unpack the power of informal, in-person networking, the evolution from structured groups to fuss-free events, and the irreplaceable value of genuine business relationships.

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🌐 Website: https://www.alphaquad.co.uk/

Music from ⁠⁠⁠⁠⁠#Uppbeat⁠⁠⁠⁠⁠ (free for Creators!): ⁠⁠⁠⁠⁠https://uppbeat.io/t/moire/new-life⁠⁠⁠⁠⁠ License code: G9SCINP8RPI9FMYA

In this episode, Sara and Tim sit down with Chris Dilley, Managing Director of Techsil, a leading specialist in technical adhesives and tapes.

Chris shares Techsil’s journey from a small UK-based business to an international player, diving into their acquisition strategy, customisation capabilities, and the vital role of technical expertise. We explore how digital transformation, through e-commerce, LinkedIn, and AI, is reshaping manufacturing and B2B sales.

Chris also discusses the importance of company culture during rapid growth, offering insights on maintaining a people-first approach while scaling. A must-listen for anyone interested in modern manufacturing, digital marketing, or business leadership.

Disney’s Lilo & Stitch wasn’t just another animated film, it was a full-blown marketing curveball. No fairy tale. No royal destiny. Just a blue alien with a chainsaw and a grudge against the Disney canon.Let's dive into how Disney turned nostalgia on its head to introduce one of its most chaotic and beloved characters. From Stitch crashing the Renaissance classics in teaser trailers, to the stripped-back poster, to an Elvis-infused soundtrack and self-aware merchandising, this campaign did everything differently.We’ll unpack:🎬 The genius of Stitch invading iconic Disney moments🎨 Why the theatrical poster was a flex in minimalist storytelling🧃 How marketing leaned into chaos, not just cuteness🎸 The role of familiar music and irreverent humour in winning over audiences🔥 Why this campaign didn’t just sell a film, it redefined a brandThis isn’t just a nostalgia trip. It’s a case study in branding, disruption, and how to Trojan Horse a story into the Disney pantheon.👇 Let us know your favourite Stitch moment in the comments — and hit subscribe if you love smart storytelling, pop culture deep dives, and a bit of chaos.#LiloAndStitch #DisneyMarketing #VideoEssay #NostalgiaMarketing #Stitch #DisneyDeepDive #Disney2000s #AnimationAnalysis #DisneyTeasers #DisneyRenaissance

When Olivia Wilde’s Don’t Worry Darling was announced, it looked like a hit: buzzy cast, big themes, impeccable styling. With Florence Pugh at the emotional centre and Harry Styles bringing global fan heat, it had all the makings of a cultural moment. What we got instead was a spectacle that spiralled into gossip-fuelled chaos — one that redefined what a modern film campaign even is.

This isn’t a takedown. It’s a case study. A timeline of spit conspiracies, “Miss Flo” memes, and digital PR damage control. From the LaBeouf exit to the Venice Film Festival premiere, we’re breaking down how Don’t Worry Darling became less of a movie and more of a meme — and what that says about the future of film marketing.

⚡ How does social media reshape narrative?

📱 What happens when audiences take over the story?

🌀 And what does it mean when the promo becomes the product?

This is not the campaign they planned.

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🌐 Website: https://www.alphaquad.co.uk/

🎧 QuadCast – Our Digital Marketing Podcast: https://open.spotify.com/show/6Rf65gUn2AvBk2Re8ZbBZC

🔔 Like, comment, and subscribe for more cultural deep dives, digital autopsies, and the occasional Aperol Spritz.

In this episode of QuadCast, we are joined by Martin Phillis from Definition Media to discuss digital marketing for manufacturers, what works best for the industry, and why this is an industry that we have enjoyed working in so much.

A huge thank you to Martin for joining us on this episode.

Music from ⁠⁠⁠⁠#Uppbeat⁠⁠⁠⁠ (free for Creators!): ⁠⁠⁠⁠https://uppbeat.io/t/moire/new-life⁠⁠⁠⁠ License code: G9SCINP8RPI9FMYA