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Podiatry Marketing

Podiatry Marketing

By: Tyson E. Franklin and Jim McDannald DPM
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Conversations on building a successful podiatry practice with Tyson E. Franklin and Jim McDannald, DPM. Look for new episodes every Monday morning.© 2022, Podiatry Marketing Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • Effective Networking and Word-of-Mouth Strategies
    Jul 28 2025

    💻 Podiatry clinic website & digital marketing services: https://podiatrygrowth.com/schedule-more-patients/

    🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching

    In this episode of Podiatry Marketing, Tyson Franklin and Jim McDannald, DPM, dive into effective networking and word-of-mouth strategies for podiatrists. Tyson shares his personal experiences of building his podiatry business through strategic networking, highlighting the importance of face-to-face connections even in the digital age.

    The hosts discuss various levels of networking, ranging from visibility to building a lasting legacy, and emphasize the importance of genuine connections and providing value in conversations. They also offer practical tips on how to follow up with contacts, the importance of showing gratitude, and creating memorable interactions at networking events. Whether you’re a seasoned podiatrist or just starting out, this episode offers invaluable insights on leveraging networking to grow your practice.

    ✉️ CONTACT

    jim@podiatrygrowth.com

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    27 mins
  • The Truth About AI Images in Podiatry
    Jul 21 2025

    💻 Podiatry clinic website & digital marketing services: https://podiatrygrowth.com/schedule-more-patients/

    🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching

    In this episode of Podiatry Marketing, Tyson Franklin and Jim McDannald, DPM, dive into the evolving landscape of AI image generation. They discuss the improvements in AI-generated images, including specific tools such as DALL-E, MidJourney, and Adobe Firefly, and how these can be utilized in podiatry marketing.

    The conversation touches on practical applications such as creating social media content, blog post visuals, patient diagrams, and flyers. They also caution about the current limitations of AI images and emphasize the importance of using authentic photos. Tune in to discover how AI can enhance your marketing strategies while understanding its current limitations and challenges.

    ✉️ CONTACT

    jim@podiatrygrowth.com

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    24 mins
  • Using Audio to Market Your Podiatry Business
    Jul 14 2025

    💻 Podiatry clinic website & digital marketing services: https://podiatrygrowth.com/schedule-more-patients/

    🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching

    In this episode of Podiatry Marketing, Tyson Franklin and Jim McDannald, DPM, delve into the use of audio to enhance your podiatry business. Learn the history of audio, its impact on society, and the power of podcasts for marketing. Tyson and Jim discuss the benefits of audio over video, how to improve audio quality, and the potential for brand recognition.

    They also provide practical tips on creating and editing audio content, selecting the right tools, and the benefits of podcasting for local business promotion. Tune in for valuable insights on how to leverage audio in your practice and beyond!

    ✉️ CONTACT

    jim@podiatrygrowth.com

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    26 mins
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