💻 Podiatry clinic website & digital marketing services: https://podiatrygrowth.com/schedule-more-patients/

🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching

In this episode of Podiatry Marketing, Tyson Franklin and Jim McDannald, DPM, dive into effective networking and word-of-mouth strategies for podiatrists. Tyson shares his personal experiences of building his podiatry business through strategic networking, highlighting the importance of face-to-face connections even in the digital age.

The hosts discuss various levels of networking, ranging from visibility to building a lasting legacy, and emphasize the importance of genuine connections and providing value in conversations. They also offer practical tips on how to follow up with contacts, the importance of showing gratitude, and creating memorable interactions at networking events. Whether you’re a seasoned podiatrist or just starting out, this episode offers invaluable insights on leveraging networking to grow your practice.

✉️ CONTACT

jim@podiatrygrowth.com

💻 Podiatry clinic website & digital marketing services: https://podiatrygrowth.com/schedule-more-patients/

🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching

In this episode of Podiatry Marketing, Tyson Franklin and Jim McDannald, DPM, dive into the evolving landscape of AI image generation. They discuss the improvements in AI-generated images, including specific tools such as DALL-E, MidJourney, and Adobe Firefly, and how these can be utilized in podiatry marketing.

The conversation touches on practical applications such as creating social media content, blog post visuals, patient diagrams, and flyers. They also caution about the current limitations of AI images and emphasize the importance of using authentic photos. Tune in to discover how AI can enhance your marketing strategies while understanding its current limitations and challenges.

✉️ CONTACT

jim@podiatrygrowth.com

💻 Podiatry clinic website & digital marketing services: https://podiatrygrowth.com/schedule-more-patients/

🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching

In this episode of Podiatry Marketing, Tyson Franklin and Jim McDannald, DPM, delve into the use of audio to enhance your podiatry business. Learn the history of audio, its impact on society, and the power of podcasts for marketing. Tyson and Jim discuss the benefits of audio over video, how to improve audio quality, and the potential for brand recognition.

They also provide practical tips on creating and editing audio content, selecting the right tools, and the benefits of podcasting for local business promotion. Tune in for valuable insights on how to leverage audio in your practice and beyond!

✉️ CONTACT

jim@podiatrygrowth.com

💻 Podiatry clinic website & digital marketing services: https://podiatrygrowth.com/schedule-more-patients/

🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching

In this episode of Podiatry Marketing, Tyson Franklin and Jim McDannald, DPM, discuss the latest shifts in Google’s search functionalities influenced by AI, including the AI overview and AI mode features. Learn how these changes affect podiatry practices and gain insights on optimizing your website for better visibility and patient engagement.

With practical tips on SEO, patient reviews, and creating relevant content, this episode is a must-watch for podiatrists aiming to stay ahead in the digital marketing game. Tune in for actionable advice on keeping your clinic top of mind in an evolving digital landscape.

✉️ CONTACT

jim@podiatrygrowth.com

💻 Podiatry clinic website & digital marketing services: https://podiatrygrowth.com/schedule-more-patients/

🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching

In this episode of Podiatry Marketing, Tyson Franklin and Jim McDannald, DPM, delve into the crucial role that your reception area plays in your overall marketing strategy. They discuss how a subpar reception experience can undo all your hard work in online and offline marketing, highlighting the importance of first impressions.

Jim and Tyson cover various aspects such as maintaining a clutter-free and professional reception area, the significance of consistent branding, and the impact of friendly staff interactions. They also share insights on how to turn your reception space into a powerful marketing asset, featuring tips like playing your own video content and ensuring your environment reflects your brand's promise. Tune in to discover actionable steps to enhance your reception area and convert new patients into loyal ones.

✉️ CONTACT

jim@podiatrygrowth.com

💻 Podiatry clinic website & digital marketing services: https://podiatrygrowth.com/schedule-more-patients/

🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching

In this episode of Podiatry Marketing, Tyson Franklin and Jim McDannald, DPM, explore the crucial topic of patient reviews and their impact on your practice's online visibility. Discover the essential workflow for generating perfect reviews, learn about the importance of timely and recent reviews, and get insights into the best tools and strategies for amplifying positive feedback.

From asking patients for reviews to guiding them through the process and utilizing reviews in your marketing, this episode is packed with actionable advice to help you stand out in your local area. Don't miss out on these tips to enhance your Google business profile and attract more patients to your clinic!

✉️ CONTACT

jim@podiatrygrowth.com

💻 Podiatry clinic website & digital marketing services: https://podiatrygrowth.com/schedule-more-patients/

🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching

In this episode of Podiatry Marketing, Tyson Franklin and Jim McDannald, DPM, discuss the marketing metrics that truly matter for podiatry businesses. They delve into how to identify and focus on performance metrics over vanity metrics, ensuring that your marketing efforts are driving real business growth.

Key topics include tracking new patient leads, understanding patient conversion rates, calculating the cost per lead, measuring patient retention rates, and determining the average revenue per patient. Tune in for practical advice on how to avoid getting overwhelmed by data and use metrics to make informed marketing decisions.

✉️ CONTACT

jim@podiatrygrowth.com

💻 Podiatry clinic website & digital marketing services: https://podiatrygrowth.com/schedule-more-patients/

🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching

In this episode of Podiatry Marketing, Tyson Franklin and Jim McDannald, DPM, delve into the essentials of local SEO for podiatry practices.

Learn practical tips on optimizing your Google Business profile, the importance of relevant and local content, leveraging patient reviews, and various tools to measure your local SEO performance.

Whether you manage your own marketing or work with a professional, this episode provides valuable insights to boost your clinic's online visibility and attract local patients effectively.

✉️ CONTACT

jim@podiatrygrowth.com