As a Sunday Times bestselling author and seasoned ghostwriter, Cheryl Rickman has penned an impressive 27 nonfiction books, with specialties ranging from empowering business strategies to transformative well-being practices. In today's episode of Business Book Bites, we delve into the fascinating world of ghostwriting and hear how Cheryl’s knack for capturing unique voices has resulted in outstanding successes, including a nonfiction chart-topper that propelled an author to industry authority status.Cheryl navigated her journey from business guides to the realms of positive psychology, where she not only became a qualified practitioner but brought invaluable insights into her self-published work, ‘The Flourish Handbook’. Her latest endeavour, ‘You Can Flourish’, delves deep into the landscape of human emotions and positive psychology. You'll learn about her cherished project, ‘Three Lionesses’, her ethos on the importance of planning and structure in writing, and how her foray into ghostwriting has resulted in unexpected successes, such as her first book's boost from Anita Roddick's endorsement. Get ready to absorb Cheryl's top writing tips, discover the transformative power of giving voice to others, and understand why she believes it's crucial to encourage more would-be authors to share their stories with the world. ** Want the Business Book Bites Best Bits from all our episodes in series two? Go to www.librotas.com/bbb2 ** Highlights **Embrace the Ghost**: Cheryl dives into how ghostwriting can be a rewarding path for writers, providing a voice to others while learning and connecting with various fields. **Write with Purpose**: By focusing on one point per paragraph, Cheryl underscores the importance of clear and concise writing. This simple but effective tip can elevate your writing, whether it’s a business proposal or your next bestseller. **Beyond Words**: From being a Sunday Times bestselling ghostwriter to self-publishing ‘The Flourish Handbook’, Cheryl's journey illustrates the power of positioning and authentic voice in establishing authority and impacting lives. Bio: Cheryl Rickman is a Sunday Times bestselling ghostwriter and author of 27 non-fiction books across self-help, business, inspirational memoir, and mental health guidance. With 18 years’ experience of book-writing, Cheryl specialises in writing empowering, practical books to inspire, inform, and help people to fret less and flourish more. She is also a qualified Positive Psychology Practitioner and a Wellbeing Ambassador for the Network of Wellbeing.Specialist subjects include resilience, goal-achievement, building hope and self-compassion and her ‘superpower’ is turning complex topics and captivating life stories into practical easy-to-digest guidance mixed with inspirational life lessons. Cheryl spent the first half of her career writing and ghostwriting business books to help people flourish at work and in business. The second part of her career has been spent working on books that help people flourish in life. Now, Cheryl is well-positioned to team up with inspirational high-profile people in the public-eye whose experiences highlight those much-needed life lessons. Her most recent book is a children’s non-fiction book ghostwritten for three young elite athletes, called Three Lionesses: Find your team, boost self-belief and embrace your inner Lioness. This was a book idea Cheryl came up with after watching England’s Lionesses win the Euros Final in 2022. She wrote the book with Nikita Parris, Georgia Stanway and Ella Toone to help young people grow their confidence, achieve their goals and rise to challenges. Website: https://www.CherylRickman.co.uk Socials: https://www.instagram.com/wellbeingauthor https://twitter.com/writerukhttps://www.facebook.com/CherylRickmanAuthorGhostwriter Time stamped overview: 00:00 Learning success secrets, pitching books, finding publishers.05:25 Author's forward by Anita Roddick boosts sales.07:32 Enjoying recent ghostwriting experience; inspired by resilient female footballers.10:28 Shift from business writing to positive psychology.13:31 Flourishing is about the whole spectrum of emotions.17:43 Finding confidence in writing multiple distinct voices.23:50 Timing to write a book pivotal for success.24:44 Collaboration and transcription help shape impactful content.27:57 Remember to stay focused on the point. Discussion questions: What initially drew Cheryl Rickman to the field of writing and ghostwriting?How has Cheryl's transition from writing business books to focusing on positive psychology and well-being topics affected the way she approaches her writing and ghostwriting projects?Cheryl discusses the importance of planning and avoiding overwriting—could you share a time when not following this advice impacted one of your projects, and what you learned from that experience?Can you elaborate on the ...
