If you're still editing out every "um", you're doing it wrong.

This one's for the business owners spending hours cleaning up their podcast when none of it matters. Your podcast is marketing. It's about clarity, consistency, and trust. Not perfection.

Here’s what we get into:

Why cutting filler words is a massive waste of time

What actually needs to go so your episodes don't drag

The truth about over-editing and why it's killing your show

A smart move from Alex Hormozi that you should absolutely steal

This episode will save you time, save you money, and make your podcast way better to listen to.

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📩 Get expert insights every week. Join the SBX Newsletter → https://sbxproductions.com/the-sbx-newsletter/


📅 Book a free call → https://freepodcasthelp.com

📖 Starting a podcast? Download the FREE 9 Steps to Launch a Business Podcast guide → https://sbxproductions.com/9-steps-to-launch-guide/

🎧 Thanks for tuning into It’s Not Just Talking! Subscribe, leave a review, and keep leveling up your podcast. 🚀🔥

🔗 Follow us on social media → https://i-sml.mtrbio.com/public/smartlink/sbxproductions

Instead of the usual It’s Not Just Talking, I want to share one of the new shows we’re producing at SBX. It’s called Founder Culture with Romaine Wright.

Romaine is incredible at breaking down the real problems business owners face and giving clear, practical ways to solve them. That is why we’re so excited to work with her.

You’re about to hear an episode of Founder Culture. If you like it, go subscribe

Youtube - https://www.youtube.com/playlist?list=PL734X-eCziuCwCbQ4nB07Xhh5v3tlOhC6

Apple - https://podcasts.apple.com/us/podcast/founder-culture-with-romaine-wright/id1818821541

Spotify - https://open.spotify.com/show/47PlDHqyIVh556sfjzGkZD

Amazon - https://music.amazon.com/podcasts/4e94c497-4fb7-4afe-900e-9defdb4fd8a7/founder-culture-with-romaine-wright

All Other Podcast Platforms - https://founder-culture-with-romaine-wright.simplecast.com/

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📩 Get expert insights every week. Join the SBX Newsletter → https://sbxproductions.com/the-sbx-newsletter/


📅 Book a free call → https://freepodcasthelp.com

📖 Starting a podcast? Download the FREE 9 Steps to Launch a Business Podcast guide → https://sbxproductions.com/9-steps-to-launch-guide/

🎧 Thanks for tuning into It’s Not Just Talking! Subscribe, leave a review, and keep leveling up your podcast. 🚀🔥

🔗 Follow us on social media → https://i-sml.mtrbio.com/public/smartlink/sbxproductions

People like you. They enjoy talking to you. So why aren’t they sending you business?

Because they don’t remember you for anything specific.

This week on It’s Not Just Talking, I’m breaking down how to become top of mind—so people think of you first, talk about you often, and send you the kind of leads you actually want.

Why doing “a little of everything” makes you forgettable

How to clarify your specialty without feeling boxed in

The simple way to build content that earns you referrals

And yes, why I’m proud of getting 27 downloads per episode

This one’s about clarity, consistency, and owning your lane so your network actually knows how to help you.

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📩 Get expert insights every week. Join the SBX Newsletter → https://sbxproductions.com/the-sbx-newsletter/


📅 Book a free call → https://freepodcasthelp.com

📖 Starting a podcast? Download the FREE 9 Steps to Launch a Business Podcast guide → https://sbxproductions.com/9-steps-to-launch-guide/

🎧 Thanks for tuning into It’s Not Just Talking! Subscribe, leave a review, and keep leveling up your podcast. 🚀🔥

🔗 Follow us on social media → https://i-sml.mtrbio.com/public/smartlink/sbxproductions

You don’t have to do your podcast alone and in this episode, Dennis Meador (DM) proves it.

As the founder of the Legal Podcast Network, DM has helped over 150 attorneys launch high-retention, low-friction shows designed to build authority and drive business.

We talk about what makes his done-with-you model so effective, how co-hosting transforms legal podcasts, and why fighting “sameness” in your show is the only way to stand out. Plus: the mindset shift that makes guesting on 100 podcasts a year a total game-changer.

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📩 Get expert insights every week. Join the SBX Newsletter → https://sbxproductions.com/the-sbx-newsletter/


📅 Book a free call → https://freepodcasthelp.com

📖 Starting a podcast? Download the FREE 9 Steps to Launch a Business Podcast guide → https://sbxproductions.com/9-steps-to-launch-guide/

🎧 Thanks for tuning into It’s Not Just Talking! Subscribe, leave a review, and keep leveling up your podcast. 🚀🔥

🔗 Follow us on social media → https://i-sml.mtrbio.com/public/smartlink/sbxproductions

People love to say the podcast world is oversaturated. It’s not. The truth is, it’s only crowded at the bottom. In this episode, we'll explain why most shows get stuck and what separates the forgettable podcasts from the ones that actually drive business.

You’ll learn why chasing sponsors is a waste of time, how to avoid blending in with every generic interview show, and what it really means to compete in your specific niche.

Lastly the value (and nonsense) behind TIME’s 100 Best Podcasts list and lessons you can steal from the shows that made it.

If you're serious about growth, this episode will reset how you think about your competition.

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📩 Get expert insights every week. Join the SBX Newsletter → https://sbxproductions.com/the-sbx-newsletter/


📅 Book a free call → https://freepodcasthelp.com

📖 Starting a podcast? Download the FREE 9 Steps to Launch a Business Podcast guide → https://sbxproductions.com/9-steps-to-launch-guide/

🎧 Thanks for tuning into It’s Not Just Talking! Subscribe, leave a review, and keep leveling up your podcast. 🚀🔥

🔗 Follow us on social media → https://i-sml.mtrbio.com/public/smartlink/sbxproductions

If you've ever said "I'm not a money person," this one's for you.

Christian Brim is a CPA, the author of Profit First for Creatives, and a guy who knows exactly what it’s like to build a business around your passion. We get into the real money struggles creatives face, why traditional budgets just don't work, and what to do instead.

We also talk about using content to build trust before anyone ever clicks play, how to test your way into a marketing strategy, and why it's okay to estimate your numbers as you go.

Plus, Christian is giving away the full PDF of his book for free.

Get your copy here - https://christianbrim.com/profit-first/

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📩 Get expert insights every week. Join the SBX Newsletter → https://sbxproductions.com/the-sbx-newsletter/


📅 Book a free call → https://freepodcasthelp.com

📖 Starting a podcast? Download the FREE 9 Steps to Launch a Business Podcast guide → https://sbxproductions.com/9-steps-to-launch-guide/

🎧 Thanks for tuning into It’s Not Just Talking! Subscribe, leave a review, and keep leveling up your podcast. 🚀🔥

🔗 Follow us on social media → https://i-sml.mtrbio.com/public/smartlink/sbxproductions

Downloads are not the whole story. Not even close. I talk to business owners all the time who think their podcast is failing just because the download number isn’t huge. That’s not how this works.

In this episode, we’re digging into what actually matters when it comes to podcast data. Because if you’re using your show to grow your business, you need to measure way more than downloads. I’m talking about audience behavior across platforms, what kind of content gets people to reach out, and how your show fits into your bigger marketing machine.

This is how you figure out if your podcast is doing its job or just taking up your time.

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📩 Get expert insights every week. Join the SBX Newsletter → https://sbxproductions.com/the-sbx-newsletter/


📅 Book a free call → https://freepodcasthelp.com

📖 Starting a podcast? Download the FREE 9 Steps to Launch a Business Podcast guide → https://sbxproductions.com/9-steps-to-launch-guide/

🎧 Thanks for tuning into It’s Not Just Talking! Subscribe, leave a review, and keep leveling up your podcast. 🚀🔥

🔗 Follow us on social media → https://i-sml.mtrbio.com/public/smartlink/sbxproductions

Victor Idoko is a financial analyst. He lives in spreadsheets, ROI, and dollar signs. So when a guy like that decides to start a podcast, you know it’s not just for fun. It’s strategic.

In this episode, we dig into why a podcast was the smartest marketing move for his business and how it’s become a trust-building, client-attracting machine. We talk about return on time, how podcasting connects to real revenue, and what most business owners get completely wrong when it comes to content.

If you’ve been on the fence about whether a podcast is worth the effort, this is the conversation you need to hear.


Visit Victor's Website - https://cfvservices.com.au/
Email Victor - victor@cfvservices.com.au

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📩 Get expert insights every week. Join the SBX Newsletter → https://sbxproductions.com/the-sbx-newsletter/


📅 Book a free call → https://freepodcasthelp.com

📖 Starting a podcast? Download the FREE 9 Steps to Launch a Business Podcast guide → https://sbxproductions.com/9-steps-to-launch-guide/

🎧 Thanks for tuning into It’s Not Just Talking! Subscribe, leave a review, and keep leveling up your podcast. 🚀🔥

🔗 Follow us on social media → https://i-sml.mtrbio.com/public/smartlink/sbxproductions