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Mediums, Messages and More

Mediums, Messages and More

By: Gene King
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Home for the M,M,&M podcast covering Public Relations, Corporate Communications, Media, Branding and Marketing along with a dose of intriguing and offbeat stories from around the web.

Other locations for Mediums, Messages, and More:


The Mediums, Messages, and More YouTube Channel:


Podcast Newsletter on Substack


My personal website where you can find all the content in one location

Hosted on Acast. See acast.com/privacy for more information.

Gene King Economics Marketing Marketing & Sales Politics & Government
Episodes
  • Connect with Customers: Add Depth to the Brand

    Connect with Customers: Add Depth to the Brand
    Jul 16 2025

    Consumers have serious marketing fatigue. Combined with escalating purchase prices and deep dissatisfaction with the customer experience, the public is tired of the constant hard sells and over-promising and is tuning out and turning away.


    AI has only intensified the public’s desire for authenticity as it rejects an overly staged & excessively commercialized marketplace that all too often fails to deliver on its messaging & promises.


    What stands out in the marketplace today is communications with purpose and where the sell is at least second (if not third or fourth.) Smart organizations are realizing their brands and corporate reputations have been hurt either by themselves directly or as collateral damage as a result of too much focus on marketing and sales and not enough on public relations. PR can add depth and meaning to a brand and its organization that can connect and stand out to consumers no longer loyal to legacy, logos, or advertising.


    This episode explores how an organization can add meaningful depth to its brand, products, and business that will resonate in a marketplace filled with consumers looking for it.



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    43 mins
  • Media Notes: the Fastest Rising Source for Breaking News, OTA TV Season Ends with Clear Champion, Cancelled/Renewed Shows for the Fall & Streaming Rankings

    Media Notes: the Fastest Rising Source for Breaking News, OTA TV Season Ends with Clear Champion, Cancelled/Renewed Shows for the Fall & Streaming Rankings
    Jun 4 2025

    In this Media Notes edition of the podcast, we go deep into the data and discuss the research concerning the most popular media channels for breaking news, including the fastest growing source in popularity. Plus, the broadcast television season is over and we have a clear champion as we look into the numbers and also do a complete review of all the shows cancelled or renewed for the upcoming season.


    The latest rankings for streaming is out and we explore the winners and losers and their strategies for the rest of the year. The episode also reports on the results of Saturday Night Live’s 50th season, a bill in Oregon that could shape media compensation by big search engines, and the Allen Group decides to unload OTA stations across America.

    Hosted on Acast. See acast.com/privacy for more information.
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    1 hr and 21 mins
  • Public Relations Job Seeker Beware

    Public Relations Job Seeker Beware
    May 19 2025
    Public Relations and Media Relations professionals should think twice about engaging or accepting offers from organizations that insist they have contacts with reporters or editors as it could indicate some serious internal issues that set them up for drama, “failure”, and dismissal and organizations should be wary of individuals equating contacts with media coverage.

    Hosted on Acast. See acast.com/privacy for more information.
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    38 mins
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